NORTHSOUND 1
YThe Biggest Hits The Biggest Throwbacks
Local / regional · RAJAR code 3431 · · Local
Part of: HITS RADIO NETWORK (EXC PARTNERS), BAUER MEDIA AUDIO UK - TOTAL (EXC PARTNERS), HITS RADIO PORTFOLIO (EXC PARTNERS)
Headline figures · JUN 2026
Weekly reach
82k
9,000vs prev. quarter
% reach
23.0%
3.0%vs prev. quarter
Total hours
569k
33kvs prev. quarter
Average hours
6.9
0.3vs prev. quarter
Market share
9.1%
0.7%vs prev. quarter
TSA population 352k · unweighted sample 950
Listening by daypart · JUN 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-10.00 | 10.0% | 41k |
10.00-14.00 | 10.2% | 46k |
14.00-18.00 | 10.9% | 45k |
18.00-20.00 | 8.2% | 26k |
18.00-22.00 | 6.6% | 28k |
20.00-22.00 | 3.9% | 11k |
22.00-01.00 | 1.9% | 4,000 |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 | 7.2% | 9,000 |
09.00-12.00 | 8.4% | 13k |
12.00-14.00 | 9.4% | 13k |
14.00-18.00 | 8.0% | 13k |
18.00-22.00 | 14.5% | 10k |
22.00-01.00 | 12.4% | 2,000 |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 | 2.0% | 2,000 |
09.00-12.00 | 5.5% | 10k |
12.00-16.00 | 7.7% | 14k |
16.00-19.00 | 5.9% | 7,000 |
19.00-22.00 | 7.8% | 4,000 |
22.00-01.00 | 6.5% | 2,000 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — NORTHSOUND 1 TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Audience profile · JUN 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 82k | 23.0% | 6.9 | 100.0% |
| ADULTS 15-24 | 11k | 22.0% | 3.2 | 13.3% |
| ADULTS 25-34 | 14k | 26.0% | 5.6 | 17.0% |
| ADULTS 35-44 | 18k | 30.0% | 7.4 | 22.0% |
| ADULTS 45-54 | 14k | 26.0% | 3.7 | 17.1% |
| ADULTS 55-64 | 13k | 24.0% | 16.6 | 16.0% |
| ADULTS 65-74 | 9,000 | 17.0% | 4.2 | 11.3% |
| ADULTS 75+ | 3,000 | 10.0% | 4.6 | 3.3% |
| ADULTS 15-34 | 25k | 24.0% | 4.5 | 30.3% |
| ADULTS 15-44 | 43k | 27.0% | 5.7 | 52.3% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 35k | 21.0% | 8.5 | 42.8% |
| MEN 15-24 | 4,000 | 18.0% | 2.3 | 5.3% |
| MEN 25-34 | 5,000 | 18.0% | 8.2 | 5.7% |
| MEN 35-44 | 7,000 | 25.0% | 7.7 | 8.8% |
| MEN 45-54 | 7,000 | 26.0% | 2.9 | 8.2% |
| MEN 55-64 | 8,000 | 29.0% | 20.0 | 9.3% |
| MEN 65-74 | 2,000 | 9.0% | 5.3 | 2.8% |
| MEN 75+ | 2,000 | 19.0% | 4.8 | 2.5% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 47k | 26.0% | 5.7 | 57.2% |
| WOMEN 15-24 | 7,000 | 26.0% | 3.9 | 7.9% |
| WOMEN 25-34 | 9,000 | 34.0% | 4.2 | 11.3% |
| WOMEN 35-44 | 11k | 35.0% | 7.2 | 13.2% |
| WOMEN 45-54 | 7,000 | 27.0% | 4.5 | 8.8% |
| WOMEN 55-64 | 6,000 | 20.0% | 11.9 | 6.7% |
| WOMEN 65-74 | 7,000 | 25.0% | 3.8 | 8.5% |
| WOMEN 75+ | 1,000 | 4.0% | 3.8 | 0.8% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 43k | 22.0% | 5.3 | 51.7% |
