DRAGON RADIO SOUTH WALES
YLocal / regional · RAJAR code 4466 · · Local
Part of: NATION BROADCASTING GROUP, TOTAL DRAGON RADIO WALES
Headline figures · JUN 2026
Weekly reach
29k
3,000vs prev. quarter
% reach
1.0%
1.0%vs prev. quarter
Total hours
206k
41kvs prev. quarter
Average hours
7.2
0.4vs prev. quarter
Market share
0.5%
0.1%vs prev. quarter
TSA population 2.02m · unweighted sample 6,215
Listening by daypart · JUN 2026
| Monday–Friday | Share | Reach |
|---|---|---|
24.00-06.00 | — | — |
06.00-12.00 | 0.5% | 18k |
12.00-18.00 | 0.5% | 19k |
18.00-22.00 | 0.6% | 7,000 |
22.00-24.00 | 0.1% | 2,000 |
| Saturday | Share | Reach |
|---|---|---|
24.00-06.00 | — | — |
06.00-12.00 | 0.7% | 8,000 |
12.00-18.00 | 0.6% | 7,000 |
18.00-22.00 | 0.3% | 1,000 |
22.00-24.00 | — | — |
| Sunday | Share | Reach |
|---|---|---|
24.00-06.00 | 0.0% | 0 |
06.00-12.00 | 0.6% | 5,000 |
12.00-18.00 | 0.9% | 7,000 |
18.00-22.00 | 0.9% | 4,000 |
22.00-24.00 | 0.1% | 1,000 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — DRAGON RADIO SOUTH WALES TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Audience profile · JUN 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 29k | 1.0% | 7.2 | 100.0% |
| ADULTS 15-24 | — | — | 3.9 | 1.2% |
| ADULTS 25-34 | 3,000 | 1.0% | 1.9 | 9.7% |
| ADULTS 35-44 | 3,000 | 1.0% | 8.0 | 8.9% |
| ADULTS 45-54 | 7,000 | 3.0% | 5.7 | 25.7% |
| ADULTS 55-64 | 8,000 | 3.0% | 9.7 | 28.6% |
| ADULTS 65-74 | 7,000 | 2.0% | 8.4 | 22.6% |
| ADULTS 75+ | 1,000 | — | 2.7 | 3.3% |
| ADULTS 15-34 | 3,000 | 1.0% | 2.1 | 10.9% |
| ADULTS 15-44 | 6,000 | 1.0% | 4.8 | 19.8% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 11k | 1.0% | 8.2 | 39.3% |
| MEN 15-24 | — | — | 2.3 | 0.5% |
| MEN 25-34 | — | — | 0.6 | 1.7% |
| MEN 35-44 | 1,000 | 1.0% | 12.5 | 4.4% |
| MEN 45-54 | 3,000 | 2.0% | 5.0 | 9.7% |
| MEN 55-64 | 2,000 | 2.0% | 12.4 | 8.1% |
| MEN 65-74 | 3,000 | 3.0% | 9.1 | 12.1% |
| MEN 75+ | 1,000 | 1.0% | 2.8 | 2.9% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 17k | 2.0% | 6.5 | 60.7% |
| WOMEN 15-24 | — | — | 5.0 | 0.7% |
| WOMEN 25-34 | 2,000 | 1.0% | 2.2 | 8.0% |
| WOMEN 35-44 | 1,000 | 1.0% | 3.7 | 4.5% |
| WOMEN 45-54 | 5,000 | 3.0% | 6.1 | 15.9% |
| WOMEN 55-64 | 6,000 | 4.0% | 8.6 | 20.4% |
| WOMEN 65-74 | 3,000 | 2.0% | 7.7 | 10.6% |
| WOMEN 75+ | — | — | 1.8 | 0.4% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 17k | 2.0% | 6.3 | 60.7% |
| C2DE ADULTS | 11k | 1.0% | 8.6 | 39.3% |
| ABC1 MEN | 9,000 | 2.0% | 7.6 | 30.6% |
| ABC1 WOMEN | 9,000 | 2.0% | 4.9 | 30.1% |
| C2DE MEN | 2,000 | — | 10.6 | 8.7% |
| C2DE WOMEN | 9,000 | 2.0% | 8.0 | 30.6% |
