NATION RADIO SOUTH WALES
HLocal / regional · RAJAR code 4815 · · Local
Part of: NATION BROADCASTING GROUP, TOTAL NATION RADIO WALES
Headline figures · JUN 2026
Weekly reach
170k
15kvs prev. quarter
% reach
8.0%
0.0%vs prev. quarter
Total hours
786k
201kvs prev. quarter
Average hours
4.6
1.8vs prev. quarter
Market share
2.0%
0.6%vs prev. quarter
TSA population 2.02m · unweighted sample 3,090
Listening by daypart · JUN 2026
| Monday–Friday | Share | Reach |
|---|---|---|
24.00-06.00 | 1.0% | 9,000 |
06.00-10.00 | 1.3% | 60k |
10.00-13.00 | 2.0% | 59k |
13.00-16.00 | 2.2% | 79k |
16.00-19.00 | 2.6% | 71k |
19.00-20.00 | 3.7% | 32k |
20.00-23.00 | 3.4% | 27k |
23.00-24.00 | 1.3% | 6,000 |
| Saturday | Share | Reach |
|---|---|---|
24.00-06.00 | 0.3% | 1,000 |
06.00-10.00 | 1.1% | 17k |
10.00-13.00 | 2.4% | 28k |
13.00-18.00 | 2.2% | 31k |
18.00-23.00 | 1.3% | 9,000 |
23.00-24.00 | 1.7% | 3,000 |
| Sunday | Share | Reach |
|---|---|---|
24.00-06.00 | 1.4% | 5,000 |
06.00-10.00 | 1.7% | 11k |
10.00-13.00 | 2.7% | 27k |
13.00-18.00 | 2.3% | 26k |
18.00-23.00 | 2.3% | 10k |
23.00-24.00 | 1.6% | 2,000 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — NATION RADIO SOUTH WALES TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Audience profile · JUN 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 170k | 8.0% | 4.6 | 100.0% |
| ADULTS 15-24 | 19k | 6.0% | 1.6 | 11.0% |
| ADULTS 25-34 | 28k | 9.0% | 1.5 | 16.7% |
| ADULTS 35-44 | 17k | 5.0% | 2.4 | 10.2% |
| ADULTS 45-54 | 31k | 11.0% | 4.5 | 18.1% |
| ADULTS 55-64 | 38k | 12.0% | 5.0 | 22.3% |
| ADULTS 65-74 | 34k | 11.0% | 10.0 | 19.9% |
| ADULTS 75+ | 3,000 | 1.0% | 0.6 | 1.8% |
| ADULTS 15-34 | 47k | 8.0% | 1.5 | 27.7% |
| ADULTS 15-44 | 64k | 7.0% | 1.8 | 37.8% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 78k | 8.0% | 5.5 | 45.9% |
| MEN 15-24 | 10k | 6.0% | 1.0 | 5.8% |
| MEN 25-34 | 11k | 7.0% | 0.9 | 6.4% |
| MEN 35-44 | 7,000 | 5.0% | 0.9 | 4.2% |
| MEN 45-54 | 11k | 8.0% | 2.9 | 6.7% |
| MEN 55-64 | 19k | 12.0% | 5.5 | 11.1% |
| MEN 65-74 | 19k | 13.0% | 14.4 | 11.0% |
| MEN 75+ | 1,000 | 2.0% | 0.5 | 0.8% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 92k | 9.0% | 3.8 | 54.1% |
| WOMEN 15-24 | 9,000 | 6.0% | 2.2 | 5.1% |
| WOMEN 25-34 | 18k | 11.0% | 1.9 | 10.3% |
| WOMEN 35-44 | 10k | 6.0% | 3.5 | 6.0% |
| WOMEN 45-54 | 20k | 14.0% | 5.5 | 11.5% |
| WOMEN 55-64 | 19k | 12.0% | 4.4 | 11.2% |
| WOMEN 65-74 | 15k | 10.0% | 4.7 | 9.0% |
| WOMEN 75+ | 2,000 | 1.0% | 0.7 | 1.0% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 67k | 7.0% | 2.5 | 39.5% |
| C2DE ADULTS | 103k | 10.0% | 6.0 | 60.5% |
| ABC1 MEN | 27k | 6.0% | 1.4 | 16.1% |
| ABC1 WOMEN | 40k | 7.0% | 3.3 | 23.4% |
