DRAGON RADIO NORTH WALES
YAll Time Favourites
Local / regional · RAJAR code 6585 · Yearly — 12-month rolling sample · Local
Part of: NATION BROADCASTING GROUP, TOTAL DRAGON RADIO WALES
Headline figures · MAR 2026
TSA population 745k · unweighted sample 2,669
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — DRAGON RADIO NORTH WALES TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — DRAGON RADIO NORTH WALES TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — DRAGON RADIO NORTH WALES TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 12k | 2.0% | 7.4 | 100.0% |
| ADULTS 15-24 | 1,000 | 1.0% | 1.1 | 4.7% |
| ADULTS 25-34 | 1,000 | 1.0% | 4.6 | 10.6% |
| ADULTS 35-44 | 1,000 | 1.0% | 4.4 | 6.5% |
| ADULTS 45-54 | 5,000 | 5.0% | 10.2 | 38.3% |
| ADULTS 55-64 | 2,000 | 2.0% | 9.7 | 18.7% |
| ADULTS 65-74 | 3,000 | 2.0% | 4.3 | 21.3% |
| ADULTS 75+ | — | — | — | — |
| ADULTS 15-34 | 2,000 | 1.0% | 3.5 | 15.4% |
| ADULTS 15-44 | 3,000 | 1.0% | 3.8 | 21.8% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 6,000 | 2.0% | 7.7 | 45.8% |
| MEN 15-24 | 0 | 1.0% | 1.3 | 2.9% |
| MEN 25-34 | 1,000 | 1.0% | 0.8 | 4.4% |
| MEN 35-44 | — | — | — | — |
| MEN 45-54 | 2,000 | 5.0% | 5.9 | 19.7% |
| MEN 55-64 | 1,000 | 2.0% | 19.7 | 8.5% |
| MEN 65-74 | 1,000 | 2.0% | 6.2 | 10.2% |
| MEN 75+ | — | — | — | — |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 7,000 | 2.0% | 7.2 | 54.2% |
| WOMEN 15-24 | 0 | 0.0% | 0.8 | 1.8% |
| WOMEN 25-34 | 1,000 | 2.0% | 7.3 | 6.2% |
| WOMEN 35-44 | 1,000 | 2.0% | 4.4 | 6.5% |
| WOMEN 45-54 | 2,000 | 4.0% | 14.7 | 18.5% |
| WOMEN 55-64 | 1,000 | 2.0% | 1.4 | 10.2% |
| WOMEN 65-74 | 1,000 | 2.0% | 2.4 | 11.1% |
| WOMEN 75+ | — | — | — | — |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 4,000 | 1.0% | 2.8 | 32.5% |
| C2DE ADULTS | 8,000 | 2.0% | 9.7 | 67.5% |
| ABC1 MEN | 2,000 | 1.0% | 1.7 | 15.7% |
| ABC1 WOMEN | 2,000 | 1.0% | 3.8 | 16.7% |
| C2DE MEN | 4,000 | 2.0% | 10.9 | 30.0% |
| C2DE WOMEN | 5,000 | 2.0% | 8.7 | 37.5% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — DRAGON RADIO NORTH WALES TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-06.00 Dragon Nights | 0.6% | 11k |
06.00-09.00 Tony Dibbin | 0.6% | 7,000 |
06.00-12.00 Tony Dibbin | 0.6% | 8,000 |
06.00-18.00 Tony Dibbin | 0.7% | 10k |
06.00-24.00 Phil Hoyles | 0.7% | 11k |
09.00-12.00 Angela Jay | 0.7% | 6,000 |
12.00-15.00 Angela Jay | 1.1% | 6,000 |
15.00-18.00 Phil Hoyles | 0.5% | 5,000 |
18.00-21.00 Wiggy | 0.3% | 3,000 |
21.00-24.00 Love Dragon | 0.0% | 0 |
24.00-06.00 Dragon Nights | — | — |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 Phil Hoyles | 0.1% | 1,000 |
