HITS RADIO (OXFORDSHIRE)
HThe Biggest Hits. The Biggest Throwbacks
Local / regional · RAJAR code 4679 · · Local
Headline figures · JUN 2026
Weekly reach
39k
4,000vs prev. quarter
% reach
6.0%
0.0%vs prev. quarter
Total hours
110k
10kvs prev. quarter
Average hours
2.8
0.7vs prev. quarter
Market share
1.0%
0.2%vs prev. quarter
TSA population 631k · unweighted sample 796
Listening by daypart · JUN 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-09.00 | 2.1% | 14k |
09.00-12.00 | 0.7% | 10k |
12.00-15.00 | 0.6% | 11k |
15.00-18.00 | 1.9% | 22k |
18.00-21.00 | 0.7% | 5,000 |
21.00-24.00 | 0.7% | 3,000 |
24.00-06.00 | 0.1% | 1,000 |
06.00-12.00 | 1.4% | 16k |
06.00-18.00 | 1.3% | 31k |
06.00-24.00 | 1.2% | 34k |
06.00-06.00 | 1.2% | 35k |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 | 0.4% | 1,000 |
09.00-12.00 | 1.0% | 5,000 |
12.00-15.00 | 0.3% | 3,000 |
15.00-18.00 | 0.1% | — |
18.00-21.00 | 0.7% | 1,000 |
21.00-24.00 | 0.6% | 1,000 |
24.00-06.00 | 0.0% | 0 |
06.00-12.00 | 0.8% | 5,000 |
06.00-18.00 | 0.5% | 7,000 |
06.00-24.00 | 0.6% | 9,000 |
06.00-06.00 | 0.5% | 9,000 |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 | 0.0% | 0 |
09.00-12.00 | 0.7% | 4,000 |
12.00-15.00 | 0.4% | 1,000 |
15.00-18.00 | 2.0% | 5,000 |
18.00-21.00 | 0.0% | 0 |
21.00-24.00 | 0.3% | — |
24.00-06.00 | 0.0% | 0 |
06.00-12.00 | 0.5% | 4,000 |
06.00-18.00 | 0.8% | 8,000 |
06.00-24.00 | 0.7% | 8,000 |
06.00-06.00 | 0.7% | 8,000 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — HITS RADIO (OXFORDSHIRE) TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Audience profile · JUN 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 39k | 6.0% | 2.8 | 100.0% |
| ADULTS 15-24 | 8,000 | 8.0% | 3.4 | 21.0% |
| ADULTS 25-34 | 12k | 12.0% | 3.3 | 30.5% |
| ADULTS 35-44 | 9,000 | 8.0% | 1.9 | 22.9% |
| ADULTS 45-54 | 5,000 | 5.0% | 1.9 | 12.5% |
| ADULTS 55-64 | 2,000 | 2.0% | 2.7 | 5.7% |
| ADULTS 65-74 | 3,000 | 3.0% | 3.8 | 7.3% |
| ADULTS 75+ | 0 | 0.0% | 0.0 | 0.0% |
| ADULTS 15-34 | 20k | 10.0% | 3.3 | 51.5% |
| ADULTS 15-44 | 29k | 9.0% | 2.9 | 74.5% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 18k | 6.0% | 3.5 | 47.3% |
| MEN 15-24 | 4,000 | 7.0% | 3.3 | 9.2% |
| MEN 25-34 | 5,000 | 11.0% | 4.9 | 14.2% |
| MEN 35-44 | 3,000 | 5.0% | 2.4 | 7.7% |
| MEN 45-54 | 2,000 | 5.0% | 1.6 | 5.3% |
| MEN 55-64 | 1,000 | 3.0% | 2.3 | 3.6% |
| MEN 65-74 | 3,000 | 8.0% | 3.8 | 7.3% |
| MEN 75+ | 0 | 0.0% | 0.0 | 0.0% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 20k | 6.0% | 2.3 | 52.7% |
| WOMEN 15-24 | 5,000 | 10.0% | 3.5 | 11.8% |
| WOMEN 25-34 | 6,000 | 13.0% | 1.9 | 16.3% |
| WOMEN 35-44 | 6,000 | 10.0% | 1.6 | 15.2% |
