GREATEST HITS RADIO (NORFOLK)
HLocal / regional · RAJAR code 4187 · Half-yearly — 6-month rolling sample · Local
Headline figures · MAR 2026
TSA population 795k · unweighted sample 1,178
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — GREATEST HITS RADIO (NORFOLK) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — GREATEST HITS RADIO (NORFOLK) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — GREATEST HITS RADIO (NORFOLK) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 159k | 20.0% | 10.3 | 100.0% |
| ADULTS 15-24 | 14k | 14.0% | 6.0 | 8.8% |
| ADULTS 25-34 | 35k | 33.0% | 9.5 | 21.9% |
| ADULTS 35-44 | 12k | 11.0% | 2.2 | 7.6% |
| ADULTS 45-54 | 26k | 23.0% | 10.0 | 16.2% |
| ADULTS 55-64 | 33k | 24.0% | 12.8 | 20.5% |
| ADULTS 65-74 | 25k | 17.0% | 14.0 | 15.4% |
| ADULTS 75+ | 15k | 17.0% | 12.0 | 9.7% |
| ADULTS 15-34 | 49k | 23.0% | 8.5 | 30.7% |
| ADULTS 15-44 | 61k | 19.0% | 7.3 | 38.3% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 88k | 23.0% | 11.7 | 55.4% |
| MEN 15-24 | 12k | 22.0% | 6.4 | 7.6% |
| MEN 25-34 | 26k | 52.0% | 11.3 | 16.1% |
| MEN 35-44 | 3,000 | 5.0% | 3.4 | 1.7% |
| MEN 45-54 | 10k | 19.0% | 13.2 | 6.5% |
| MEN 55-64 | 17k | 26.0% | 13.0 | 10.5% |
| MEN 65-74 | 14k | 20.0% | 15.0 | 8.6% |
| MEN 75+ | 7,000 | 17.0% | 13.7 | 4.6% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 71k | 17.0% | 8.6 | 44.6% |
| WOMEN 15-24 | 2,000 | 4.0% | 3.4 | 1.2% |
| WOMEN 25-34 | 9,000 | 16.0% | 4.5 | 5.8% |
| WOMEN 35-44 | 9,000 | 17.0% | 1.9 | 5.9% |
| WOMEN 45-54 | 15k | 27.0% | 7.9 | 9.7% |
| WOMEN 55-64 | 16k | 23.0% | 12.7 | 10.1% |
| WOMEN 65-74 | 11k | 14.0% | 12.7 | 6.8% |
| WOMEN 75+ | 8,000 | 18.0% | 10.4 | 5.1% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 69k | 18.0% | 9.0 | 43.4% |
| C2DE ADULTS | 90k | 22.0% | 11.4 | 56.6% |
| ABC1 MEN | 37k | 21.0% | 9.5 | 23.1% |
| ABC1 WOMEN | 32k | 15.0% | 8.4 | 20.3% |
| C2DE MEN | 51k | 24.0% | 13.3 | 32.3% |
| C2DE WOMEN | 39k | 20.0% | 8.8 | 24.3% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — GREATEST HITS RADIO (NORFOLK) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-10.00 | 10.1% | 94k |
10.00-13.00 | 13.8% | 110k |
10.30-11.00 | 17.6% | 88k |
13.00-16.00 | 10.7% | 84k |
16.00-19.00 | 11.3% | 71k |
19.00-22.00 | 8.3% | 38k |
22.00-01.00 | 7.0% | 18k |
01.00-06.00 | 4.9% | 13k |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 | 2.0% | 11k |
09.00-13.00 | 6.8% | 36k |
13.00-17.00 | 6.9% | 27k |
17.00-19.00 | 6.1% | 14k |
19.00-22.00 | 9.6% | 10k |
22.00-01.00 | 6.4% | 6,000 |
01.00-06.00 | 7.3% | 4,000 |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 | 4.2% | 10k |
09.00-13.00 | 8.9% | 38k |
13.00-16.00 | 9.8% | 28k |
16.00-19.00 | 10.4% | 22k |
19.00-22.00 | 5.4% | 6,000 |
22.00-01.00 | 1.4% | 1,000 |
01.00-06.00 | — | — |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — GREATEST HITS RADIO (NORFOLK) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BBC RADIO 2 | 208k | 26.0% | 2.2m | 10.4 | 13.0% |
| * HEART EAST ANGLIA - NORFOLK | 197k | 25.0% | 1.4m | 6.9 | 8.2% |
| GREATEST HITS RADIO (NORFOLK) this station | 159k | 20.0% | 1.6m | 10.3 | 9.9% |
| BBC RADIO 4 | 141k | 18.0% | 1.8m | 12.9 | 10.9% |
| BBC RADIO 1 | 99k | 12.0% | 448k | 4.5 | 2.7% |
| BBC RADIO 5 LIVE | 68k | 9.0% | 547k | 8.0 | 3.3% |
| CLASSIC FM | 60k | 8.0% | 761k | 12.6 | 4.6% |
| * SMOOTH RADIO EAST ANGLIA | 53k | 7.0% | 482k | 9.1 | 2.9% |