| C2DE ADULTS | 40k | 26.0% | 8.7 | 48.3% |
| ABC1 MEN | 16k | 20.0% | 5.6 | 19.4% |
| ABC1 WOMEN | 27k | 23.0% | 5.1 | 32.4% |
| C2DE MEN | 19k | 21.0% | 10.9 | 23.4% |
| C2DE WOMEN | 20k | 32.0% | 6.6 | 24.9% |
Source: RAJAR — NORTHSOUND 1 TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Stations in this survey area · JUN 2026
| Station | Reach | % reach | Total hours | Avg hrs | Share |
|---|---|---|---|---|---|
| ALL RADIO | 299k | 85.0% | 6.3m | 20.9 | 100.0% |
| ANY COMMER CIAL | 241k | 68.0% | 3.5m | 14.4 | 55.2% |
| ANY BBC | 190k | 54.0% | 2.6m | 13.9 | 42.1% |
| TOTAL ORIG INAL 106 | 101k | 29.0% | 810k | 8.0 | 12.9% |
| ORIG INAL 106 (ABER DEEN) | 90k | 26.0% | 703k | 7.8 | 11.2% |
| NORTH SOUND 1 | 82k | 23.0% | 569k | 6.9 | 9.1% |
| BBC RADIO 2 | 73k | 21.0% | 1.1m | 15.7 | 18.2% |
| BBC RADIO SCOT LAND | 63k | 18.0% | 309k | 4.9 | 4.9% |
| BBC RADIO 5 LIVE | 48k | 14.0% | 231k | 4.8 | 3.7% |
| BBC RADIO 4 | 44k | 13.0% | 296k | 6.7 | 4.7% |
| OTHER NATION AL COMMER CIAL | 39k | 11.0% | 126k | 3.2 | 2.0% |
| BBC RADIO 1 | 35k | 10.0% | 236k | 6.7 | 3.8% |
| OTHER STATION | 29k | 8.0% | 167k | 5.8 | 2.7% |
| LBC BRAND (UK) | 28k | 8.0% | 192k | 6.7 | 3.1% |
| GHR (NORTH EAST SCOT LAND) | 27k | 8.0% | 271k | 9.9 | 4.3% |
| CLASSIC FM | 26k | 7.0% | 228k | 8.9 | 3.6% |
| ABSO LUTE 80S | 21k | 6.0% | 58k | 2.8 | 0.9% |
| TALK SPORT | 19k | 5.0% | 136k | 7.1 | 2.2% |
| BBC 6 MUSIC | 18k | 5.0% | 160k | 9.0 | 2.6% |
| ORIG INAL 106 GOLD | 17k | 5.0% | 106k | 6.4 | 1.7% |
| SMOOTH RADIO NET WORK (UK) | 14k | 4.0% | 43k | 3.1 | 0.7% |
| ABSO LUTE RADIO | 14k | 4.0% | 31k | 2.2 | 0.5% |
| GOLD RADIO UK | 13k | 4.0% | 79k | 6.0 | 1.3% |
| CAPITAL NET WORK (UK) | 12k | 3.0% | 16k | 1.3 | 0.3% |
| RADIO X NET WORK (UK) | 12k | 4.0% | 151k | 12.1 | 2.4% |
| OTHER LOCAL COMM. | 10k | 3.0% | 88k | 8.8 | 1.4% |
| HEART NET WORK (UK) | 9,000 | 3.0% | 21k | 2.3 | 0.3% |
| TIMES RADIO | 9,000 | 2.0% | 87k | 10.2 | 1.4% |
| VIRGIN RADIO | 9,000 | 3.0% | 46k | 5.1 | 0.7% |
| HITS RADIO | 8,000 | 2.0% | 6,000 | 0.7 | 0.1% |
| BBC RADIO 3 | 8,000 | 2.0% | 75k | 9.5 | 1.2% |
| BBC RADIO 4 EXTRA | 7,000 | 2.0% | 57k | 8.6 | 0.9% |
| BBC RADIO 5 SPORTS EXTRA | 7,000 | 2.0% | 24k | 3.4 | 0.4% |
| BOOM RADIO | 7,000 | 2.0% | 185k | 28.0 | 3.0% |
| HEART 80S | 7,000 | 2.0% | 14k | 1.9 | 0.2% |
| PLANET ROCK | 7,000 | 2.0% | 35k | 5.1 | 0.6% |
| ABSO LUTE RADIO 00S | 6,000 | 2.0% | 23k | 4.1 | 0.4% |
| HEART 70S | 6,000 | 2.0% | 9,000 | 1.6 | 0.2% |
| VIRGIN RADIO LE- GENDS | 6,000 | 2.0% | 8,000 | 1.2 | 0.1% |
| NATION RADIO SCOT LAND (EXCL. WEST) | 5,000 | 1.0% | 4,000 | 0.8 | 0.1% |
| MAGIC | 5,000 | 1.0% | 25k | 4.9 | 0.4% |