| WOMEN 45-54 | 3,000 | 6.0% | 2.1 | 7.1% |
| WOMEN 55-64 | 1,000 | 2.0% | 3.5 | 2.1% |
| WOMEN 65-74 | 0 | 0.0% | 0.0 | 0.0% |
| WOMEN 75+ | 0 | 0.0% | 0.0 | 0.0% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 18k | 4.0% | 2.1 | 47.3% |
| C2DE ADULTS | 20k | 10.0% | 3.5 | 52.7% |
| ABC1 MEN | 8,000 | 4.0% | 1.2 | 19.5% |
| ABC1 WOMEN | 11k | 5.0% | 2.8 | 27.8% |
| C2DE MEN | 11k | 12.0% | 5.0 | 27.8% |
| C2DE WOMEN | 10k | 8.0% | 1.7 | 24.9% |
Source: RAJAR — HITS RADIO (OXFORDSHIRE) TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Stations in this survey area · JUN 2026
| Station | Reach | % reach | Total hours | Avg hrs | Share |
|---|---|---|---|---|---|
| ALL RADIO | 548k | 87.0% | 10.5m | 19.1 | 100.0% |
| ANY BBC | 407k | 65.0% | 6.2m | 15.2 | 59.1% |
| ANY COMMER CIAL | 389k | 62.0% | 4.2m | 10.7 | 39.7% |
| BBC RADIO 2 | 154k | 24.0% | 1.7m | 11.2 | 16.4% |
| BBC RADIO 4 | 148k | 23.0% | 1.7m | 11.5 | 16.2% |
| HEART THAMES VALLEY | 134k | 21.0% | 765k | 5.7 | 7.3% |
| HEART THAMES VALLEY OXFORD SHIRE | 134k | 21.0% | 765k | 5.7 | 7.3% |
| BBC RADIO 1 | 82k | 13.0% | 620k | 7.5 | 5.9% |
| GREAT- EST HITS (OX FORD SHIRE) | 76k | 12.0% | 469k | 6.1 | 4.5% |
| BBC RADIO 5 LIVE | 71k | 11.0% | 500k | 7.0 | 4.8% |
| CLASSIC FM | 61k | 10.0% | 484k | 8.0 | 4.6% |
| * BBC RADIO OXFORD | 59k | 9.0% | 253k | 4.3 | 2.4% |
| BBC 6 MUSIC | 50k | 8.0% | 594k | 11.8 | 5.7% |
| OTHER NATION AL COMMER CIAL | 40k | 6.0% | 130k | 3.2 | 1.2% |
| HITS RADIO (OX FORD SHIRE) | 39k | 6.0% | 110k | 2.8 | 1.0% |
| BBC RADIO 3 | 39k | 6.0% | 300k | 7.7 | 2.9% |
| CAPITAL NET WORK (UK) | 34k | 5.0% | 188k | 5.5 | 1.8% |
| OTHER STATION | 34k | 5.0% | 135k | 4.0 | 1.3% |
| SMOOTH RADIO THAMES VALLEY | 28k | 4.0% | 243k | 8.6 | 2.3% |
| LBC BRAND (UK) | 27k | 4.0% | 135k | 4.9 | 1.3% |
| BBC WORLD SERVICE | 27k | 4.0% | 133k | 4.8 | 1.3% |
| VIRGIN RADIO | 22k | 3.0% | 147k | 6.7 | 1.4% |
| BBC RADIO 5 SPORTS EXTRA | 21k | 3.0% | 53k | 2.5 | 0.5% |
| TALK SPORT | 21k | 3.0% | 93k | 4.3 | 0.9% |
| BBC RADIO 4 EXTRA | 17k | 3.0% | 90k | 5.2 | 0.9% |
| OTHER LOCAL COMM. | 17k | 3.0% | 65k | 3.9 | 0.6% |
| ABSO LUTE RADIO | 17k | 3.0% | 142k | 8.4 | 1.4% |
| ABSO LUTE 80S | 16k | 3.0% | 59k | 3.6 | 0.6% |
| GOLD RADIO UK | 15k | 2.0% | 105k | 7.1 | 1.0% |
| KISS | 15k | 2.0% | 53k | 3.5 | 0.5% |
| PLANET ROCK | 15k | 2.0% | 98k | 6.7 | 0.9% |
| TIMES RADIO | 13k | 2.0% | 121k | 9.3 | 1.2% |
| ABSO LUTE RADIO 90S | 12k | 2.0% | 27k | 2.2 | 0.3% |
| GB NEWS RADIO | 12k | 2.0% | 132k | 11.4 | 1.3% |
| MAGIC | 11k | 2.0% | 25k | 2.3 | 0.2% |
| OTHER BBC LOCAL | 9,000 | 1.0% | 32k | 3.6 | 0.3% |
| HEART 80S | 9,000 | 1.0% | 29k | 3.1 | 0.3% |