06.00-12.00 Phil Hoyles | 1.0% | 6,000 |
06.00-18.00 Phil Hoyles | 1.0% | 6,000 |
06.00-24.00 Phil Hoyles | 0.8% | 7,000 |
06.00-06.00 Dragon Nights | 0.8% | 7,000 |
09.00-12.00 Phil Hoyles | 1.4% | 6,000 |
12.00-15.00 Neil Greenslade | 1.5% | 3,000 |
15.00-18.00 Neil Greenslade | 0.3% | 1,000 |
18.00-21.00 Dragon Weekend | 0.1% | 0 |
21.00-24.00 Love Dragon | 0.1% | 0 |
24.00-06.00 Dragon Nights | 0.2% | 0 |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 Phil Hoyles | 0.1% | 1,000 |
06.00-12.00 Phil Hoyles | 0.6% | 3,000 |
06.00-18.00 Phil Hoyles | 0.9% | 5,000 |
06.00-24.00 Phil Hoyles | 0.7% | 5,000 |
06.00-06.00 Dragon Nights | 0.8% | 5,000 |
09.00-12.00 Phil Hoyles | 0.8% | 3,000 |
12.00-15.00 Angela Jay | 1.0% | 3,000 |
15.00-18.00 Angela Jay | 1.3% | 2,000 |
18.00-21.00 Dean Martin Request Show | 0.0% | 0 |
21.00-24.00 Love Dragon | — | — |
24.00-06.00 Dragon Nights | 3.0% | 1,000 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations. Programmes are the most common show in each band across every Mon/Sat/Sun in Q1 2026 (39 dates).
Source: RAJAR — DRAGON RADIO NORTH WALES TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BBC RADIO 2 | 246k | 33.0% | 3.0m | 12.1 | 21.6% |
| HEART NORTH WALES | 119k | 16.0% | 915k | 7.7 | 6.6% |
| BBC RADIO 4 | 112k | 15.0% | 1.4m | 12.6 | 10.2% |
| BBC RADIO 1 | 106k | 14.0% | 649k | 6.1 | 4.7% |
| * CAPITAL NORTH WEST AND WALES | 98k | 13.0% | 718k | 7.4 | 5.2% |
| BBC RADIO 5 LIVE | 68k | 9.0% | 350k | 5.2 | 2.5% |
| GREATEST HITS RADIO | 60k | 8.0% | 526k | 8.7 | 3.8% |
| CLASSIC FM | 58k | 8.0% | 419k | 7.2 | 3.0% |
| * SMOOTH RADIO NORTH WEST AND WALES | 57k | 8.0% | 551k | 9.7 | 4.0% |
| HITS RADIO | 36k | 5.0% | 70k | 2.0 | 0.5% |
| TALKSPORT | 34k | 5.0% | 346k | 10.1 | 2.5% |
| BBC RADIO 3 | 25k | 3.0% | 180k | 7.1 | 1.3% |
| BBC 6 MUSIC | 24k | 3.0% | 266k | 11.2 | 1.9% |
| ABSOLUTE RADIO | 18k | 2.0% | 106k | 5.9 | 0.8% |
| BBC RADIO 4 EXTRA | 18k | 2.0% | 109k | 6.1 | 0.8% |
| GOLD RADIO UK | 17k | 2.0% | 76k | 4.4 | 0.5% |
| MAGIC | 17k | 2.0% | 78k | 4.7 | 0.6% |
| VIRGIN RADIO | 17k | 2.0% | 49k | 3.0 | 0.4% |
| HEART 80S | 15k | 2.0% | 64k | 4.3 | 0.5% |
| BBC WORLD SERVICE | 13k | 2.0% | 59k | 4.3 | 0.4% |
| CAPITAL DANCE | 13k | 2.0% | 25k | 2.0 | 0.2% |
| CAPITAL XTRA (UK) | 13k | 2.0% | 32k | 2.4 | 0.2% |
| ABSOLUTE 80S | 12k | 2.0% | 47k | 4.1 | 0.3% |
| DRAGON RADIO NORTH WALES this station | 12k | 2.0% | 92k | 7.4 | 0.7% |
| KISSTORY | 12k | 2.0% | 68k | 5.6 | 0.5% |
| ABSOLUTE CLASSIC ROCK | 11k | 1.0% | 79k | 7.3 | 0.6% |