Source: RAJAR — DRAGON RADIO SOUTH WALES TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Stations in this survey area · JUN 2026
| Station | Reach | % reach | Total hours | Avg hrs | Share |
|---|---|---|---|---|---|
| ALL RADIO | 1.83m | 91.0% | 39.3m | 21.5 | 100.0% |
| ANY COMMER CIAL | 1.38m | 69.0% | 20.8m | 15.0 | 52.9% |
| ANY BBC | 1.22m | 60.0% | 18.0m | 14.8 | 45.8% |
| BBC RADIO 2 | 583k | 29.0% | 6.9m | 11.8 | 17.5% |
| HEART SOUTH WALES | 458k | 23.0% | 4.1m | 9.0 | 10.5% |
| BBC RADIO 4 | 317k | 16.0% | 3.9m | 12.2 | 9.9% |
| TOTAL BBC RADIO WALES/ CYMRU | 305k | 15.0% | 2.3m | 7.5 | 5.8% |
| BBC RADIO 1 | 280k | 14.0% | 1.9m | 6.9 | 4.9% |
| BBC RADIO WALES | 263k | 13.0% | 1.9m | 7.3 | 4.9% |
| CAPITAL NET WORK (UK) | 242k | 12.0% | 1.2m | 5.1 | 3.1% |
| OTHER NATION AL COMMER CIAL | 205k | 10.0% | 1.1m | 5.1 | 2.7% |
| * CAPITAL SOUTH WALES | 192k | 10.0% | 1.0m | 5.3 | 2.6% |
| SMOOTH RADIO NET WORK (UK) | 171k | 8.0% | 1.1m | 6.3 | 2.7% |
| NATION RADIO SOUTH WALES | 164k | 8.0% | 1.0m | 6.2 | 2.6% |
| BBC RADIO 5 LIVE | 156k | 8.0% | 994k | 6.4 | 2.5% |
| HITS RADIO | 155k | 8.0% | 601k | 3.9 | 1.5% |
| * HITS RADIO (SOUTH WALES) | 154k | 8.0% | 599k | 3.9 | 1.5% |
| CLASSIC FM | 147k | 7.0% | 1.6m | 10.6 | 4.0% |
| OTHER STATION | 127k | 6.0% | 501k | 3.9 | 1.3% |
| GREAT- EST HITS RADIO | 122k | 6.0% | 1.3m | 10.4 | 3.2% |
| * SMOOTH RADIO SOUTH WALES | 117k | 6.0% | 690k | 5.9 | 1.8% |
| * GREAT- EST HITS RADIO (SOUTH WALES) | 116k | 6.0% | 1.2m | 10.4 | 3.1% |
| TALK SPORT | 100k | 5.0% | 640k | 6.4 | 1.6% |
| KISS | 88k | 4.0% | 450k | 5.1 | 1.1% |
| LBC BRAND (UK) | 88k | 4.0% | 621k | 7.0 | 1.6% |
| BBC 6 MUSIC | 82k | 4.0% | 617k | 7.5 | 1.6% |
| OTHER LOCAL COMM. | 73k | 4.0% | 410k | 5.6 | 1.0% |
| KISS TORY | 69k | 3.0% | 299k | 4.3 | 0.8% |
| PLANET ROCK | 64k | 3.0% | 634k | 10.0 | 1.6% |
| MAGIC | 62k | 3.0% | 229k | 3.7 | 0.6% |
| BBC RADIO CYMRU | 61k | 3.0% | 360k | 6.0 | 0.9% |
| BBC RADIO 3 | 58k | 3.0% | 572k | 9.9 | 1.5% |
| ABSO LUTE RADIO | 54k | 3.0% | 315k | 5.8 | 0.8% |
| ABSO LUTE 80S | 51k | 3.0% | 318k | 6.2 | 0.8% |
| HEART 80S | 50k | 2.0% | 123k | 2.5 | 0.3% |
| RADIO X NET WORK (UK) | 48k | 2.0% | 641k | 13.3 | 1.6% |
| BBC RADIO 4 EXTRA | 46k | 2.0% | 291k | 6.4 | 0.7% |
| GOLD RADIO UK | 45k | 2.0% | 303k | 6.7 | 0.8% |
| HEART DANCE | 40k | 2.0% | 131k | 3.3 | 0.3% |
| HEART 70S | 36k | 2.0% | 172k | 4.8 | 0.4% |
| VIRGIN RADIO | 33k | 2.0% | 152k | 4.6 | 0.4% |
| CAPITAL XTRA (UK) | 30k | 1.0% | 94k | 3.1 | 0.2% |
| DRAGON RADIO SOUTH WALES | 29k | 1.0% | 206k | 7.2 | 0.5% |
| BBC RADIO 5 SPORTS EXTRA | 29k | 1.0% | 84k | 2.9 | 0.2% |
| HEART 90S | 29k | 1.0% | 103k | 3.5 | 0.3% |
| KER RANG! | 29k | 1.0% | 331k | 11.5 | 0.8% |
