MFR
YThe Biggest Hits The Biggest Throwbacks
Local / regional · RAJAR code 3411 · · Local
Part of: HITS RADIO NETWORK (EXC PARTNERS), BAUER MEDIA AUDIO UK - TOTAL (EXC PARTNERS), HITS RADIO PORTFOLIO (EXC PARTNERS)
Headline figures · JUN 2026
Weekly reach
82k
4,900vs prev. quarter
% reach
32.0%
2.0%vs prev. quarter
Total hours
903k
56kvs prev. quarter
Average hours
11.0
0.0vs prev. quarter
Market share
19.8%
1.2%vs prev. quarter
TSA population 259k · unweighted sample 776
Listening by daypart · JUN 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-10.00 | 21.2% | 56k |
10.00-14.00 | 20.4% | 54k |
14.00-18.00 | 25.4% | 52k |
18.00-20.00 | 25.2% | 22k |
18.00-22.00 | 23.3% | 24k |
20.00-22.00 | 20.9% | 12k |
22.00-01.00 | 2.6% | 3,600 |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 | 22.4% | 12k |
09.00-12.00 | 23.1% | 21k |
12.00-14.00 | 23.7% | 13k |
14.00-18.00 | 22.1% | 15k |
18.00-22.00 | 22.8% | 8,900 |
22.00-01.00 | 3.2% | 2,100 |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 | 27.5% | 14k |
09.00-12.00 | 21.7% | 17k |
12.00-16.00 | 19.7% | 15k |
16.00-19.00 | 15.5% | 6,700 |
19.00-22.00 | 14.3% | 2,100 |
22.00-01.00 | 2.0% | 400 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — MFR TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Audience profile · JUN 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 82k | 32.0% | 11.0 | 100.0% |
| ADULTS 15-24 | 11k | 34.0% | 8.5 | 12.7% |
| ADULTS 25-34 | 7,100 | 22.0% | 7.0 | 8.7% |
| ADULTS 35-44 | 17k | 46.0% | 12.4 | 20.5% |
| ADULTS 45-54 | 18k | 48.0% | 8.8 | 21.9% |
| ADULTS 55-64 | 14k | 30.0% | 11.3 | 17.0% |
| ADULTS 65-74 | 8,700 | 19.0% | 15.9 | 10.6% |
| ADULTS 75+ | 7,000 | 24.0% | 14.1 | 8.5% |
| ADULTS 15-34 | 18k | 28.0% | 7.9 | 21.4% |
| ADULTS 15-44 | 35k | 35.0% | 10.1 | 41.9% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 35k | 28.0% | 10.9 | 42.4% |
| MEN 15-24 | 1,200 | 7.0% | 4.4 | 1.5% |
| MEN 25-34 | 2,100 | 13.0% | 10.6 | 2.6% |
| MEN 35-44 | 9,200 | 51.0% | 11.5 | 11.1% |
| MEN 45-54 | 7,400 | 41.0% | 8.3 | 9.0% |
| MEN 55-64 | 6,600 | 29.0% | 8.8 | 8.1% |
| MEN 65-74 | 3,100 | 16.0% | 11.8 | 3.7% |
| MEN 75+ | 5,200 | 33.0% | 17.6 | 6.3% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 47k | 36.0% | 11.0 | 57.6% |
| WOMEN 15-24 | 9,300 | 66.0% | 9.1 | 11.3% |
| WOMEN 25-34 | 5,000 | 32.0% | 5.5 | 6.1% |
| WOMEN 35-44 | 7,700 | 41.0% | 13.5 | 9.4% |
| WOMEN 45-54 | 11k | 55.0% | 9.1 | 12.9% |
| WOMEN 55-64 | 7,300 | 30.0% | 13.6 | 8.9% |
| WOMEN 65-74 | 5,700 | 21.0% | 18.1 | 6.9% |
