HITS RADIO (PLYMOUTH)
YLocal / regional · RAJAR code 6505 · Yearly — 12-month rolling sample · Local
Headline figures · MAR 2026
TSA population 273k · unweighted sample 724
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — HITS RADIO (PLYMOUTH) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — HITS RADIO (PLYMOUTH) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — HITS RADIO (PLYMOUTH) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 15k | 5.0% | 4.5 | 100.0% |
| ADULTS 15-24 | 3,000 | 7.0% | 8.6 | 20.1% |
| ADULTS 25-34 | 2,600 | 6.0% | 1.9 | 17.9% |
| ADULTS 35-44 | 3,800 | 9.0% | 1.0 | 26.0% |
| ADULTS 45-54 | 2,400 | 6.0% | 6.7 | 16.0% |
| ADULTS 55-64 | 2,700 | 7.0% | 6.0 | 18.4% |
| ADULTS 65-74 | 200 | 1.0% | 0.5 | 1.6% |
| ADULTS 75+ | — | — | — | — |
| ADULTS 15-34 | 5,600 | 6.0% | 5.4 | 38.0% |
| ADULTS 15-44 | 9,500 | 7.0% | 3.7 | 64.0% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 5,900 | 4.0% | 5.5 | 40.2% |
| MEN 15-24 | 2,400 | 11.0% | 10.6 | 15.9% |
| MEN 25-34 | — | — | — | — |
| MEN 35-44 | 2,400 | 12.0% | 1.2 | 16.4% |
| MEN 45-54 | 200 | 1.0% | 0.8 | 1.2% |
| MEN 55-64 | 1,000 | 5.0% | 5.0 | 6.6% |
| MEN 65-74 | — | — | — | — |
| MEN 75+ | — | — | — | — |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 8,800 | 6.0% | 3.9 | 59.8% |
| WOMEN 15-24 | 600 | 3.0% | 1.2 | 4.2% |
| WOMEN 25-34 | 2,600 | 13.0% | 1.9 | 17.9% |
| WOMEN 35-44 | 1,400 | 7.0% | 0.8 | 9.5% |
| WOMEN 45-54 | 2,200 | 12.0% | 7.2 | 14.9% |
| WOMEN 55-64 | 1,700 | 8.0% | 6.6 | 11.8% |
| WOMEN 65-74 | 200 | 1.0% | 0.5 | 1.6% |
| WOMEN 75+ | — | — | — | — |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 9,700 | 7.0% | 3.9 | 65.3% |
| C2DE ADULTS | 5,100 | 4.0% | 5.7 | 34.7% |
| ABC1 MEN | 5,100 | 8.0% | 6.2 | 34.4% |
| ABC1 WOMEN | 4,600 | 7.0% | 1.4 | 30.9% |
| C2DE MEN | 900 | 1.0% | 1.7 | 5.8% |
| C2DE WOMEN | 4,300 | 6.0% | 6.5 | 28.9% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — HITS RADIO (PLYMOUTH) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-06.00 | 1.2% | 12k |
06.00-09.00 | 1.1% | 6,200 |
06.00-12.00 | 1.1% | 8,400 |
06.00-18.00 | 1.3% | 11k |
06.00-24.00 | 1.2% | 12k |
09.00-12.00 | 1.1% | 5,600 |
12.00-15.00 | 1.9% | 5,800 |
15.00-18.00 | 1.4% | 3,900 |
18.00-21.00 | 0.2% | 1,200 |
21.00-24.00 | 0.7% | 2,000 |
24.00-06.00 | 0.5% | 1,400 |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 | 1.7% | 2,700 |
06.00-12.00 | 1.2% | 3,100 |
06.00-18.00 | 1.1% | 3,900 |
06.00-24.00 | 0.9% | 3,900 |
06.00-06.00 | 0.8% | 3,900 |
09.00-12.00 | 0.8% | 2,300 |
12.00-15.00 | 1.2% | 1,800 |
15.00-18.00 | 0.5% | 800 |
18.00-21.00 | — | — |
21.00-24.00 | 0.2% | 300 |
24.00-06.00 | — | — |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 | 1.0% | 1,100 |
06.00-12.00 | 1.3% | 3,800 |
06.00-18.00 | 1.3% | 4,700 |
06.00-24.00 | 1.1% | 5,100 |
06.00-06.00 | 1.1% | 5,100 |
09.00-12.00 | 1.5% | 2,900 |
12.00-15.00 | 1.2% | 1,300 |
15.00-18.00 | 1.3% | 1,800 |
18.00-21.00 | 0.1% | 100 |
21.00-24.00 | 0.4% | 200 |
24.00-06.00 | 0.5% | 400 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — HITS RADIO (PLYMOUTH) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BBC RADIO 2 | 68k | 25.0% | 789k | 11.7 | 13.1% |
| BBC RADIO 1 | 48k | 18.0% | 419k | 8.7 | 6.9% |
| GREATEST HITS RADIO (PLYMOUTH) | 48k | 18.0% | 492k | 10.2 | 8.1% |
| BBC RADIO 4 | 35k | 13.0% | 760k | 22.0 | 12.6% |