| C2DE MEN | 51k | 10.0% | 7.8 | 29.8% |
| C2DE WOMEN | 52k | 11.0% | 4.3 | 30.7% |
Source: RAJAR — NATION RADIO SOUTH WALES TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Stations in this survey area · JUN 2026
| Station | Reach | % reach | Total hours | Avg hrs | Share |
|---|---|---|---|---|---|
| ALL RADIO | 1.83m | 91.0% | 39.3m | 21.5 | 100.0% |
| ANY COMMER CIAL | 1.37m | 68.0% | 20.6m | 15.1 | 52.4% |
| ANY BBC | 1.23m | 61.0% | 18.2m | 14.7 | 46.3% |
| BBC RADIO 2 | 570k | 28.0% | 7.2m | 12.7 | 18.4% |
| HEART SOUTH WALES | 458k | 23.0% | 3.8m | 8.3 | 9.7% |
| BBC RADIO 4 | 313k | 16.0% | 3.9m | 12.5 | 9.9% |
| TOTAL BBC RADIO WALES/ CYMRU | 306k | 15.0% | 2.2m | 7.2 | 5.6% |
| BBC RADIO 1 | 287k | 14.0% | 2.0m | 6.9 | 5.0% |
| BBC RADIO WALES | 264k | 13.0% | 1.9m | 7.1 | 4.8% |
| CAPITAL NET WORK (UK) | 259k | 13.0% | 1.4m | 5.3 | 3.5% |
| OTHER NATION AL COMMER CIAL | 233k | 12.0% | 1.1m | 4.9 | 2.9% |
| * CAPITAL SOUTH WALES | 203k | 10.0% | 1.1m | 5.5 | 2.8% |
| SMOOTH RADIO NET WORK (UK) | 182k | 9.0% | 1.2m | 6.5 | 3.0% |
| NATION RADIO SOUTH WALES | 170k | 8.0% | 786k | 4.6 | 2.0% |
| BBC RADIO 5 LIVE | 160k | 8.0% | 875k | 5.5 | 2.2% |
| HITS RADIO | 154k | 8.0% | 592k | 3.8 | 1.5% |
| * HITS RADIO (SOUTH WALES) | 153k | 8.0% | 590k | 3.9 | 1.5% |
| GREAT- EST HITS RADIO | 142k | 7.0% | 1.4m | 9.6 | 3.5% |
| OTHER STATION | 140k | 7.0% | 482k | 3.5 | 1.2% |
| * GREAT- EST HITS RADIO (SOUTH WALES) | 134k | 7.0% | 1.3m | 9.4 | 3.2% |
| CLASSIC FM | 133k | 7.0% | 1.6m | 11.6 | 4.0% |
| * SMOOTH RADIO SOUTH WALES | 126k | 6.0% | 675k | 5.4 | 1.7% |
| OTHER LOCAL COMM. | 95k | 5.0% | 539k | 5.6 | 1.4% |
| KISS | 93k | 5.0% | 555k | 5.9 | 1.4% |
| TALK SPORT | 89k | 4.0% | 658k | 7.4 | 1.7% |
| LBC BRAND (UK) | 87k | 4.0% | 545k | 6.3 | 1.4% |
| BBC 6 MUSIC | 79k | 4.0% | 536k | 6.8 | 1.4% |
| KISS TORY | 70k | 3.0% | 287k | 4.1 | 0.7% |
| ABSO LUTE RADIO | 60k | 3.0% | 353k | 5.9 | 0.9% |
| PLANET ROCK | 60k | 3.0% | 763k | 12.7 | 1.9% |
| BBC RADIO 3 | 59k | 3.0% | 511k | 8.7 | 1.3% |
| MAGIC | 58k | 3.0% | 239k | 4.1 | 0.6% |
| RADIO X NET WORK (UK) | 58k | 3.0% | 691k | 12.0 | 1.8% |
| BBC RADIO CYMRU | 57k | 3.0% | 343k | 6.0 | 0.9% |
| ABSO LUTE 80S | 50k | 2.0% | 319k | 6.4 | 0.8% |
| HEART 80S | 46k | 2.0% | 127k | 2.8 | 0.3% |
| CAPITAL XTRA (UK) | 44k | 2.0% | 130k | 2.9 | 0.3% |
| BBC RADIO 4 EXTRA | 38k | 2.0% | 184k | 4.9 | 0.5% |
| GOLD RADIO UK | 36k | 2.0% | 207k | 5.7 | 0.5% |
| HEART DANCE | 35k | 2.0% | 96k | 2.7 | 0.2% |
| HEART 70S | 34k | 2.0% | 190k | 5.5 | 0.5% |
| KER RANG! | 32k | 2.0% | 372k | 11.5 | 0.9% |
| VIRGIN RADIO | 31k | 2.0% | 159k | 5.2 | 0.4% |
| CAPITAL DANCE | 30k | 1.0% | 129k | 4.4 | 0.3% |