| WOMEN 75+ | 1,800 | 13.0% | 4.0 | 2.2% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 34k | 27.0% | 9.1 | 40.8% |
| C2DE ADULTS | 49k | 37.0% | 12.3 | 59.2% |
| ABC1 MEN | 9,800 | 18.0% | 5.6 | 11.9% |
| ABC1 WOMEN | 24k | 33.0% | 10.5 | 28.9% |
| C2DE MEN | 25k | 35.0% | 13.0 | 30.5% |
| C2DE WOMEN | 24k | 39.0% | 11.6 | 28.7% |
Source: RAJAR — MFR TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Stations in this survey area · JUN 2026
| Station | Reach | % reach | Total hours | Avg hrs | Share |
|---|---|---|---|---|---|
| ALL RADIO | 210k | 81.0% | 4.6m | 21.7 | 100.0% |
| ANY COMMER CIAL | 156k | 60.0% | 2.3m | 15.0 | 51.4% |
| ANY BBC | 134k | 52.0% | 2.1m | 15.9 | 46.8% |
| MFR | 82k | 32.0% | 903k | 11.0 | 19.8% |
| BBC RADIO 2 | 63k | 24.0% | 919k | 14.7 | 20.2% |
| BBC RADIO SCOT LAND | 47k | 18.0% | 337k | 7.2 | 7.4% |
| BBC RADIO 4 | 29k | 11.0% | 409k | 13.9 | 9.0% |
| BBC RADIO 1 | 27k | 10.0% | 169k | 6.3 | 3.7% |
| GREAT- EST HITS (NORTH OF SCOT LAND) | 26k | 10.0% | 290k | 11.3 | 6.4% |
| HITS RADIO | 19k | 7.0% | 63k | 3.3 | 1.4% |
| BBC RADIO 5 LIVE | 19k | 7.0% | 56k | 3.0 | 1.2% |
| CLASSIC FM | 14k | 5.0% | 255k | 18.6 | 5.6% |
| OTHER STATION | 14k | 5.0% | 85k | 6.2 | 1.9% |
| OTHER NATION AL COMMER CIAL | 12k | 5.0% | 30k | 2.5 | 0.7% |
| OTHER LOCAL COMM. | 11k | 4.0% | 101k | 9.2 | 2.2% |
| PLANET ROCK | 9,300 | 4.0% | 32k | 3.4 | 0.7% |
| BBC 6 MUSIC | 8,900 | 3.0% | 139k | 15.6 | 3.0% |
| LBC BRAND (UK) | 7,200 | 3.0% | 36k | 5.0 | 0.8% |
| ABSO LUTE RADIO 90S | 6,200 | 2.0% | 40k | 6.5 | 0.9% |
| SMOOTH RADIO NET WORK (UK) | 6,100 | 2.0% | 27k | 4.4 | 0.6% |
| ABSO LUTE RADIO COUN TRY | 6,100 | 2.0% | 37k | 6.0 | 0.8% |
| ABSO LUTE CLASSIC ROCK | 6,000 | 2.0% | 57k | 9.4 | 1.2% |
| RADIO X NET WORK (UK) | 5,700 | 2.0% | 67k | 11.9 | 1.5% |
| CAPITAL NET WORK (UK) | 5,200 | 2.0% | 39k | 7.6 | 0.9% |
| TALK SPORT | 5,200 | 2.0% | 41k | 7.9 | 0.9% |
| BBC RADIO 3 | 5,100 | 2.0% | 15k | 2.9 | 0.3% |
| ABSO LUTE RADIO | 5,100 | 2.0% | 36k | 7.1 | 0.8% |
| HEART NET WORK (UK) | 5,000 | 2.0% | 18k | 3.6 | 0.4% |
| ABSO LUTE 80S | 5,000 | 2.0% | 46k | 9.2 | 1.0% |
| HEART 80S | 4,700 | 2.0% | 9,300 | 2.0 | 0.2% |
| GB NEWS RADIO | 4,500 | 2.0% | 40k | 9.0 | 0.9% |
| CAPITAL DANCE | 3,900 | 2.0% | 26k | 6.7 | 0.6% |
| MAGIC | 3,800 | 1.0% | 26k | 6.9 | 0.6% |
| NATION RADIO SCOT LAND (EXCL. WEST) | 3,400 | 1.0% | 4,300 | 1.3 | 0.1% |
| KISS | 3,400 | 1.0% | 15k | 4.6 | 0.3% |
| GOLD RADIO UK | 3,300 | 1.0% | 19k | 5.8 | 0.4% |
| BBC RADIO 5 SPORTS EXTRA | 3,300 | 1.0% | 16k | 4.7 | 0.3% |
| BBC WORLD SERVICE | 2,700 | 1.0% | 7,200 | 2.7 | 0.2% |
