HEART SUSSEX - SOUTH
HLocal / regional · RAJAR code 4544 · Half-yearly — 6-month rolling sample · Local
Headline figures · MAR 2026
TSA population 1.18m · unweighted sample 1,380
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — HEART SUSSEX - SOUTH TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — HEART SUSSEX - SOUTH TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — HEART SUSSEX - SOUTH TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 283k | 24.0% | 7.3 | 100.0% |
| ADULTS 15-24 | 51k | 33.0% | 5.0 | 17.9% |
| ADULTS 25-34 | 50k | 31.0% | 3.8 | 17.7% |
| ADULTS 35-44 | 57k | 33.0% | 9.8 | 20.3% |
| ADULTS 45-54 | 45k | 25.0% | 5.4 | 15.8% |
| ADULTS 55-64 | 28k | 15.0% | 10.1 | 10.0% |
| ADULTS 65-74 | 39k | 22.0% | 11.8 | 13.8% |
| ADULTS 75+ | 12k | 9.0% | 5.7 | 4.4% |
| ADULTS 15-34 | 101k | 32.0% | 4.4 | 35.7% |
| ADULTS 15-44 | 158k | 32.0% | 6.3 | 56.0% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 100k | 18.0% | 5.9 | 35.2% |
| MEN 15-24 | 21k | 26.0% | 4.9 | 7.3% |
| MEN 25-34 | 14k | 18.0% | 6.3 | 5.1% |
| MEN 35-44 | 18k | 21.0% | 8.1 | 6.3% |
| MEN 45-54 | 17k | 20.0% | 3.2 | 6.1% |
| MEN 55-64 | 8,000 | 8.0% | 2.9 | 2.8% |
| MEN 65-74 | 16k | 21.0% | 9.9 | 5.5% |
| MEN 75+ | 6,000 | 8.0% | 2.8 | 2.1% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 183k | 30.0% | 8.1 | 64.8% |
| WOMEN 15-24 | 30k | 39.0% | 5.0 | 10.6% |
| WOMEN 25-34 | 36k | 44.0% | 2.7 | 12.6% |
| WOMEN 35-44 | 40k | 44.0% | 10.6 | 14.0% |
| WOMEN 45-54 | 27k | 30.0% | 6.7 | 9.7% |
| WOMEN 55-64 | 20k | 20.0% | 12.9 | 7.2% |
| WOMEN 65-74 | 24k | 23.0% | 13.1 | 8.3% |
| WOMEN 75+ | 7,000 | 9.0% | 8.4 | 2.3% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 164k | 22.0% | 6.6 | 57.9% |
| C2DE ADULTS | 119k | 28.0% | 8.3 | 42.1% |
| ABC1 MEN | 65k | 18.0% | 5.3 | 22.8% |
| ABC1 WOMEN | 99k | 26.0% | 7.4 | 35.1% |
| C2DE MEN | 35k | 18.0% | 7.0 | 12.4% |
| C2DE WOMEN | 84k | 37.0% | 8.8 | 29.7% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — HEART SUSSEX - SOUTH TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.30-10.00 | 8.5% | 147k |
10.00-13.00 | 9.9% | 129k |
13.00-16.00 | 9.9% | 123k |
16.00-19.00 | 9.5% | 116k |
19.00-22.00 | 5.2% | 42k |
22.00-01.00 | 5.5% | 21k |
01.00-04.00 | 2.6% | 4,000 |
04.00-06.30 | 3.8% | 22k |
| Saturday | Share | Reach |
|---|---|---|
06.00-10.00 | 6.6% | 50k |
10.00-13.00 | 7.7% | 54k |
13.00-16.00 | 9.0% | 55k |
16.00-19.00 | 8.5% | 44k |
19.00-23.00 | 2.7% | 13k |
23.00-01.00 | 3.7% | 3,000 |
01.00-06.00 | 8.4% | 9,000 |
| Sunday | Share | Reach |
|---|---|---|
06.00-10.00 | 6.4% | 33k |
10.00-13.00 | 9.8% | 67k |
13.00-16.00 | 11.8% | 61k |
16.00-19.00 | 5.2% | 34k |
19.00-22.00 | 4.6% | 10k |
22.00-01.00 | 6.2% | 7,000 |
01.00-06.00 | 1.6% | 2,000 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — HEART SUSSEX - SOUTH TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BBC RADIO 2 | 367k | 31.0% | 4.3m | 11.6 | 17.4% |
| HEART SUSSEX - SOUTH this station | 283k | 24.0% | 2.1m | 7.3 | 8.4% |
| BBC RADIO 4 | 270k | 23.0% | 3.2m | 11.9 | 13.1% |
| BBC RADIO 1 | 190k | 16.0% | 1.7m | 8.9 | 7.0% |
| BBC RADIO 5 LIVE | 118k | 10.0% | 539k | 4.6 | 2.2% |
| CLASSIC FM | 98k | 8.0% | 624k | 6.4 | 2.6% |
| BBC 6 MUSIC | 94k | 8.0% | 1.0m | 10.8 | 4.2% |
