CLYDE 1 (AYRSHIRE)
YThe Biggest Hits The Biggest Throwbacks
Local / regional · RAJAR code 3652 · · Local
Part of: HITS RADIO NETWORK (EXC PARTNERS), BAUER MEDIA AUDIO UK - TOTAL (EXC PARTNERS), HITS RADIO PORTFOLIO (EXC PARTNERS)
Headline figures · JUN 2026
Weekly reach
31k
500vs prev. quarter
% reach
11.0%
0.0%vs prev. quarter
Total hours
274k
21kvs prev. quarter
Average hours
8.8
0.8vs prev. quarter
Market share
5.7%
0.0%vs prev. quarter
TSA population 291k · unweighted sample 949
Listening by daypart · JUN 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-10.00 | 6.5% | 18k |
10.00-14.00 | 6.4% | 16k |
14.00-18.00 | 5.7% | 13k |
18.00-20.00 | 6.6% | 7,500 |
18.00-22.00 | 5.8% | 9,500 |
20.00-22.00 | 4.3% | 5,700 |
22.00-01.00 | 1.3% | 400 |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 | 2.6% | 2,300 |
09.00-12.00 | 7.0% | 5,700 |
12.00-14.00 | 6.3% | 5,000 |
14.00-18.00 | 4.3% | 3,900 |
18.00-22.00 | 2.1% | 1,500 |
22.00-01.00 | 0.6% | 500 |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 | 1.3% | 1,800 |
09.00-12.00 | 3.4% | 3,500 |
12.00-16.00 | 7.5% | 6,100 |
16.00-19.00 | 4.8% | 3,500 |
19.00-22.00 | 2.8% | 900 |
22.00-01.00 | 0.0% | 0 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — CLYDE 1 (AYRSHIRE) TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Audience profile · JUN 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 31k | 11.0% | 8.8 | 100.0% |
| ADULTS 15-24 | 4,800 | 13.0% | 9.0 | 15.3% |
| ADULTS 25-34 | 3,300 | 9.0% | 11.2 | 10.7% |
| ADULTS 35-44 | 9,600 | 24.0% | 10.0 | 30.8% |
| ADULTS 45-54 | 5,000 | 12.0% | 10.3 | 16.1% |
| ADULTS 55-64 | 4,400 | 8.0% | 8.1 | 14.0% |
| ADULTS 65-74 | 3,400 | 7.0% | 2.7 | 11.0% |
| ADULTS 75+ | 600 | 2.0% | 0.8 | 2.1% |
| ADULTS 15-34 | 8,100 | 11.0% | 9.9 | 26.0% |
| ADULTS 15-44 | 18k | 16.0% | 10.0 | 56.8% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 12k | 9.0% | 9.5 | 38.6% |
| MEN 15-24 | 0 | 0.0% | 0.0 | 0.0% |
| MEN 25-34 | 1,600 | 9.0% | 16.6 | 5.0% |
| MEN 35-44 | 4,800 | 25.0% | 10.4 | 15.5% |
| MEN 45-54 | 1,200 | 6.0% | 20.7 | 3.7% |
| MEN 55-64 | 1,600 | 6.0% | 3.1 | 5.1% |
| MEN 65-74 | 2,200 | 10.0% | 3.6 | 7.2% |
| MEN 75+ | 600 | 4.0% | 0.8 | 2.1% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 19k | 13.0% | 8.3 | 61.4% |
| WOMEN 15-24 | 4,800 | 28.0% | 9.0 | 15.3% |
| WOMEN 25-34 | 1,800 | 10.0% | 6.6 | 5.7% |
| WOMEN 35-44 | 4,800 | 23.0% | 9.5 | 15.3% |
| WOMEN 45-54 | 3,900 | 18.0% | 7.2 | 12.4% |
| WOMEN 55-64 | 2,800 | 10.0% | 11.0 | 8.9% |
| WOMEN 65-74 | 1,200 | 4.0% | 1.0 | 3.9% |