| ABSO LUTE RADIO 00S | 2,700 | 1.0% | 6,200 | 2.3 | 0.1% |
| OTHER BBC LOCAL | 2,500 | 1.0% | 2,400 | 0.9 | 0.1% |
| ABSO LUTE RADIO 70S | 2,500 | 1.0% | 11k | 4.2 | 0.2% |
| HEART 90S | 2,000 | 1.0% | 3,100 | 1.5 | 0.1% |
| VIRGIN RADIO | 1,800 | 1.0% | 19k | 10.3 | 0.4% |
| HEART DANCE | 1,700 | 1.0% | 5,000 | 3.0 | 0.1% |
| TALK SPORT2 | 1,700 | 1.0% | 3,600 | 2.1 | 0.1% |
| SMOOTH RELAX | 1,600 | 1.0% | 1,500 | 1.0 | — |
| VIRGIN RADIO 80S | 1,600 | 1.0% | 1,300 | 0.8 | — |
| BBC RADIO 1XTRA | 1,500 | 1.0% | 16k | 10.1 | 0.3% |
| BBC RADIO 4 EXTRA | 1,300 | 1.0% | 5,800 | 4.4 | 0.1% |
| MAGIC CLASSIC AL | 1,300 | 1.0% | 1,600 | 1.2 | — |
| BBC ASIAN NET WORK | 1,200 | — | 19k | 16.3 | 0.4% |
| TALK | 1,200 | — | 12k | 9.8 | 0.3% |
| ABSO LUTE RADIO 10S | 1,100 | — | 1,000 | 0.9 | — |
| JAZZ FM | 1,000 | — | 1,000 | 1.0 | — |
| KISS TORY | 900 | — | 600 | 0.6 | — |
| VIRGIN RADIO CHILLED | 900 | — | 700 | 0.7 | — |
| HEART 70S | 800 | — | 900 | 1.1 | — |
| HITS RADIO PRIDE | 700 | — | 700 | 0.9 | — |
| NATION 80S | 700 | — | 700 | 1.0 | — |
| HEAT | 600 | — | 300 | 0.6 | — |
| KER RANG! | 500 | — | 800 | 1.4 | — |
| KISS XTRA | 500 | — | 1,400 | 3.0 | — |
| SMOOTH COUN TRY | 500 | — | 4,200 | 8.0 | 0.1% |
| MELLOW MAGIC | 400 | — | 1,200 | 2.8 | — |
| RADIO X CLASSIC ROCK | 300 | — | 7,600 | 24.9 | 0.2% |
| VIRGIN RADIO LE- GENDS | 300 | — | 300 | 0.9 | — |
| CAPITAL XTRA (UK) | 200 | — | 100 | 0.7 | — |
| HITS RADIO CHILLED | 200 | — | 500 | 2.6 | — |
| TIMES RADIO | 200 | — | 200 | 0.8 | — |
| COUN TRY LINE RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| BLOOM BERG RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| BOOM RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| CAPITAL CHILL | 0 | 0.0% | 0 | 0.0 | 0.0% |
| CAPITAL XTRA RELOAD ED | 0 | 0.0% | 0 | 0.0 | 0.0% |
| KISS TORY R&B | 0 | 0.0% | 0 | 0.0 | 0.0% |
| MAGIC SOUL | 0 | 0.0% | 0 | 0.0 | 0.0% |
| SMOOTH CHILL | 0 | 0.0% | 0 | 0.0 | 0.0% |
| SUNRISE RADIO NATION AL | 0 | 0.0% | 0 | 0.0 | 0.0% |
Every station RAJAR reports within this station’s Total Survey Area (RAJAR Table 7). — means no estimate was published.
Source: RAJAR — MFR TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Weekly reach over time
Weekly reach ('000s) · Source: RAJAR — MFR TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Total hours over time
Total hours ('000s) · Source: RAJAR — MFR TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Market share over time
Market share (% of all-radio hours within TSA) · Source: RAJAR — MFR TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)