SMOOTH RADIO EAST ANGLIA
HLocal / regional · RAJAR code 4327 · · Local
Part of: SMOOTH BRAND (UK), TOTAL GLOBAL RADIO (UK), SMOOTH RADIO NETWORK (UK)
Headline figures · JUN 2026
Weekly reach
78k
15kvs prev. quarter
% reach
6.0%
1.0%vs prev. quarter
Total hours
548k
265kvs prev. quarter
Average hours
7.0
1.7vs prev. quarter
Market share
1.9%
1.0%vs prev. quarter
TSA population 1.37m · unweighted sample 1,904
Listening by daypart · JUN 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-10.00 | 1.3% | 35k |
10.00-13.00 | 2.1% | 48k |
13.00-16.00 | 2.0% | 38k |
16.00-19.00 | 0.9% | 17k |
19.00-22.00 | 1.1% | 8,000 |
22.00-01.00 | 3.3% | 7,000 |
01.00-04.00 | 13.4% | 4,000 |
04.00-06.00 | 4.8% | 7,000 |
06.00-06.00 | 1.9% | 70k |
| Saturday | Share | Reach |
|---|---|---|
01.00-06.00 | 8.2% | 4,000 |
06.00-10.00 | 1.9% | 9,000 |
10.00-13.00 | 1.8% | 14k |
13.00-16.00 | 1.9% | 11k |
16.00-19.00 | 1.9% | 6,000 |
19.00-22.00 | 2.0% | 3,000 |
22.00-01.00 | 3.0% | 4,000 |
| Sunday | Share | Reach |
|---|---|---|
01.00-06.00 | 9.2% | 4,000 |
06.00-10.00 | 2.3% | 9,000 |
10.00-13.00 | 1.9% | 17k |
13.00-16.00 | 1.8% | 10k |
16.00-19.00 | 1.0% | 6,000 |
19.00-22.00 | 2.8% | 3,000 |
22.00-01.00 | 5.6% | 5,000 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — SMOOTH RADIO EAST ANGLIA TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Audience profile · JUN 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 78k | 6.0% | 7.0 | 100.0% |
| ADULTS 15-24 | 1,000 | 1.0% | 0.5 | 1.9% |
| ADULTS 25-34 | 7,000 | 3.0% | 2.4 | 8.4% |
| ADULTS 35-44 | 10k | 5.0% | 6.2 | 12.7% |
| ADULTS 45-54 | 13k | 7.0% | 9.5 | 16.1% |
| ADULTS 55-64 | 16k | 7.0% | 3.2 | 20.9% |
| ADULTS 65-74 | 20k | 9.0% | 13.0 | 25.2% |
| ADULTS 75+ | 12k | 7.0% | 3.6 | 14.9% |
| ADULTS 15-34 | 8,000 | 2.0% | 2.0 | 10.2% |
| ADULTS 15-44 | 18k | 3.0% | 4.3 | 23.0% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 33k | 5.0% | 5.1 | 42.0% |
| MEN 15-24 | 1,000 | 2.0% | 0.5 | 1.9% |
| MEN 25-34 | 3,000 | 3.0% | 4.2 | 3.3% |
| MEN 35-44 | 4,000 | 4.0% | 5.6 | 5.0% |
| MEN 45-54 | 5,000 | 6.0% | 9.9 | 6.7% |
| MEN 55-64 | 8,000 | 8.0% | 2.1 | 10.6% |
| MEN 65-74 | 8,000 | 8.0% | 6.9 | 10.1% |
| MEN 75+ | 3,000 | 4.0% | 3.3 | 4.4% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 45k | 6.0% | 8.4 | 58.0% |
| WOMEN 15-24 | 0 | 0.0% | 0.0 | 0.0% |
| WOMEN 25-34 | 4,000 | 4.0% | 1.2 | 5.0% |
| WOMEN 35-44 | 6,000 | 6.0% | 6.6 | 7.8% |
| WOMEN 45-54 | 7,000 | 8.0% | 9.3 | 9.4% |
| WOMEN 55-64 | 8,000 | 7.0% | 4.3 | 10.3% |
| WOMEN 65-74 | 12k | 9.0% | 17.1 | 15.0% |
| WOMEN 75+ | 8,000 | 10.0% | 3.8 | 10.5% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 32k | 4.0% | 5.8 | 41.5% |
