RADIO EXE
YLocal / regional · RAJAR code 4268 · Yearly — 12-month rolling sample · Local
Headline figures · MAR 2026
TSA population 585k · unweighted sample 1,402
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — RADIO EXE TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — RADIO EXE TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — RADIO EXE TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 49k | 8.0% | 7.6 | 100.0% |
| ADULTS 15-24 | 13k | 16.0% | 4.8 | 27.5% |
| ADULTS 25-34 | 6,500 | 9.0% | 8.7 | 13.2% |
| ADULTS 35-44 | 8,800 | 11.0% | 6.1 | 18.0% |
| ADULTS 45-54 | 5,100 | 7.0% | 4.6 | 10.4% |
| ADULTS 55-64 | 7,000 | 7.0% | 10.3 | 14.4% |
| ADULTS 65-74 | 2,800 | 3.0% | 3.3 | 5.8% |
| ADULTS 75+ | 5,300 | 6.0% | 17.7 | 10.7% |
| ADULTS 15-34 | 20k | 13.0% | 6.1 | 40.7% |
| ADULTS 15-44 | 29k | 12.0% | 6.1 | 58.7% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 29k | 10.0% | 9.7 | 59.0% |
| MEN 15-24 | 8,300 | 20.0% | 6.7 | 17.0% |
| MEN 25-34 | 4,000 | 11.0% | 13.0 | 8.2% |
| MEN 35-44 | 4,700 | 12.0% | 7.2 | 9.5% |
| MEN 45-54 | 1,300 | 4.0% | 0.7 | 2.7% |
| MEN 55-64 | 3,600 | 8.0% | 11.6 | 7.4% |
| MEN 65-74 | 1,600 | 4.0% | 1.9 | 3.3% |
| MEN 75+ | 5,300 | 14.0% | 17.7 | 10.7% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 20k | 7.0% | 4.6 | 41.0% |
| WOMEN 15-24 | 5,100 | 13.0% | 1.8 | 10.5% |
| WOMEN 25-34 | 2,400 | 7.0% | 1.5 | 5.0% |
| WOMEN 35-44 | 4,100 | 10.0% | 4.9 | 8.5% |
| WOMEN 45-54 | 3,800 | 9.0% | 6.0 | 7.7% |
| WOMEN 55-64 | 3,400 | 7.0% | 8.9 | 7.0% |
| WOMEN 65-74 | 1,200 | 2.0% | 5.2 | 2.4% |
| WOMEN 75+ | — | — | — | — |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 33k | 9.0% | 5.7 | 66.5% |
| C2DE ADULTS | 16k | 8.0% | 11.5 | 33.5% |
| ABC1 MEN | 17k | 10.0% | 7.7 | 35.3% |
| ABC1 WOMEN | 15k | 8.0% | 3.4 | 31.2% |
| C2DE MEN | 12k | 11.0% | 12.7 | 23.7% |
| C2DE WOMEN | 4,800 | 5.0% | 8.5 | 9.8% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — RADIO EXE TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
07.00-11.00 | 3.9% | 29k |
11.00-14.00 | 3.3% | 18k |
14.00-15.00 | 4.3% | 15k |
15.00-19.00 | 3.2% | 22k |
19.00-24.00 | 3.5% | 7,700 |
24.00-05.00 | 3.1% | 3,700 |
05.00-07.00 | 2.9% | 5,700 |
| Saturday | Share | Reach |
|---|---|---|
06.00-08.00 | 2.3% | 2,800 |
08.00-12.00 | 3.4% | 14k |
12.00-14.00 | 4.4% | 7,900 |
14.00-18.00 | 3.1% | 6,300 |
18.00-21.00 | 3.1% | 2,000 |
21.00-24.00 | 6.6% | 4,100 |
24.00-06.00 | 3.6% | 2,200 |
| Sunday | Share | Reach |
|---|---|---|
06.00-08.00 | 0.6% | 1,100 |
08.00-12.00 | 4.4% | 11k |
12.00-15.00 | 4.3% | 7,900 |
15.00-18.00 | 2.8% | 4,300 |
18.00-21.00 | 2.9% | 2,200 |
21.00-24.00 | 5.2% | 2,100 |
24.00-06.00 | 2.5% | 1,800 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — RADIO EXE TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BBC RADIO 2 | 157k | 27.0% | 1.7m | 11.0 | 16.4% |
| BBC RADIO 4 | 139k | 24.0% | 1.8m | 13.0 | 17.2% |
| BBC RADIO 1 | 82k | 14.0% | 627k | 7.6 | 6.0% |
| GREATEST HITS RADIO (DEVON) | 60k | 10.0% | 479k | 8.0 | 4.6% |
| CLASSIC FM | 56k | 10.0% | 391k | 7.0 | 3.7% |
| BBC RADIO 5 LIVE | 52k | 9.0% | 313k | 6.0 | 3.0% |
| * HEART SOUTH WEST - EXETER | 51k | 9.0% | 322k | 6.3 | 3.1% |
| RADIO EXE this station | 49k | 8.0% | 372k | 7.6 | 3.5% |
| * HEART SOUTH WEST - TORBAY | 45k | 8.0% | 409k | 9.0 | 3.9% |
