CHESTER'S DEE 106.3 (DEE ON DAB)
YLocal / regional · RAJAR code 4073 · Yearly — 12-month rolling sample · Local
Part of: TOTAL DEE RADIO GROUP
Headline figures · MAR 2026
TSA population 211k · unweighted sample 896
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — CHESTER'S DEE 106.3 (DEE ON DAB) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — CHESTER'S DEE 106.3 (DEE ON DAB) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — CHESTER'S DEE 106.3 (DEE ON DAB) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 11k | 5.0% | 3.2 | 100.0% |
| ADULTS 15-24 | 4,600 | 16.0% | 3.0 | 40.2% |
| ADULTS 25-34 | 800 | 3.0% | 1.8 | 7.3% |
| ADULTS 35-44 | 300 | 1.0% | 2.0 | 2.2% |
| ADULTS 45-54 | 1,600 | 5.0% | 3.2 | 13.9% |
| ADULTS 55-64 | 1,100 | 3.0% | 6.9 | 9.3% |
| ADULTS 65-74 | 2,000 | 6.0% | 1.7 | 17.6% |
| ADULTS 75+ | 1,100 | 5.0% | 4.7 | 9.4% |
| ADULTS 15-34 | 5,400 | 9.0% | 2.8 | 47.5% |
| ADULTS 15-44 | 5,700 | 6.0% | 2.8 | 49.7% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 5,500 | 5.0% | 2.8 | 48.4% |
| MEN 15-24 | 2,300 | 16.0% | 2.3 | 19.8% |
| MEN 25-34 | 600 | 4.0% | 2.2 | 5.0% |
| MEN 35-44 | — | — | — | — |
| MEN 45-54 | 300 | 2.0% | 2.2 | 2.6% |
| MEN 55-64 | 800 | 5.0% | 3.2 | 6.9% |
| MEN 65-74 | 1,000 | 6.0% | 0.9 | 8.6% |
| MEN 75+ | 600 | 7.0% | 7.8 | 5.5% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 5,900 | 5.0% | 3.6 | 51.6% |
| WOMEN 15-24 | 2,300 | 17.0% | 3.7 | 20.5% |
| WOMEN 25-34 | 300 | 2.0% | 0.8 | 2.3% |
| WOMEN 35-44 | 300 | 2.0% | 2.0 | 2.2% |
| WOMEN 45-54 | 1,300 | 8.0% | 3.4 | 11.3% |
| WOMEN 55-64 | 300 | 2.0% | 17.4 | 2.4% |
| WOMEN 65-74 | 1,000 | 5.0% | 2.5 | 9.0% |
| WOMEN 75+ | 500 | 4.0% | 0.4 | 4.0% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 6,400 | 5.0% | 4.2 | 56.3% |
| C2DE ADULTS | 5,000 | 6.0% | 1.9 | 43.7% |
| ABC1 MEN | 3,800 | 6.0% | 3.0 | 33.2% |
| ABC1 WOMEN | 2,600 | 4.0% | 6.0 | 23.0% |
| C2DE MEN | 1,700 | 4.0% | 2.4 | 15.1% |
| C2DE WOMEN | 3,300 | 8.0% | 1.7 | 28.6% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — CHESTER'S DEE 106.3 (DEE ON DAB) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-10.00 | 0.7% | 5,800 |
06.00-06.00 | 0.9% | 10k |
06.00-12.00 | 0.9% | 5,900 |
06.00-18.00 | 0.9% | 8,100 |
06.00-24.00 | 0.9% | 9,900 |
06.00-19.00 | 0.9% | 9,800 |
07.00-13.00 | 0.9% | 6,700 |
10.00-14.00 | 1.2% | 5,200 |
13.00-19.00 | 0.8% | 5,300 |