| OTHER BBC LOCAL | 5,000 | 1.0% | 3,000 | 0.6 | — |
| ABSO LUTE RADIO 70S | 5,000 | 1.0% | 5,000 | 1.1 | 0.1% |
| GB NEWS RADIO | 5,000 | 1.0% | 30k | 6.8 | 0.5% |
| HEART 90S | 5,000 | 1.0% | 18k | 3.7 | 0.3% |
| HEART DANCE | 5,000 | 1.0% | 22k | 4.5 | 0.4% |
| MELLOW MAGIC | 5,000 | 1.0% | 20k | 3.8 | 0.3% |
| VIRGIN RADIO 80S | 5,000 | 1.0% | 22k | 4.8 | 0.4% |
| KISS | 4,000 | 1.0% | 6,000 | 1.4 | 0.1% |
| ABSO LUTE CLASSIC ROCK | 4,000 | 1.0% | 3,000 | 0.9 | 0.1% |
| ABSO LUTE RADIO COUN TRY | 4,000 | 1.0% | 5,000 | 1.3 | 0.1% |
| SMOOTH RELAX | 4,000 | 1.0% | 12k | 3.1 | 0.2% |
| BBC WORLD SERVICE | 3,000 | 1.0% | 26k | 7.7 | 0.4% |
| ABSO LUTE RADIO 90S | 3,000 | 1.0% | 8,000 | 2.8 | 0.1% |
| CAPITAL DANCE | 3,000 | 1.0% | 4,000 | 1.5 | 0.1% |
| KISS TORY | 3,000 | 1.0% | 5,000 | 1.9 | 0.1% |
| TALK SPORT2 | 3,000 | 1.0% | 3,000 | 1.0 | 0.1% |
| ABSO LUTE RADIO 10S | 2,000 | 1.0% | 1,000 | 0.6 | — |
| HITS RADIO PRIDE | 2,000 | 1.0% | 2,000 | 0.7 | — |
| NATION 80S | 2,000 | 1.0% | 2,000 | 0.8 | — |
| MAGIC CLASSIC AL | 2,000 | 1.0% | 7,000 | 3.2 | 0.1% |
| TALK | 2,000 | 1.0% | 1,000 | 0.7 | — |
| COUN TRY LINE RADIO | 1,000 | — | 6,000 | 4.8 | 0.1% |
| CAPITAL XTRA (UK) | 1,000 | — | 2,000 | 1.3 | — |
| BBC RADIO 1XTRA | 1,000 | — | 5,000 | 5.0 | 0.1% |
| BBC ASIAN NET WORK | 1,000 | — | 1,000 | 2.0 | — |
| CAPITAL XTRA RELOAD ED | 1,000 | — | 1,000 | 0.6 | — |
| HEAT | 1,000 | — | 1,000 | 0.9 | — |
| KER RANG! | 1,000 | — | 2,000 | 1.7 | — |
| HITS RADIO CHILLED | 1,000 | — | — | 0.6 | — |
| MAGIC SOUL | 1,000 | — | 1,000 | 1.3 | — |
| RADIO X CLASSIC ROCK | 1,000 | — | 2,000 | 2.3 | — |
| SMOOTH CHILL | 1,000 | — | — | 0.7 | — |
| SMOOTH COUN TRY | 1,000 | — | 3,000 | 2.3 | — |
| SUNRISE RADIO NATION AL | 1,000 | — | 1,000 | 1.3 | — |
| VIRGIN RADIO CHILLED | 1,000 | — | 1,000 | 0.8 | — |
| BLOOM BERG RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| CAPITAL CHILL | 0 | 0.0% | 0 | 0.0 | 0.0% |
| KISS TORY R&B | 0 | 0.0% | 0 | 0.0 | 0.0% |
| JAZZ FM | — | — | — | 0.4 | — |
| KISS XTRA | — | — | — | 0.5 | — |
Every station RAJAR reports within this station’s Total Survey Area (RAJAR Table 7). — means no estimate was published.
Source: RAJAR — NORTHSOUND 1 TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Weekly reach over time
Weekly reach ('000s) · Source: RAJAR — NORTHSOUND 1 TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Total hours over time
Total hours ('000s) · Source: RAJAR — NORTHSOUND 1 TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Market share over time
Market share (% of all-radio hours within TSA) · Source: RAJAR — NORTHSOUND 1 TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)