| BBC 6 MUSIC | 33k | 6.0% | 369k | 11.1 | 3.5% |
| BBC RADIO 3 | 33k | 6.0% | 242k | 7.3 | 2.3% |
| BBC RADIO 4 EXTRA | 27k | 5.0% | 195k | 7.1 | 1.9% |
| SMOOTH RADIO DEVON | 25k | 4.0% | 214k | 8.5 | 2.0% |
| GOLD RADIO UK | 18k | 3.0% | 157k | 8.7 | 1.5% |
| ABSOLUTE RADIO | 18k | 3.0% | 82k | 4.7 | 0.8% |
| BBC WORLD SERVICE | 18k | 3.0% | 85k | 4.9 | 0.8% |
| MAGIC | 16k | 3.0% | 79k | 4.9 | 0.8% |
| HEART 80S | 13k | 2.0% | 32k | 2.4 | 0.3% |
| HITS RADIO (DEVON) | 13k | 2.0% | 22k | 1.7 | 0.2% |
| KISSTORY | 13k | 2.0% | 51k | 4.0 | 0.5% |
| TALKSPORT | 12k | 2.0% | 43k | 3.5 | 0.4% |
| HEART 90S | 12k | 2.0% | 23k | 1.9 | 0.2% |
| KISS | 11k | 2.0% | 31k | 2.8 | 0.3% |
| BBC RADIO 5 SPORTS EXTRA | 11k | 2.0% | 47k | 4.3 | 0.4% |
| PLANET ROCK | 9,300 | 2.0% | 85k | 9.1 | 0.8% |
| VIRGIN RADIO | 8,500 | 1.0% | 114k | 13.3 | 1.1% |
| CAPITAL DANCE | 7,500 | 1.0% | 25k | 3.4 | 0.2% |
| ABSOLUTE RADIO 90S | 7,100 | 1.0% | 36k | 5.0 | 0.3% |
| BOOM RADIO | 6,600 | 1.0% | 65k | 9.8 | 0.6% |
| ABSOLUTE CLASSIC ROCK | 5,900 | 1.0% | 11k | 1.8 | 0.1% |
| TALK (WAS TALKRADIO) | 5,800 | 1.0% | 64k | 10.9 | 0.6% |
| BBC RADIO 1XTRA | 5,600 | 1.0% | 6,100 | 1.1 | 0.1% |
| SMOOTH COUNTRY | 5,400 | 1.0% | 7,500 | 1.4 | 0.1% |
| ABSOLUTE 80S | 5,300 | 1.0% | 27k | 5.0 | 0.3% |
| HEART DANCE | 5,000 | 1.0% | 14k | 2.8 | 0.1% |
| TIMES RADIO | 5,000 | 1.0% | 44k | 8.7 | 0.4% |
| KISSTORY R&B | 4,900 | 1.0% | 5,600 | 1.2 | 0.1% |
| JAZZ FM | 4,800 | 1.0% | 19k | 3.9 | 0.2% |
| HEAT | 4,700 | 1.0% | 39k | 8.2 | 0.4% |
| MELLOW MAGIC | 4,100 | 1.0% | 13k | 3.1 | 0.1% |
| SMOOTH CHILL | 4,000 | 1.0% | 12k | 3.0 | 0.1% |
| GB NEWS RADIO | 3,100 | 1.0% | 8,200 | 2.6 | 0.1% |
| KERRANG! | 3,100 | 1.0% | 20k | 6.5 | 0.2% |
| SMOOTH RELAX | 3,100 | 1.0% | 29k | 9.6 | 0.3% |
| HEART 70S | 2,900 | 0.0% | 5,800 | 2.0 | 0.1% |
| ABSOLUTE RADIO COUNTRY | 2,800 | 0.0% | 16k | 5.6 | 0.2% |
| ABSOLUTE RADIO 70S | 2,700 | 0.0% | 2,100 | 0.8 | 0.0% |
| CAPITAL XTRA (UK) | 2,500 | 0.0% | 7,700 | 3.0 | 0.1% |
| HITS RADIO PRIDE | 2,200 | 0.0% | 1,500 | 0.7 | 0.0% |
| VIRGIN RADIO 80S | 2,200 | 0.0% | 2,100 | 1.0 | 0.0% |
| ABSOLUTE RADIO 00S | 1,700 | 0.0% | 2,800 | 1.6 | 0.0% |
| RADIO X CLASSIC ROCK | 1,600 | 0.0% | 2,900 | 1.8 | 0.0% |
| VIRGIN RADIO CHILLED | 1,600 | 0.0% | 900 | 0.6 | 0.0% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 1,600 | 0.0% | 1,300 | 0.8 | 0.0% |
| KISS XTRA | 1,300 | 0.0% | 1,400 | 1.0 | 0.0% |
| TALKSPORT2 | 1,200 | 0.0% | 1,300 | 1.1 | 0.0% |
| ABSOLUTE RADIO 10S | 1,100 | 0.0% | 900 | 0.9 | 0.0% |
| NATION 80S | 1,100 | 0.0% | 800 | 0.8 | 0.0% |
| CAPITAL CHILL | 1,000 | 0.0% | 2,700 | 2.6 | 0.0% |
| CAPITAL XTRA RELOADED | 1,000 | 0.0% | 900 | 0.9 | 0.0% |
| HITS RADIO CHILLED | 900 | 0.0% | 500 | 0.6 | 0.0% |
| MAGIC CLASSICAL | 800 | 0.0% | 8,600 | 11.3 | 0.1% |
| BBC ASIAN NETWORK UK | 600 | 0.0% | 400 | 0.7 | 0.0% |
| MAGIC SOUL | 600 | 0.0% | 500 | 0.8 | 0.0% |
| BLOOMBERG RADIO | — | — | — | — | — |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | — | — | — | — | — |
* Stations marked with an asterisk do not cover the whole of this Total Survey Area.
Weekly reach, hours and share for every station RAJAR reports within RADIO EXE’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — RADIO EXE TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)