14.00-19.00 | 0.7% | 4,000 |
19.00-22.00 | 2.2% | 2,600 |
22.00-24.00 | 1.2% | 800 |
24.00-06.00 | 0.2% | 300 |
| Saturday | Share | Reach |
|---|---|---|
06.00-10.00 | 0.3% | 300 |
06.00-12.00 | 0.6% | 1,200 |
06.00-18.00 | 1.4% | 3,300 |
06.00-24.00 | 1.3% | 3,300 |
06.00-06.00 | 1.2% | 3,300 |
06.00-19.00 | 1.3% | 3,300 |
10.00-14.00 | 1.4% | 3,300 |
14.00-18.00 | 2.5% | 1,800 |
18.00-24.00 | 0.6% | 500 |
24.00-06.00 | 0.9% | 300 |
| Sunday | Share | Reach |
|---|---|---|
06.00-12.00 | 0.7% | 2,000 |
06.00-18.00 | 0.7% | 2,600 |
06.00-24.00 | 0.6% | 2,600 |
06.00-06.00 | 0.6% | 2,600 |
06.00-10.00 | 0.4% | 400 |
10.00-15.00 | 1.0% | 2,300 |
15.00-19.00 | 0.5% | 600 |
19.00-22.00 | — | — |
22.00-24.00 | — | — |
24.00-06.00 | — | — |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — CHESTER'S DEE 106.3 (DEE ON DAB) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BBC RADIO 2 | 77k | 36.0% | 1.1m | 14.2 | 27.2% |
| BBC RADIO 4 | 39k | 19.0% | 489k | 12.5 | 12.2% |
| GREATEST HITS RADIO | 26k | 12.0% | 239k | 9.1 | 6.0% |
| BBC RADIO 5 LIVE | 26k | 12.0% | 135k | 5.2 | 3.4% |
| BBC RADIO 1 | 24k | 12.0% | 112k | 4.6 | 2.8% |
| HEART NORTH WEST | 23k | 11.0% | 154k | 6.7 | 3.8% |
| CAPITAL NORTH WEST AND WALES | 19k | 9.0% | 99k | 5.2 | 2.5% |
| CLASSIC FM | 17k | 8.0% | 98k | 5.7 | 2.4% |
| SMOOTH RADIO NORTH WEST | 16k | 8.0% | 90k | 5.6 | 2.2% |
| BBC 6 MUSIC | 12k | 6.0% | 119k | 9.9 | 3.0% |
| TALKSPORT | 12k | 6.0% | 49k | 4.1 | 1.2% |
| CHESTER'S DEE 106.3 (DEE ON DAB) this station | 11k | 5.0% | 37k | 3.2 | 0.9% |
| HITS RADIO | 11k | 5.0% | 32k | 2.8 | 0.8% |
| SMOOTH RADIO NORTH WEST AND WALES | 11k | 5.0% | 82k | 7.3 | 2.0% |
| ABSOLUTE RADIO | 9,700 | 5.0% | 50k | 5.1 | 1.2% |
| ABSOLUTE 80S | 8,000 | 4.0% | 37k | 4.6 | 0.9% |
| BBC RADIO 3 | 7,100 | 3.0% | 79k | 11.0 | 2.0% |
| ABSOLUTE RADIO 90S | 6,300 | 3.0% | 32k | 5.1 | 0.8% |
| BBC RADIO 5 SPORTS EXTRA | 6,000 | 3.0% | 38k | 6.3 | 0.9% |
| BBC RADIO 4 EXTRA | 5,900 | 3.0% | 17k | 2.8 | 0.4% |
| BOOM RADIO | 5,600 | 3.0% | 76k | 13.6 | 1.9% |
| KISSTORY | 5,000 | 2.0% | 51k | 10.3 | 1.3% |
| HEART 80S | 4,700 | 2.0% | 12k | 2.6 | 0.3% |
| PLANET ROCK | 4,700 | 2.0% | 33k | 7.1 | 0.8% |
| VIRGIN RADIO | 4,100 | 2.0% | 12k | 3.0 | 0.3% |
| ABSOLUTE CLASSIC ROCK | 3,900 | 2.0% | 6,600 | 1.7 | 0.2% |
| MAGIC | 3,700 | 2.0% | 24k | 6.7 | 0.6% |
| CAPITAL XTRA (UK) | 3,600 | 2.0% | 18k | 5.0 | 0.5% |