| C2DE ADULTS | 46k | 7.0% | 7.9 | 58.5% |
| ABC1 MEN | 14k | 4.0% | 5.3 | 18.4% |
| ABC1 WOMEN | 18k | 5.0% | 6.2 | 23.1% |
| C2DE MEN | 19k | 6.0% | 5.0 | 23.6% |
| C2DE WOMEN | 27k | 9.0% | 9.8 | 34.9% |
Source: RAJAR — SMOOTH RADIO EAST ANGLIA TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Stations in this survey area · JUN 2026
| Station | Reach | % reach | Total hours | Avg hrs | Share |
|---|---|---|---|---|---|
| ALL RADIO | 1.25m | 92.0% | 28.2m | 22.5 | 100.0% |
| ANY COMMER CIAL | 937k | 69.0% | 14.8m | 15.7 | 52.3% |
| ANY BBC | 820k | 60.0% | 12.8m | 15.6 | 45.4% |
| BBC RADIO 2 | 358k | 26.0% | 4.5m | 12.7 | 16.1% |
| HEART NET WORK (UK) | 340k | 25.0% | 2.8m | 8.4 | 10.1% |
| * HEART EAST ANGLIA | 332k | 24.0% | 2.8m | 8.4 | 9.9% |
| GREAT- EST HITS RADIO | 243k | 18.0% | 2.5m | 10.3 | 8.9% |
| BBC RADIO 4 | 242k | 18.0% | 3.0m | 12.2 | 10.5% |
| * HEART EAST ANGLIA NOR FOLK | 209k | 15.0% | 1.7m | 8.2 | 6.1% |
| BBC RADIO 1 | 156k | 11.0% | 774k | 5.0 | 2.7% |
| * GREAT- EST HITS RADIO (NOR FOLK) | 147k | 11.0% | 1.3m | 9.1 | 4.7% |
| OTHER NATION AL COMMER CIAL | 143k | 10.0% | 671k | 4.7 | 2.4% |
| * HEART EAST ANGLIA SUF FOLK | 123k | 9.0% | 1.1m | 8.8 | 3.8% |
| BBC RADIO 5 LIVE | 115k | 8.0% | 555k | 4.8 | 2.0% |
| * BBC RADIO NOR FOLK | 114k | 8.0% | 1.2m | 10.7 | 4.3% |
| OTHER STATION | 108k | 8.0% | 647k | 6.0 | 2.3% |
| CLASSIC FM | 99k | 7.0% | 887k | 9.0 | 3.1% |
| BBC 6 MUSIC | 92k | 7.0% | 857k | 9.3 | 3.0% |
| TALK SPORT | 84k | 6.0% | 763k | 9.1 | 2.7% |
| KISS | 83k | 6.0% | 313k | 3.8 | 1.1% |
| SMOOTH RADIO EAST ANGLIA | 78k | 6.0% | 548k | 7.0 | 1.9% |
| CAPITAL NET WORK (UK) | 69k | 5.0% | 326k | 4.7 | 1.2% |
| RADIO X NET WORK (UK) | 61k | 4.0% | 721k | 11.7 | 2.6% |
| * BBC RADIO SUF FOLK | 58k | 4.0% | 333k | 5.7 | 1.2% |
| KISS TORY | 57k | 4.0% | 289k | 5.1 | 1.0% |
| LBC BRAND (UK) | 55k | 4.0% | 478k | 8.7 | 1.7% |
| HITS RADIO | 50k | 4.0% | 232k | 4.6 | 0.8% |
| MAGIC | 50k | 4.0% | 600k | 12.0 | 2.1% |
| GOLD RADIO UK | 49k | 4.0% | 330k | 6.7 | 1.2% |
| BBC RADIO 4 EXTRA | 49k | 4.0% | 392k | 8.0 | 1.4% |
| ABSO LUTE RADIO | 48k | 4.0% | 258k | 5.4 | 0.9% |
| BBC RADIO 3 | 46k | 3.0% | 493k | 10.7 | 1.7% |
| HEART 80S | 40k | 3.0% | 145k | 3.6 | 0.5% |
| * HITS RADIO (NOR FOLK) | 38k | 3.0% | 221k | 5.9 | 0.8% |
| OTHER LOCAL COMM. | 37k | 3.0% | 120k | 3.2 | 0.4% |
| BBC RADIO 5 SPORTS EXTRA | 29k | 2.0% | 184k | 6.2 | 0.7% |
| PLANET ROCK | 29k | 2.0% | 221k | 7.7 | 0.8% |
| VIRGIN RADIO | 28k | 2.0% | 243k | 8.6 | 0.9% |
| BOOM RADIO | 27k | 2.0% | 380k | 14.1 | 1.3% |
| HEART DANCE | 26k | 2.0% | 81k | 3.1 | 0.3% |
| BBC WORLD SERVICE | 24k | 2.0% | 116k | 4.8 | 0.4% |
