U105 (OUTSIDE BELFAST)
YLocal / regional · RAJAR code 4673 · Yearly — 12-month rolling sample · Local
Headline figures · MAR 2026
TSA population 625k · unweighted sample 1,310
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — U105 (OUTSIDE BELFAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — U105 (OUTSIDE BELFAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — U105 (OUTSIDE BELFAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 40k | 6.0% | 5.6 | 100.0% |
| ADULTS 15-24 | 6,000 | 6.0% | 0.3 | 14.0% |
| ADULTS 25-34 | 3,000 | 4.0% | 1.4 | 7.9% |
| ADULTS 35-44 | 4,000 | 4.0% | 4.2 | 10.5% |
| ADULTS 45-54 | 3,000 | 3.0% | 2.8 | 8.2% |
| ADULTS 55-64 | 12k | 12.0% | 8.9 | 30.9% |
| ADULTS 65-74 | 9,000 | 9.0% | 8.8 | 22.0% |
| ADULTS 75+ | 3,000 | 5.0% | 0.9 | 6.5% |
| ADULTS 15-34 | 9,000 | 5.0% | 0.6 | 21.9% |
| ADULTS 15-44 | 13k | 5.0% | 1.8 | 32.4% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 23k | 7.0% | 6.8 | 56.9% |
| MEN 15-24 | 6,000 | 12.0% | 0.3 | 14.0% |
| MEN 25-34 | — | — | — | — |
| MEN 35-44 | 1,000 | 2.0% | 0.9 | 2.9% |
| MEN 45-54 | 3,000 | 6.0% | 3.0 | 7.5% |
| MEN 55-64 | 8,000 | 15.0% | 12.1 | 19.2% |
| MEN 65-74 | 3,000 | 6.0% | 17.2 | 6.8% |
| MEN 75+ | 3,000 | 10.0% | 0.9 | 6.5% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 17k | 5.0% | 4.0 | 43.1% |
| WOMEN 15-24 | — | — | — | — |
| WOMEN 25-34 | 3,000 | 7.0% | 1.4 | 7.9% |
| WOMEN 35-44 | 3,000 | 6.0% | 5.4 | 7.6% |
| WOMEN 45-54 | 0 | 1.0% | 0.5 | 0.7% |
| WOMEN 55-64 | 5,000 | 9.0% | 3.7 | 11.8% |
| WOMEN 65-74 | 6,000 | 11.0% | 5.1 | 15.2% |
| WOMEN 75+ | — | — | — | — |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 20k | 8.0% | 5.5 | 49.7% |
| C2DE ADULTS | 20k | 5.0% | 5.6 | 50.3% |
| ABC1 MEN | 11k | 8.0% | 7.5 | 26.9% |
| ABC1 WOMEN | 9,000 | 7.0% | 3.2 | 22.9% |
| C2DE MEN | 12k | 7.0% | 6.1 | 30.0% |
| C2DE WOMEN | 8,000 | 4.0% | 4.9 | 20.2% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — U105 (OUTSIDE BELFAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-09.00 | 0.8% | 15k |
09.00-12.00 | 1.8% | 15k |
12.00-15.00 | 1.1% | 11k |
15.00-16.00 | 2.8% | 10k |
16.00-20.00 | 3.0% | 15k |
20.00-24.00 | 1.7% | 5,000 |
| Saturday | Share | Reach |
|---|---|---|
07.00-10.00 | 1.0% | 3,000 |
10.00-14.00 | 1.8% | 7,000 |
14.00-19.00 | 4.0% | 9,000 |
18.00-24.00 | 2.1% | 4,000 |
24.00-07.00 | 3.6% | 2,000 |
| Sunday | Share | Reach |
|---|---|---|
07.00-10.00 | 0.9% | 1,000 |
10.00-14.00 | 2.0% | 5,000 |
14.00-19.00 | 2.1% | 5,000 |
19.00-24.00 | 2.6% | 2,000 |
24.00-06.00 | 1.7% | 2,000 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — U105 (OUTSIDE BELFAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| DOWNTOWN RADIO | 154k | 25.0% | 1.7m | 10.9 | 13.9% |
| Q RADIO | 139k | 22.0% | 1.1m | 8.3 | 9.5% |
| COOL FM | 130k | 21.0% | 1.1m | 8.1 | 8.7% |
| BBC RADIO 2 | 75k | 12.0% | 755k | 10.0 | 6.2% |
| DOWNTOWN COUNTRY | 72k | 12.0% | 872k | 12.1 | 7.2% |
| BBC RADIO 1 | 65k | 10.0% | 471k | 7.2 | 3.9% |
| BBC RADIO 4 | 55k | 9.0% | 414k | 7.5 | 3.4% |
| BBC RADIO 5 LIVE | 47k | 7.0% | 345k | 7.4 | 2.9% |
| U105 (OUTSIDE BELFAST) this station | 40k | 6.0% | 221k | 5.6 | 1.8% |
| TALKSPORT | 30k | 5.0% | 93k | 3.1 | 0.8% |
| CLASSIC FM | 26k | 4.0% | 75k | 2.9 | 0.6% |