| WOMEN 75+ | 0 | 0.0% | 0.0 | 0.0% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 14k | 10.0% | 7.5 | 46.1% |
| C2DE ADULTS | 17k | 11.0% | 9.9 | 53.9% |
| ABC1 MEN | 5,900 | 9.0% | 8.8 | 18.9% |
| ABC1 WOMEN | 8,500 | 11.0% | 6.6 | 27.3% |
| C2DE MEN | 6,100 | 8.0% | 10.1 | 19.7% |
| C2DE WOMEN | 11k | 15.0% | 9.7 | 34.2% |
Source: RAJAR — CLYDE 1 (AYRSHIRE) TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Stations in this survey area · JUN 2026
| Station | Reach | % reach | Total hours | Avg hrs | Share |
|---|---|---|---|---|---|
| ALL RADIO | 249k | 85.0% | 4.8m | 19.3 | 100.0% |
| ANY COMMER CIAL | 211k | 72.0% | 2.9m | 13.6 | 59.7% |
| ANY BBC | 135k | 46.0% | 1.8m | 13.5 | 38.0% |
| BBC RADIO 2 | 62k | 21.0% | 527k | 8.5 | 10.9% |
| OTHER LOCAL COMM. | 61k | 21.0% | 534k | 8.8 | 11.1% |
| BBC RADIO SCOT LAND | 58k | 20.0% | 430k | 7.5 | 8.9% |
| OTHER NATION AL COMMER CIAL | 34k | 12.0% | 151k | 4.4 | 3.1% |
| CLYDE 1 (AYR SHIRE) | 31k | 11.0% | 274k | 8.8 | 5.7% |
| BBC RADIO 4 | 29k | 10.0% | 257k | 8.8 | 5.3% |
| BBC RADIO 1 | 28k | 10.0% | 275k | 9.9 | 5.7% |
| GHR AYR/ DUMF- RIES/ GALLO WAY | 26k | 9.0% | 303k | 11.6 | 6.3% |
| SMOOTH RADIO NET WORK (UK) | 26k | 9.0% | 184k | 7.1 | 3.8% |
| HEART NET WORK (UK) | 24k | 8.0% | 94k | 4.0 | 2.0% |
| HITS RADIO | 24k | 8.0% | 105k | 4.4 | 2.2% |
| OTHER STATION | 22k | 7.0% | 110k | 5.1 | 2.3% |
| CAPITAL NET WORK (UK) | 22k | 7.0% | 69k | 3.2 | 1.4% |
| BBC RADIO 5 LIVE | 20k | 7.0% | 139k | 6.9 | 2.9% |
| CLASSIC FM | 17k | 6.0% | 95k | 5.6 | 2.0% |
| ABSO LUTE 80S | 16k | 6.0% | 132k | 8.1 | 2.8% |
| ABSO LUTE RADIO | 13k | 4.0% | 49k | 3.7 | 1.0% |
| VIRGIN RADIO | 11k | 4.0% | 59k | 5.2 | 1.2% |
| LBC BRAND (UK) | 11k | 4.0% | 50k | 4.6 | 1.0% |
| MAGIC | 11k | 4.0% | 41k | 3.8 | 0.8% |
| GOLD RADIO UK | 9,800 | 3.0% | 71k | 7.2 | 1.5% |
| TALK SPORT | 9,800 | 3.0% | 84k | 8.6 | 1.8% |
| BBC RADIO 4 EXTRA | 9,600 | 3.0% | 51k | 5.4 | 1.1% |
| ABSO LUTE RADIO COUN TRY | 8,900 | 3.0% | 18k | 2.0 | 0.4% |
| BBC 6 MUSIC | 8,700 | 3.0% | 76k | 8.8 | 1.6% |
| HEART 80S | 8,000 | 3.0% | 56k | 7.1 | 1.2% |
| HEART DANCE | 5,900 | 2.0% | 29k | 4.9 | 0.6% |
| HEART 90S | 5,400 | 2.0% | 11k | 2.0 | 0.2% |
| JAZZ FM | 5,300 | 2.0% | 18k | 3.5 | 0.4% |
| RADIO X NET WORK (UK) | 5,200 | 2.0% | 20k | 3.8 | 0.4% |
| OTHER BBC LOCAL | 5,200 | 2.0% | 13k | 2.5 | 0.3% |
| VIRGIN RADIO CHILLED | 5,100 | 2.0% | 13k | 2.5 | 0.3% |
| BBC RADIO 3 | 5,000 | 2.0% | 42k | 8.4 | 0.9% |
| ABSO LUTE RADIO 90S | 4,900 | 2.0% | 13k | 2.6 | 0.3% |
| KER RANG! | 4,700 | 2.0% | 22k | 4.7 | 0.5% |
| PLANET ROCK | 4,700 | 2.0% | 98k | 21.0 | 2.0% |
| KISS TORY | 4,300 | 1.0% | 26k | 6.1 | 0.5% |