| CLASSIC FM | 27k | 10.0% | 155k | 5.8 | 2.6% |
| BBC RADIO 5 LIVE | 23k | 8.0% | 144k | 6.2 | 2.4% |
| HITS RADIO (PLYMOUTH) this station | 15k | 5.0% | 67k | 4.5 | 1.1% |
| ABSOLUTE RADIO | 13k | 5.0% | 161k | 12.4 | 2.7% |
| TALKSPORT | 12k | 4.0% | 82k | 6.7 | 1.4% |
| SMOOTH RADIO DEVON | 12k | 4.0% | 48k | 4.2 | 0.8% |
| HEART 80S | 11k | 4.0% | 37k | 3.3 | 0.6% |
| BBC RADIO 4 EXTRA | 10k | 4.0% | 62k | 6.1 | 1.0% |
| KISS | 10k | 4.0% | 80k | 8.0 | 1.3% |
| KISSTORY | 9,500 | 3.0% | 54k | 5.7 | 0.9% |
| ABSOLUTE 80S | 9,200 | 3.0% | 87k | 9.5 | 1.4% |
| BBC RADIO 3 | 8,900 | 3.0% | 46k | 5.2 | 0.8% |
| GOLD RADIO UK | 8,700 | 3.0% | 73k | 8.4 | 1.2% |
| KERRANG! | 8,400 | 3.0% | 36k | 4.3 | 0.6% |
| HEART 90S | 7,400 | 3.0% | 49k | 6.6 | 0.8% |
| MAGIC | 7,100 | 3.0% | 24k | 3.4 | 0.4% |
| GB NEWS RADIO | 6,600 | 2.0% | 24k | 3.6 | 0.4% |
| BOOM RADIO | 6,000 | 2.0% | 133k | 22.4 | 2.2% |
| ABSOLUTE RADIO 90S | 5,000 | 2.0% | 27k | 5.4 | 0.5% |
| BBC 6 MUSIC | 5,000 | 2.0% | 25k | 4.9 | 0.4% |
| PLANET ROCK | 4,500 | 2.0% | 13k | 2.9 | 0.2% |
| VIRGIN RADIO | 4,400 | 2.0% | 29k | 6.7 | 0.5% |
| HEART 70S | 3,700 | 1.0% | 20k | 5.5 | 0.3% |
| BBC WORLD SERVICE | 3,600 | 1.0% | 19k | 5.3 | 0.3% |
| KISSTORY R&B | 3,600 | 1.0% | 22k | 6.0 | 0.4% |
| SMOOTH CHILL | 3,600 | 1.0% | 13k | 3.6 | 0.2% |
| ABSOLUTE CLASSIC ROCK | 3,300 | 1.0% | 22k | 6.7 | 0.4% |
| ABSOLUTE RADIO COUNTRY | 3,300 | 1.0% | 41k | 12.4 | 0.7% |
| CAPITAL DANCE | 3,300 | 1.0% | 15k | 4.6 | 0.2% |
| HEAT | 3,200 | 1.0% | 15k | 4.6 | 0.2% |
| BBC RADIO 1XTRA | 3,100 | 1.0% | 9,200 | 2.9 | 0.2% |
| BBC RADIO 5 SPORTS EXTRA | 3,100 | 1.0% | 4,200 | 1.4 | 0.1% |
| HEART DANCE | 3,100 | 1.0% | 9,200 | 3.0 | 0.2% |
| RADIO X CLASSIC ROCK | 2,700 | 1.0% | 33k | 12.5 | 0.6% |
| CAPITAL XTRA (UK) | 2,200 | 1.0% | 10k | 4.6 | 0.2% |
| JAZZ FM | 2,000 | 1.0% | 6,500 | 3.2 | 0.1% |
| TALKSPORT2 | 1,600 | 1.0% | 4,800 | 2.9 | 0.1% |
| VIRGIN RADIO CHILLED | 1,600 | 1.0% | 6,000 | 3.8 | 0.1% |
| HITS RADIO PRIDE | 1,400 | 1.0% | 900 | 0.6 | 0.0% |
| TALK (WAS TALKRADIO) | 1,400 | 1.0% | 11k | 8.3 | 0.2% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 1,200 | 0.0% | 900 | 0.8 | 0.0% |
| CAPITAL XTRA RELOADED | 1,100 | 0.0% | 7,900 | 7.3 | 0.1% |
| ABSOLUTE RADIO 00S | 900 | 0.0% | 500 | 0.5 | 0.0% |
| TIMES RADIO | 900 | 0.0% | 1,200 | 1.4 | 0.0% |
| ABSOLUTE RADIO 10S | 700 | 0.0% | 400 | 0.6 | 0.0% |
| ABSOLUTE RADIO 70S | 700 | 0.0% | 700 | 0.9 | 0.0% |
| MAGIC SOUL | 600 | 0.0% | 600 | 1.1 | 0.0% |
| VIRGIN RADIO 80S | 600 | 0.0% | 300 | 0.6 | 0.0% |
| MAGIC CLASSICAL | 500 | 0.0% | 2,300 | 4.5 | 0.0% |
| SMOOTH RELAX | 400 | 0.0% | 300 | 0.9 | 0.0% |
| HITS RADIO CHILLED | 300 | 0.0% | 200 | 0.8 | 0.0% |
| KISS XTRA | 300 | 0.0% | 1,400 | 3.9 | 0.0% |
| MELLOW MAGIC | 300 | 0.0% | 200 | 0.5 | 0.0% |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | 200 | 0.0% | 100 | 0.8 | 0.0% |
| SMOOTH COUNTRY | 200 | 0.0% | 200 | 1.5 | 0.0% |
| BBC ASIAN NETWORK UK | 100 | 0.0% | 100 | 1.3 | 0.0% |
| BLOOMBERG RADIO | — | — | — | — | — |
| CAPITAL CHILL | — | — | — | — | — |
| NATION 80S | — | — | — | — | — |
Weekly reach, hours and share for every station RAJAR reports within HITS RADIO (PLYMOUTH)’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — HITS RADIO (PLYMOUTH) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)