| HEART 90S | 30k | 2.0% | 114k | 3.8 | 0.3% |
| NATION 80S | 30k | 1.0% | 127k | 4.3 | 0.3% |
| ABSO LUTE RADIO 90S | 28k | 1.0% | 84k | 3.0 | 0.2% |
| BBC ASIAN NET WORK | 27k | 1.0% | 66k | 2.4 | 0.2% |
| BBC RADIO 5 SPORTS EXTRA | 26k | 1.0% | 104k | 4.0 | 0.3% |
| BBC RADIO 1XTRA | 26k | 1.0% | 200k | 7.7 | 0.5% |
| BBC WORLD SERVICE | 26k | 1.0% | 112k | 4.3 | 0.3% |
| HEAT | 25k | 1.0% | 65k | 2.6 | 0.2% |
| TIMES RADIO | 25k | 1.0% | 223k | 8.9 | 0.6% |
| ABSO LUTE CLASSIC ROCK | 24k | 1.0% | 247k | 10.4 | 0.6% |
| TALK SPORT2 | 24k | 1.0% | 28k | 1.2 | 0.1% |
| KISS TORY R&B | 23k | 1.0% | 77k | 3.3 | 0.2% |
| GB NEWS RADIO | 22k | 1.0% | 114k | 5.2 | 0.3% |
| * SWAN SEA BAY RADIO | 21k | 1.0% | 38k | 1.8 | 0.1% |
| CAPITAL XTRA RELOAD ED | 20k | 1.0% | 84k | 4.2 | 0.2% |
| OTHER BBC LOCAL | 19k | 1.0% | 63k | 3.3 | 0.2% |
| TALK | 18k | 1.0% | 256k | 14.1 | 0.7% |
| MELLOW MAGIC | 17k | 1.0% | 142k | 8.4 | 0.4% |
| SMOOTH RELAX | 16k | 1.0% | 97k | 6.1 | 0.2% |
| BOOM RADIO | 15k | 1.0% | 295k | 19.4 | 0.8% |
| ABSO LUTE RADIO 00S | 13k | 1.0% | 26k | 2.0 | 0.1% |
| ABSO LUTE RADIO COUN TRY | 13k | 1.0% | 150k | 11.5 | 0.4% |
| ABSO LUTE RADIO 70S | 12k | 1.0% | 25k | 2.0 | 0.1% |
| VIRGIN RADIO LE- GENDS | 12k | 1.0% | 14k | 1.2 | — |
| CAPITAL CHILL | 11k | 1.0% | 37k | 3.2 | 0.1% |
| HITS RADIO PRIDE | 10k | — | 14k | 1.4 | — |
| MAGIC CLASSIC AL | 10k | — | 41k | 4.2 | 0.1% |
| VIRGIN RADIO CHILLED | 10k | 1.0% | 10k | 1.0 | — |
| SMOOTH CHILL | 9,000 | — | 22k | 2.5 | 0.1% |
| KISS XTRA | 7,000 | — | 17k | 2.4 | — |
| MAGIC SOUL | 7,000 | — | 7,000 | 1.0 | — |
| HITS RADIO CHILLED | 6,000 | — | 10k | 1.6 | — |
| VIRGIN RADIO 80S | 6,000 | — | 4,000 | 0.7 | — |
| RADIO X CLASSIC ROCK | 5,000 | — | 27k | 5.7 | 0.1% |
| ABSO LUTE RADIO 10S | 4,000 | — | 23k | 5.0 | 0.1% |
| JAZZ FM | 4,000 | — | 8,000 | 2.3 | — |
| SMOOTH COUN TRY | 4,000 | — | 13k | 3.8 | — |
| BLOOM BERG RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| COUN TRY LINE RADIO | — | — | — | 0.7 | — |
Every station RAJAR reports within this station’s Total Survey Area (RAJAR Table 7). — means no estimate was published.
Source: RAJAR — NATION RADIO SOUTH WALES TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Weekly reach over time
Weekly reach ('000s) · Source: RAJAR — NATION RADIO SOUTH WALES TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Total hours over time
Total hours ('000s) · Source: RAJAR — NATION RADIO SOUTH WALES TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Market share over time
Market share (% of all-radio hours within TSA) · Source: RAJAR — NATION RADIO SOUTH WALES TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)