| GREATEST HITS RADIO (NORTHERN IRELAND) | 18k | 3.0% | 75k | 4.2 | 0.6% |
| ABSOLUTE 80S | 17k | 3.0% | 126k | 7.3 | 1.0% |
| HEART 80S | 13k | 2.0% | 33k | 2.6 | 0.3% |
| HITS RADIO (NORTHERN IRELAND) | 13k | 2.0% | 56k | 4.2 | 0.5% |
| MAGIC | 13k | 2.0% | 64k | 5.0 | 0.5% |
| ABSOLUTE RADIO | 11k | 2.0% | 173k | 15.1 | 1.4% |
| CAPITAL DANCE | 11k | 2.0% | 36k | 3.1 | 0.3% |
| HEART 70S | 10k | 2.0% | 36k | 3.8 | 0.3% |
| KISS | 9,000 | 1.0% | 19k | 2.1 | 0.2% |
| ABSOLUTE RADIO 90S | 8,000 | 1.0% | 58k | 7.4 | 0.5% |
| BBC 6 MUSIC | 8,000 | 1.0% | 104k | 13.7 | 0.9% |
| BBC RADIO 3 | 8,000 | 1.0% | 48k | 5.8 | 0.4% |
| BBC WORLD SERVICE | 8,000 | 1.0% | 32k | 3.8 | 0.3% |
| GOLD RADIO UK | 8,000 | 1.0% | 16k | 2.0 | 0.1% |
| HEART 90S | 8,000 | 1.0% | 14k | 1.8 | 0.1% |
| PLANET ROCK | 8,000 | 1.0% | 68k | 8.4 | 0.6% |
| ABSOLUTE RADIO COUNTRY | 7,000 | 1.0% | 43k | 6.4 | 0.4% |
| BBC RADIO 4 EXTRA | 7,000 | 1.0% | 30k | 4.4 | 0.3% |
| BBC RADIO 5 SPORTS EXTRA | 7,000 | 1.0% | 10k | 1.4 | 0.1% |
| HEART DANCE | 7,000 | 1.0% | 19k | 2.9 | 0.2% |
| ABSOLUTE CLASSIC ROCK | 6,000 | 1.0% | 50k | 7.8 | 0.4% |
| TALK (WAS TALKRADIO) | 6,000 | 1.0% | 37k | 5.8 | 0.3% |
| KISSTORY | 5,000 | 1.0% | 12k | 2.4 | 0.1% |
| SMOOTH RELAX | 5,000 | 1.0% | 9,000 | 1.8 | 0.1% |
| BBC RADIO 1XTRA | 4,000 | 1.0% | 35k | 9.1 | 0.3% |
| TIMES RADIO | 4,000 | 1.0% | 24k | 5.3 | 0.2% |
| BOOM RADIO | 3,000 | 1.0% | 100k | 30.2 | 0.8% |
| CAPITAL XTRA (UK) | 3,000 | 1.0% | 5,000 | 1.6 | 0.0% |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | 3,000 | 1.0% | 3,000 | 0.8 | 0.0% |
| GB NEWS RADIO | 3,000 | 0.0% | 8,000 | 2.8 | 0.1% |
| MELLOW MAGIC | 3,000 | 0.0% | 10k | 3.3 | 0.1% |
| SMOOTH COUNTRY | 3,000 | 1.0% | 5,000 | 1.4 | 0.0% |
| TALKSPORT2 | 3,000 | 0.0% | 3,000 | 1.2 | 0.0% |
| ABSOLUTE RADIO 00S | 2,000 | 0.0% | 7,000 | 3.6 | 0.1% |
| ABSOLUTE RADIO 70S | 2,000 | 0.0% | 3,000 | 1.1 | 0.0% |
| HEAT | 2,000 | 0.0% | 1,000 | 0.4 | 0.0% |
| KERRANG! | 2,000 | 0.0% | 3,000 | 2.0 | 0.0% |
| KISSTORY R&B | 2,000 | 0.0% | 1,000 | 0.6 | 0.0% |
| SMOOTH CHILL | 2,000 | 0.0% | 3,000 | 1.7 | 0.0% |
| VIRGIN RADIO | 2,000 | 0.0% | 7,000 | 3.2 | 0.1% |
| VIRGIN RADIO 80S | 2,000 | 0.0% | 3,000 | 1.1 | 0.0% |
| VIRGIN RADIO CHILLED | 2,000 | 0.0% | 1,000 | 0.5 | 0.0% |
| ABSOLUTE RADIO 10S | 1,000 | 0.0% | 1,000 | 1.2 | 0.0% |
| CAPITAL XTRA RELOADED | 1,000 | 0.0% | 1,000 | 0.9 | 0.0% |
| HITS RADIO PRIDE | 1,000 | 0.0% | 0 | 0.6 | 0.0% |
| JAZZ FM | 1,000 | 0.0% | 1,000 | 0.9 | 0.0% |
| KISS XTRA | 1,000 | 0.0% | 2,000 | 3.3 | 0.0% |
| MAGIC SOUL | 1,000 | 0.0% | 1,000 | 0.8 | 0.0% |
| NATION 80S | 1,000 | 0.0% | 1,000 | 0.9 | 0.0% |
| RADIO X CLASSIC ROCK | 1,000 | 0.0% | 7,000 | 5.8 | 0.1% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 1,000 | 0.0% | 1,000 | 0.6 | 0.0% |
| BBC ASIAN NETWORK UK | 0 | 0.0% | 0 | 0.5 | 0.0% |
| BLOOMBERG RADIO | — | — | — | — | — |
| CAPITAL CHILL | 0 | 0.0% | 0 | 0.9 | 0.0% |
| HITS RADIO CHILLED | 0 | 0.0% | 0 | 0.8 | 0.0% |
| MAGIC CLASSICAL | — | — | — | — | — |
Weekly reach, hours and share for every station RAJAR reports within U105 (OUTSIDE BELFAST)’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — U105 (OUTSIDE BELFAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)