| BBC RADIO 5 SPORTS EXTRA | 11k | 2.0% | 27k | 2.3 | 0.2% |
| BOOM RADIO | 10k | 1.0% | 108k | 10.8 | 0.8% |
| GB NEWS RADIO | 10k | 1.0% | 97k | 10.2 | 0.7% |
| ABSOLUTE RADIO 90S | 9,000 | 1.0% | 66k | 7.4 | 0.5% |
| BBC RADIO 1XTRA | 9,000 | 1.0% | 55k | 6.2 | 0.4% |
| HEART DANCE | 9,000 | 1.0% | 15k | 1.6 | 0.1% |
| PLANET ROCK | 9,000 | 1.0% | 38k | 4.3 | 0.3% |
| HEART 90S | 8,000 | 1.0% | 29k | 3.6 | 0.2% |
| NATION RADIO NORTH WALES | 8,000 | 1.0% | 37k | 4.8 | 0.3% |
| ABSOLUTE RADIO COUNTRY | 7,000 | 1.0% | 43k | 6.1 | 0.3% |
| HEART 70S | 7,000 | 1.0% | 15k | 2.1 | 0.1% |
| KERRANG! | 7,000 | 1.0% | 32k | 4.7 | 0.2% |
| TALKSPORT2 | 7,000 | 1.0% | 21k | 2.9 | 0.2% |
| HEAT | 6,000 | 1.0% | 12k | 2.0 | 0.1% |
| KISS | 6,000 | 1.0% | 12k | 2.2 | 0.1% |
| ABSOLUTE RADIO 00S | 5,000 | 1.0% | 17k | 3.5 | 0.1% |
| HITS RADIO PRIDE | 5,000 | 1.0% | 4,000 | 0.9 | 0.0% |
| MAGIC SOUL | 5,000 | 1.0% | 19k | 4.1 | 0.1% |
| RADIO X CLASSIC ROCK | 5,000 | 1.0% | 33k | 6.2 | 0.2% |
| ABSOLUTE RADIO 10S | 4,000 | 1.0% | 3,000 | 0.7 | 0.0% |
| JAZZ FM | 4,000 | 1.0% | 13k | 3.0 | 0.1% |
| TIMES RADIO | 4,000 | 0.0% | 34k | 9.3 | 0.2% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 4,000 | 1.0% | 28k | 6.5 | 0.2% |
| ABSOLUTE RADIO 70S | 3,000 | 0.0% | 4,000 | 1.3 | 0.0% |
| CAPITAL XTRA RELOADED | 3,000 | 0.0% | 9,000 | 2.7 | 0.1% |
| TALK (WAS TALKRADIO) | 3,000 | 0.0% | 21k | 6.5 | 0.2% |
| VIRGIN RADIO CHILLED | 3,000 | 0.0% | 7,000 | 2.1 | 0.0% |
| CAPITAL CHILL | 2,000 | 0.0% | 1,000 | 0.9 | 0.0% |
| HITS RADIO CHILLED | 2,000 | 0.0% | 2,000 | 1.1 | 0.0% |
| KISSTORY R&B | 2,000 | 0.0% | 2,000 | 1.5 | 0.0% |
| MAGIC CLASSICAL | 2,000 | 0.0% | 20k | 8.1 | 0.1% |
| MELLOW MAGIC | 2,000 | 0.0% | 3,000 | 1.4 | 0.0% |
| SMOOTH CHILL | 2,000 | 0.0% | 5,000 | 2.0 | 0.0% |
| SMOOTH RELAX | 2,000 | 0.0% | 8,000 | 3.3 | 0.1% |
| BBC ASIAN NETWORK UK | 1,000 | 0.0% | 0 | 0.3 | 0.0% |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | 1,000 | 0.0% | 6,000 | 9.0 | 0.0% |
| KISS XTRA | 1,000 | 0.0% | 3,000 | 3.8 | 0.0% |
| NATION 80S | 1,000 | 0.0% | 4,000 | 3.4 | 0.0% |
| SMOOTH COUNTRY | 1,000 | 0.0% | 1,000 | 1.1 | 0.0% |
| VIRGIN RADIO 80S | 1,000 | 0.0% | 1,000 | 0.6 | 0.0% |
| BLOOMBERG RADIO | — | — | — | — | — |
* Stations marked with an asterisk do not cover the whole of this Total Survey Area.
Weekly reach, hours and share for every station RAJAR reports within DRAGON RADIO NORTH WALES’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — DRAGON RADIO NORTH WALES TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)