| RADIO X NET WORK (UK) | 8,000 | 1.0% | 101k | 12.5 | 1.0% |
| CAPITAL DANCE | 8,000 | 1.0% | 20k | 2.4 | 0.2% |
| KISS TORY | 8,000 | 1.0% | 22k | 2.8 | 0.2% |
| BBC ASIAN NET WORK | 7,000 | 1.0% | 92k | 13.1 | 0.9% |
| HEART 90S | 7,000 | 1.0% | 9,000 | 1.2 | 0.1% |
| HEAT | 7,000 | 1.0% | 13k | 2.0 | 0.1% |
| KER RANG! | 7,000 | 1.0% | 39k | 5.5 | 0.4% |
| KISS TORY R&B | 7,000 | 1.0% | 23k | 3.3 | 0.2% |
| BBC RADIO 1XTRA | 6,000 | 1.0% | 19k | 3.3 | 0.2% |
| ABSO LUTE RADIO COUN TRY | 6,000 | 1.0% | 34k | 5.3 | 0.3% |
| BOOM RADIO | 6,000 | 1.0% | 61k | 11.0 | 0.6% |
| MELLOW MAGIC | 6,000 | 1.0% | 29k | 5.0 | 0.3% |
| SMOOTH CHILL | 6,000 | 1.0% | 27k | 4.2 | 0.3% |
| CAPITAL XTRA (UK) | 5,000 | 1.0% | 5,000 | 1.0 | — |
| JAZZ FM | 5,000 | 1.0% | 26k | 4.9 | 0.2% |
| MAGIC SOUL | 5,000 | 1.0% | 18k | 3.8 | 0.2% |
| HEART DANCE | 4,000 | 1.0% | 7,000 | 1.6 | 0.1% |
| TALK | 4,000 | 1.0% | 30k | 7.2 | 0.3% |
| VIRGIN RADIO CHILLED | 4,000 | 1.0% | 2,000 | 0.4 | — |
| ABSO LUTE RADIO 10S | 3,000 | — | 2,000 | 0.8 | — |
| CAPITAL XTRA RELOAD ED | 3,000 | — | 3,000 | 1.0 | — |
| HEART 70S | 3,000 | 1.0% | 4,000 | 1.2 | — |
| HITS RADIO PRIDE | 3,000 | — | 2,000 | 0.6 | — |
| SMOOTH RELAX | 3,000 | — | 7,000 | 2.7 | 0.1% |
| TALK SPORT2 | 3,000 | — | 11k | 4.4 | 0.1% |
| VIRGIN RADIO LE- GENDS | 3,000 | — | 8,000 | 2.9 | 0.1% |
| VIRGIN RADIO 80S | 3,000 | — | 24k | 8.6 | 0.2% |
| KISS XTRA | 2,000 | — | 2,000 | 1.0 | — |
| NATION 80S | 2,000 | — | 4,000 | 2.5 | — |
| RADIO X CLASSIC ROCK | 2,000 | — | 5,000 | 2.1 | — |
| COUN TRY LINE RADIO | 1,000 | — | 1,000 | 0.7 | — |
| ABSO LUTE RADIO 70S | 1,000 | — | 1,000 | 0.8 | — |
| ABSO LUTE RADIO 00S | 1,000 | — | 1,000 | 0.6 | — |
| ABSO LUTE CLASSIC ROCK | 1,000 | — | 1,000 | 0.5 | — |
| CAPITAL CHILL | 1,000 | — | 2,000 | 1.5 | — |
| MAGIC CLASSIC AL | 1,000 | — | 1,000 | 1.8 | — |
| BLOOM BERG RADIO | 0 | 0.0% | 0 | 0.0 | 0.0% |
| HITS RADIO CHILLED | 0 | 0.0% | 0 | 0.0 | 0.0% |
| SMOOTH COUN TRY | 0 | 0.0% | 0 | 0.0 | 0.0% |
Every station RAJAR reports within this station’s Total Survey Area (RAJAR Table 7). — means no estimate was published.
Source: RAJAR — HITS RADIO (OXFORDSHIRE) TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Weekly reach over time
Weekly reach ('000s) · Source: RAJAR — HITS RADIO (OXFORDSHIRE) TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Total hours over time
Total hours ('000s) · Source: RAJAR — HITS RADIO (OXFORDSHIRE) TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)
Market share over time
Market share (% of all-radio hours within TSA) · Source: RAJAR — HITS RADIO (OXFORDSHIRE) TSA, JUN 2026 (H) · WEEKS 01 2026 - 25 2026 (5th JANUARY '26 - 28th JUNE '26)