| TALKSPORT | 48k | 6.0% | 403k | 8.3 | 2.4% |
| BBC 6 MUSIC | 46k | 6.0% | 504k | 11.0 | 3.0% |
| KISSTORY | 37k | 5.0% | 161k | 4.3 | 1.0% |
| MAGIC | 35k | 4.0% | 358k | 10.1 | 2.2% |
| ABSOLUTE RADIO | 34k | 4.0% | 198k | 5.8 | 1.2% |
| BBC RADIO 4 EXTRA | 33k | 4.0% | 192k | 5.8 | 1.2% |
| KISS | 32k | 4.0% | 107k | 3.4 | 0.6% |
| HITS RADIO | 30k | 4.0% | 207k | 6.8 | 1.2% |
| BBC RADIO 3 | 29k | 4.0% | 217k | 7.5 | 1.3% |
| * HITS RADIO (NORFOLK) (WAS KISS (EAST)) | 29k | 4.0% | 199k | 6.9 | 1.2% |
| GOLD RADIO UK | 25k | 3.0% | 162k | 6.5 | 1.0% |
| VIRGIN RADIO | 22k | 3.0% | 177k | 7.9 | 1.1% |
| BOOM RADIO | 21k | 3.0% | 282k | 13.6 | 1.7% |
| ABSOLUTE RADIO 90S | 20k | 3.0% | 88k | 4.4 | 0.5% |
| BBC WORLD SERVICE | 18k | 2.0% | 140k | 7.6 | 0.8% |
| HEART 80S | 18k | 2.0% | 65k | 3.6 | 0.4% |
| ABSOLUTE CLASSIC ROCK | 17k | 2.0% | 57k | 3.3 | 0.3% |
| PLANET ROCK | 17k | 2.0% | 220k | 13.1 | 1.3% |
| KISSTORY R&B | 15k | 2.0% | 65k | 4.5 | 0.4% |
| CAPITAL DANCE | 13k | 2.0% | 33k | 2.6 | 0.2% |
| HEART 90S | 13k | 2.0% | 22k | 1.7 | 0.1% |
| HEART DANCE | 13k | 2.0% | 44k | 3.5 | 0.3% |
| ABSOLUTE 80S | 12k | 2.0% | 63k | 5.0 | 0.4% |
| GB NEWS RADIO | 12k | 1.0% | 112k | 9.6 | 0.7% |
| MELLOW MAGIC | 12k | 1.0% | 65k | 5.5 | 0.4% |
| CAPITAL XTRA (UK) | 11k | 1.0% | 17k | 1.6 | 0.1% |
| BBC RADIO 5 SPORTS EXTRA | 10k | 1.0% | 23k | 2.2 | 0.1% |
| TIMES RADIO | 10k | 1.0% | 48k | 5.0 | 0.3% |
| BBC RADIO 1XTRA | 9,000 | 1.0% | 27k | 3.1 | 0.2% |
| KERRANG! | 9,000 | 1.0% | 30k | 3.2 | 0.2% |
| TALKSPORT2 | 9,000 | 1.0% | 15k | 1.7 | 0.1% |
| HEART 70S | 8,000 | 1.0% | 25k | 3.2 | 0.1% |
| HEAT | 8,000 | 1.0% | 124k | 15.1 | 0.7% |
| ABSOLUTE RADIO COUNTRY | 7,000 | 1.0% | 66k | 9.2 | 0.4% |
| CAPITAL XTRA RELOADED | 7,000 | 1.0% | 12k | 1.8 | 0.1% |
| TALK (WAS TALKRADIO) | 6,000 | 1.0% | 85k | 14.6 | 0.5% |
| ABSOLUTE RADIO 00S | 5,000 | 1.0% | 40k | 7.5 | 0.2% |
| JAZZ FM | 5,000 | 1.0% | 22k | 4.5 | 0.1% |
| SMOOTH COUNTRY | 5,000 | 1.0% | 24k | 4.4 | 0.1% |
| ABSOLUTE RADIO 70S | 4,000 | 0.0% | 3,000 | 0.7 | 0.0% |
| HITS RADIO CHILLED | 4,000 | 0.0% | 9,000 | 2.4 | 0.1% |
| SMOOTH CHILL | 4,000 | 0.0% | 13k | 3.3 | 0.1% |
| SMOOTH RELAX | 4,000 | 0.0% | 33k | 8.9 | 0.2% |
| HITS RADIO PRIDE | 3,000 | 0.0% | 2,000 | 0.8 | 0.0% |
| KISS XTRA | 3,000 | 0.0% | 7,000 | 2.0 | 0.0% |
| MAGIC SOUL | 3,000 | 0.0% | 10k | 3.2 | 0.1% |
| VIRGIN RADIO 80S | 3,000 | 0.0% | 5,000 | 1.8 | 0.0% |
| VIRGIN RADIO CHILLED | 3,000 | 0.0% | 3,000 | 1.1 | 0.0% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 3,000 | 0.0% | 14k | 4.3 | 0.1% |
| ABSOLUTE RADIO 10S | 2,000 | 0.0% | 1,000 | 0.8 | 0.0% |
| BBC ASIAN NETWORK UK | 2,000 | 0.0% | 1,000 | 0.4 | 0.0% |
| CAPITAL CHILL | 2,000 | 0.0% | 10k | 5.3 | 0.1% |
| MAGIC CLASSICAL | 2,000 | 0.0% | 1,000 | 0.6 | 0.0% |
| NATION 80S | 2,000 | 0.0% | 2,000 | 0.8 | 0.0% |
| RADIO X CLASSIC ROCK | 1,000 | 0.0% | 7,000 | 4.7 | 0.0% |
| BLOOMBERG RADIO | — | — | — | — | — |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | 0 | 0.0% | 0 | 1.8 | 0.0% |
* Stations marked with an asterisk do not cover the whole of this Total Survey Area.
Weekly reach, hours and share for every station RAJAR reports within GREATEST HITS RADIO (NORFOLK)’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — GREATEST HITS RADIO (NORFOLK) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)