| OTHER BBC LOCAL | 24k | 2.0% | 88k | 3.6 | 0.3% |
| HEART 90S | 24k | 2.0% | 54k | 2.2 | 0.2% |
| CAPITAL XTRA (UK) | 23k | 2.0% | 67k | 2.9 | 0.2% |
| BBC RADIO 1XTRA | 21k | 2.0% | 95k | 4.6 | 0.3% |
| SMOOTH COUN TRY | 19k | 1.0% | 162k | 8.7 | 0.6% |
| ABSO LUTE 80S | 18k | 1.0% | 108k | 6.0 | 0.4% |
| ABSO LUTE RADIO 90S | 18k | 1.0% | 82k | 4.6 | 0.3% |
| KER RANG! | 17k | 1.0% | 35k | 2.1 | 0.1% |
| KISS TORY R&B | 17k | 1.0% | 46k | 2.7 | 0.2% |
| ABSO LUTE CLASSIC ROCK | 15k | 1.0% | 43k | 2.8 | 0.2% |
| GB NEWS RADIO | 15k | 1.0% | 130k | 8.6 | 0.5% |
| HEART 70S | 15k | 1.0% | 48k | 3.2 | 0.2% |
| MELLOW MAGIC | 15k | 1.0% | 85k | 5.8 | 0.3% |
| TIMES RADIO | 15k | 1.0% | 75k | 4.9 | 0.3% |
| ABSO LUTE RADIO COUN TRY | 14k | 1.0% | 153k | 10.7 | 0.5% |
| CAPITAL DANCE | 12k | 1.0% | 43k | 3.5 | 0.2% |
| TALK SPORT2 | 12k | 1.0% | 21k | 1.7 | 0.1% |
| SMOOTH RELAX | 11k | 1.0% | 59k | 5.2 | 0.2% |
| JAZZ FM | 10k | 1.0% | 28k | 2.9 | 0.1% |
| KISS XTRA | 9,000 | 1.0% | 26k | 2.9 | 0.1% |
| SMOOTH CHILL | 9,000 | 1.0% | 53k | 6.0 | 0.2% |
| ABSO LUTE RADIO 70S | 8,000 | 1.0% | 20k | 2.5 | 0.1% |
| CAPITAL XTRA RELOAD ED | 8,000 | 1.0% | 42k | 5.4 | 0.1% |
| MAGIC SOUL | 8,000 | 1.0% | 241k | 30.4 | 0.9% |
| HEAT | 6,000 | — | 13k | 2.1 | — |
| TALK | 6,000 | — | 22k | 3.7 | 0.1% |
| VIRGIN RADIO LE- GENDS | 6,000 | — | 7,000 | 1.1 | — |
| VIRGIN RADIO 80S | 6,000 | — | 4,000 | 0.6 | — |
| ABSO LUTE RADIO 00S | 5,000 | — | 12k | 2.3 | — |
| CAPITAL CHILL | 5,000 | — | 22k | 4.2 | 0.1% |
| HITS RADIO CHILLED | 5,000 | — | 9,000 | 1.9 | — |
| VIRGIN RADIO CHILLED | 5,000 | — | 4,000 | 0.9 | — |
| COUN TRY LINE RADIO | 3,000 | — | 81k | 28.5 | 0.3% |
| HITS RADIO PRIDE | 3,000 | — | 2,000 | 0.7 | — |
| NATION 80S | 3,000 | — | 9,000 | 2.6 | — |
| ABSO LUTE RADIO 10S | 2,000 | — | 2,000 | 1.0 | — |
| RADIO X CLASSIC ROCK | 2,000 | — | 6,000 | 3.7 | — |
| BBC ASIAN NET WORK | 1,000 | — | — | 0.8 | — |
| BLOOM BERG RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| MAGIC CLASSIC AL | — | — | 1,000 | 1.5 | — |
Every station RAJAR reports within this station’s Total Survey Area (RAJAR Table 7). — means no estimate was published.
Source: RAJAR — SMOOTH RADIO EAST ANGLIA TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Weekly reach over time
Weekly reach ('000s) · Source: RAJAR — SMOOTH RADIO EAST ANGLIA TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Total hours over time
Total hours ('000s) · Source: RAJAR — SMOOTH RADIO EAST ANGLIA TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Market share over time
Market share (% of all-radio hours within TSA) · Source: RAJAR — SMOOTH RADIO EAST ANGLIA TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)