| HEART DANCE | 3,600 | 2.0% | 18k | 4.9 | 0.4% |
| CAPITAL DANCE | 3,200 | 2.0% | 9,900 | 3.1 | 0.2% |
| GOLD RADIO UK | 3,100 | 1.0% | 20k | 6.5 | 0.5% |
| BBC WORLD SERVICE | 2,800 | 1.0% | 5,800 | 2.1 | 0.1% |
| SMOOTH RELAX | 2,800 | 1.0% | 6,900 | 2.4 | 0.2% |
| TALKSPORT2 | 2,700 | 1.0% | 9,100 | 3.4 | 0.2% |
| ABSOLUTE RADIO 00S | 2,600 | 1.0% | 9,800 | 3.8 | 0.2% |
| JAZZ FM | 2,500 | 1.0% | 34k | 13.3 | 0.8% |
| HEART 90S | 2,100 | 1.0% | 6,600 | 3.1 | 0.2% |
| GB NEWS RADIO | 2,000 | 1.0% | 11k | 5.5 | 0.3% |
| ABSOLUTE RADIO 10S | 1,900 | 1.0% | 1,200 | 0.6 | 0.0% |
| RADIO X CLASSIC ROCK | 1,900 | 1.0% | 5,700 | 2.9 | 0.1% |
| CAPITAL CHILL | 1,800 | 1.0% | 6,100 | 3.3 | 0.2% |
| ABSOLUTE RADIO COUNTRY | 1,600 | 1.0% | 6,600 | 4.2 | 0.2% |
| MELLOW MAGIC | 1,600 | 1.0% | 3,200 | 2.0 | 0.1% |
| SMOOTH COUNTRY | 1,600 | 1.0% | 2,400 | 1.5 | 0.1% |
| HEAT | 1,400 | 1.0% | 1,000 | 0.8 | 0.0% |
| KISS | 1,400 | 1.0% | 2,000 | 1.4 | 0.1% |
| TALK (WAS TALKRADIO) | 1,400 | 1.0% | 2,500 | 1.8 | 0.1% |
| TIMES RADIO | 1,400 | 1.0% | 9,300 | 6.4 | 0.2% |
| ABSOLUTE RADIO 70S | 1,300 | 1.0% | 700 | 0.5 | 0.0% |
| HEART 70S | 1,300 | 1.0% | 2,400 | 1.9 | 0.1% |
| VIRGIN RADIO CHILLED | 1,200 | 1.0% | 2,600 | 2.2 | 0.1% |
| KISSTORY R&B | 1,100 | 1.0% | 1,600 | 1.4 | 0.0% |
| MAGIC SOUL | 1,100 | 1.0% | 29k | 26.3 | 0.7% |
| BBC RADIO 1XTRA | 1,000 | 0.0% | 1,300 | 1.3 | 0.0% |
| CAPITAL XTRA RELOADED | 1,000 | 0.0% | 3,000 | 3.1 | 0.1% |
| HITS RADIO PRIDE | 800 | 0.0% | 1,000 | 1.2 | 0.0% |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | 700 | 0.0% | 9,600 | 13.3 | 0.2% |
| MAGIC CLASSICAL | 700 | 0.0% | 3,000 | 4.3 | 0.1% |
| HITS RADIO CHILLED | 600 | 0.0% | 400 | 0.6 | 0.0% |
| KISS XTRA | 600 | 0.0% | 2,600 | 4.1 | 0.1% |
| KERRANG! | 400 | 0.0% | 300 | 0.7 | 0.0% |
| NATION 80S | 400 | 0.0% | 1,500 | 4.0 | 0.0% |
| SMOOTH CHILL | 300 | 0.0% | 100 | 0.3 | 0.0% |
| BBC ASIAN NETWORK UK | 100 | 0.0% | 0 | 0.8 | 0.0% |
| BLOOMBERG RADIO | — | — | — | — | — |
| VIRGIN RADIO 80S | — | — | — | — | — |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | — | — | — | — | — |
Weekly reach, hours and share for every station RAJAR reports within CHESTER'S DEE 106.3 (DEE ON DAB)’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — CHESTER'S DEE 106.3 (DEE ON DAB) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)