| BBC WORLD SERVICE | 28k | 1.0% | 119k | 4.2 | 0.3% |
| NATION 80S | 28k | 1.0% | 101k | 3.6 | 0.3% |
| CAPITAL DANCE | 27k | 1.0% | 144k | 5.3 | 0.4% |
| ABSO LUTE CLASSIC ROCK | 26k | 1.0% | 191k | 7.3 | 0.5% |
| KISS TORY R&B | 24k | 1.0% | 66k | 2.8 | 0.2% |
| MELLOW MAGIC | 24k | 1.0% | 172k | 7.3 | 0.4% |
| ABSO LUTE RADIO 90S | 23k | 1.0% | 113k | 4.9 | 0.3% |
| GB NEWS RADIO | 23k | 1.0% | 148k | 6.3 | 0.4% |
| * SWAN SEA BAY RADIO | 22k | 1.0% | 153k | 7.1 | 0.4% |
| BOOM RADIO | 22k | 1.0% | 321k | 14.4 | 0.8% |
| HEAT | 22k | 1.0% | 65k | 2.9 | 0.2% |
| TIMES RADIO | 22k | 1.0% | 178k | 8.0 | 0.5% |
| BBC RADIO 1XTRA | 20k | 1.0% | 125k | 6.4 | 0.3% |
| OTHER BBC LOCAL | 20k | 1.0% | 59k | 2.9 | 0.1% |
| TALK | 19k | 1.0% | 234k | 12.2 | 0.6% |
| ABSO LUTE RADIO COUN TRY | 17k | 1.0% | 219k | 13.1 | 0.6% |
| TALK SPORT2 | 17k | 1.0% | 36k | 2.2 | 0.1% |
| CAPITAL XTRA RELOAD ED | 16k | 1.0% | 59k | 3.8 | 0.2% |
| SMOOTH RELAX | 16k | 1.0% | 97k | 6.0 | 0.2% |
| BBC ASIAN NET WORK | 15k | 1.0% | 33k | 2.3 | 0.1% |
| ABSO LUTE RADIO 70S | 15k | 1.0% | 27k | 1.8 | 0.1% |
| ABSO LUTE RADIO 00S | 13k | 1.0% | 22k | 1.7 | 0.1% |
| MAGIC SOUL | 12k | 1.0% | 51k | 4.2 | 0.1% |
| VIRGIN RADIO LE- GENDS | 12k | 1.0% | 16k | 1.3 | — |
| HITS RADIO PRIDE | 11k | 1.0% | 25k | 2.3 | 0.1% |
| SMOOTH CHILL | 10k | — | 42k | 4.3 | 0.1% |
| VIRGIN RADIO CHILLED | 10k | 1.0% | 29k | 2.8 | 0.1% |
| VIRGIN RADIO 80S | 10k | 1.0% | 9,000 | 0.8 | — |
| CAPITAL CHILL | 7,000 | — | 17k | 2.4 | — |
| JAZZ FM | 7,000 | — | 14k | 2.1 | — |
| MAGIC CLASSIC AL | 7,000 | — | 29k | 4.3 | 0.1% |
| ABSO LUTE RADIO 10S | 6,000 | — | 17k | 2.7 | — |
| KISS XTRA | 6,000 | — | 11k | 1.8 | — |
| HITS RADIO CHILLED | 6,000 | — | 15k | 2.6 | — |
| RADIO X CLASSIC ROCK | 4,000 | — | 29k | 7.4 | 0.1% |
| SMOOTH COUN TRY | 3,000 | — | 28k | 8.1 | 0.1% |
| SUNRISE RADIO NATION AL | 3,000 | — | 3,000 | 1.2 | — |
| BLOOM BERG RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| COUN TRY LINE RADIO | — | — | — | 1.3 | — |
Every station RAJAR reports within this station’s Total Survey Area (RAJAR Table 7). — means no estimate was published.
Source: RAJAR — DRAGON RADIO SOUTH WALES TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Weekly reach over time
Weekly reach ('000s) · Source: RAJAR — DRAGON RADIO SOUTH WALES TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Total hours over time
Total hours ('000s) · Source: RAJAR — DRAGON RADIO SOUTH WALES TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Market share over time
Market share (% of all-radio hours within TSA) · Source: RAJAR — DRAGON RADIO SOUTH WALES TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)