| ABSO LUTE RADIO 00S | 4,100 | 1.0% | 22k | 5.3 | 0.5% |
| ABSO LUTE CLASSIC ROCK | 4,100 | 1.0% | 7,900 | 1.9 | 0.2% |
| VIRGIN RADIO LE- GENDS | 3,800 | 1.0% | 4,200 | 1.1 | 0.1% |
| HEART 70S | 3,700 | 1.0% | 13k | 3.6 | 0.3% |
| BOOM RADIO | 3,600 | 1.0% | 35k | 9.8 | 0.7% |
| BBC RADIO 5 SPORTS EXTRA | 3,300 | 1.0% | 10k | 3.0 | 0.2% |
| CAPITAL DANCE | 3,300 | 1.0% | 15k | 4.7 | 0.3% |
| NATION 80S | 3,200 | 1.0% | 38k | 11.9 | 0.8% |
| MELLOW MAGIC | 3,100 | 1.0% | 17k | 5.4 | 0.4% |
| TALK SPORT2 | 2,900 | 1.0% | 2,100 | 0.7 | — |
| TIMES RADIO | 2,800 | 1.0% | 12k | 4.3 | 0.3% |
| BBC WORLD SERVICE | 2,700 | 1.0% | 2,700 | 1.0 | 0.1% |
| TALK | 2,700 | 1.0% | 17k | 6.4 | 0.4% |
| MAGIC SOUL | 2,600 | 1.0% | 4,100 | 1.6 | 0.1% |
| VIRGIN RADIO 80S | 2,600 | 1.0% | 8,400 | 3.3 | 0.2% |
| ABSO LUTE RADIO 10S | 2,500 | 1.0% | 3,200 | 1.3 | 0.1% |
| KISS | 2,200 | 1.0% | 1,700 | 0.8 | — |
| MAGIC CLASSIC AL | 2,000 | 1.0% | 21k | 10.5 | 0.4% |
| HITS RADIO PRIDE | 1,700 | 1.0% | 1,700 | 1.0 | — |
| GB NEWS RADIO | 1,400 | — | 7,700 | 5.6 | 0.2% |
| SMOOTH COUN TRY | 1,300 | — | 1,300 | 1.0 | — |
| HEAT | 1,200 | — | 1,600 | 1.4 | — |
| HITS RADIO CHILLED | 1,200 | — | 4,200 | 3.6 | 0.1% |
| CAPITAL XTRA (UK) | 1,100 | — | 2,600 | 2.3 | 0.1% |
| SMOOTH RELAX | 1,100 | — | 700 | 0.7 | — |
| ABSO LUTE RADIO 70S | 900 | — | 1,000 | 1.1 | — |
| KISS TORY R&B | 800 | — | 1,500 | 2.0 | — |
| SMOOTH CHILL | 600 | — | 600 | 1.0 | — |
| CAPITAL CHILL | 500 | — | 8,200 | 15.3 | 0.2% |
| BBC RADIO 1XTRA | 400 | — | 200 | 0.6 | — |
| COUN TRY LINE RADIO | 200 | — | 200 | 0.8 | — |
| CAPITAL XTRA RELOAD ED | 200 | — | 100 | 0.8 | — |
| RADIO X CLASSIC ROCK | 100 | — | 200 | 3.0 | — |
| BBC ASIAN NET WORK | 0 | 0.0% | 0 | 0.0 | 0.0% |
| BLOOM BERG RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| KISS XTRA | 0 | 0.0% | 0 | 0.0 | 0.0% |
| SUNRISE RADIO NATION AL | 0 | 0.0% | 0 | 0.0 | 0.0% |
Every station RAJAR reports within this station’s Total Survey Area (RAJAR Table 7). — means no estimate was published.
Source: RAJAR — CLYDE 1 (AYRSHIRE) TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Weekly reach over time
Weekly reach ('000s) · Source: RAJAR — CLYDE 1 (AYRSHIRE) TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Total hours over time
Total hours ('000s) · Source: RAJAR — CLYDE 1 (AYRSHIRE) TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)
Market share over time
Market share (% of all-radio hours within TSA) · Source: RAJAR — CLYDE 1 (AYRSHIRE) TSA, JUN 2026 (Y) · WEEKS 26 2025 - 25 2026 (23rd JUNE '25 - 28th JUNE '26)