| GREATEST HITS RADIO (SUSSEX) | 93k | 8.0% | 1.2m | 12.7 | 4.8% |
| SMOOTH RADIO SUSSEX | 65k | 6.0% | 318k | 4.9 | 1.3% |
| BBC RADIO 3 | 64k | 5.0% | 347k | 5.5 | 1.4% |
| ABSOLUTE RADIO | 58k | 5.0% | 332k | 5.8 | 1.4% |
| HEART 80S | 54k | 5.0% | 260k | 4.8 | 1.1% |
| KISSTORY | 53k | 4.0% | 256k | 4.8 | 1.0% |
| MAGIC | 46k | 4.0% | 373k | 8.0 | 1.5% |
| GOLD RADIO UK | 43k | 4.0% | 289k | 6.7 | 1.2% |
| HITS RADIO (SUSSEX) | 40k | 3.0% | 47k | 1.2 | 0.2% |
| KISS | 40k | 3.0% | 273k | 6.8 | 1.1% |
| BBC RADIO 4 EXTRA | 37k | 3.0% | 247k | 6.6 | 1.0% |
| BBC WORLD SERVICE | 37k | 3.0% | 278k | 7.5 | 1.1% |
| VIRGIN RADIO | 36k | 3.0% | 201k | 5.6 | 0.8% |
| TALKSPORT | 35k | 3.0% | 170k | 4.9 | 0.7% |
| ABSOLUTE 80S | 34k | 3.0% | 223k | 6.6 | 0.9% |
| BBC RADIO 5 SPORTS EXTRA | 31k | 3.0% | 90k | 2.9 | 0.4% |
| CAPITAL DANCE | 31k | 3.0% | 177k | 5.7 | 0.7% |
| HEART 90S | 28k | 2.0% | 99k | 3.5 | 0.4% |
| PLANET ROCK | 22k | 2.0% | 45k | 2.1 | 0.2% |
| BOOM RADIO | 21k | 2.0% | 259k | 12.4 | 1.1% |
| HEART DANCE | 21k | 2.0% | 83k | 3.9 | 0.3% |
| ABSOLUTE RADIO 90S | 18k | 2.0% | 118k | 6.6 | 0.5% |
| JAZZ FM | 18k | 2.0% | 42k | 2.3 | 0.2% |
| ABSOLUTE CLASSIC ROCK | 17k | 1.0% | 27k | 1.6 | 0.1% |
| MELLOW MAGIC | 16k | 1.0% | 63k | 4.0 | 0.3% |
| SMOOTH COUNTRY | 16k | 1.0% | 94k | 5.8 | 0.4% |
| HEAT | 14k | 1.0% | 13k | 0.9 | 0.1% |
| TALKSPORT2 | 12k | 1.0% | 25k | 2.0 | 0.1% |
| ABSOLUTE RADIO 00S | 11k | 1.0% | 13k | 1.1 | 0.1% |
| GB NEWS RADIO | 11k | 1.0% | 75k | 6.5 | 0.3% |
| KISSTORY R&B | 11k | 1.0% | 18k | 1.7 | 0.1% |
| TIMES RADIO | 11k | 1.0% | 83k | 7.5 | 0.3% |
| ABSOLUTE RADIO COUNTRY | 10k | 1.0% | 24k | 2.3 | 0.1% |
| CAPITAL XTRA (UK) | 10k | 1.0% | 38k | 3.8 | 0.2% |
| HITS RADIO PRIDE | 10k | 1.0% | 6,000 | 0.6 | 0.0% |
| SMOOTH RELAX | 10k | 1.0% | 21k | 2.1 | 0.1% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 10k | 1.0% | 65k | 6.3 | 0.3% |
| HEART 70S | 9,000 | 1.0% | 21k | 2.3 | 0.1% |
| HITS RADIO CHILLED | 8,000 | 1.0% | 11k | 1.3 | 0.0% |
| BBC RADIO 1XTRA | 7,000 | 1.0% | 19k | 2.7 | 0.1% |
| MAGIC SOUL | 6,000 | 1.0% | 15k | 2.4 | 0.1% |
| TALK (WAS TALKRADIO) | 6,000 | 1.0% | 23k | 3.6 | 0.1% |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | 5,000 | 0.0% | 22k | 4.1 | 0.1% |
| SMOOTH CHILL | 5,000 | 0.0% | 13k | 2.4 | 0.1% |
| VIRGIN RADIO 80S | 5,000 | 0.0% | 9,000 | 1.8 | 0.0% |
| ABSOLUTE RADIO 70S | 4,000 | 0.0% | 3,000 | 0.9 | 0.0% |
| BBC ASIAN NETWORK UK | 4,000 | 0.0% | 8,000 | 2.1 | 0.0% |
| KISS XTRA | 4,000 | 0.0% | 3,000 | 0.7 | 0.0% |
| ABSOLUTE RADIO 10S | 3,000 | 0.0% | 2,000 | 0.8 | 0.0% |
| KERRANG! | 3,000 | 0.0% | 33k | 10.6 | 0.1% |
| MAGIC CLASSICAL | 3,000 | 0.0% | 4,000 | 1.4 | 0.0% |
| VIRGIN RADIO CHILLED | 3,000 | 0.0% | 2,000 | 0.6 | 0.0% |
| CAPITAL XTRA RELOADED | 2,000 | 0.0% | 1,000 | 0.6 | 0.0% |
| NATION 80S | 2,000 | 0.0% | 1,000 | 0.3 | 0.0% |
| RADIO X CLASSIC ROCK | 2,000 | 0.0% | 6,000 | 2.6 | 0.0% |
| CAPITAL CHILL | 1,000 | 0.0% | 1,000 | 0.8 | 0.0% |
| BLOOMBERG RADIO | — | — | — | — | — |
Weekly reach, hours and share for every station RAJAR reports within HEART SUSSEX - SOUTH’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — HEART SUSSEX - SOUTH TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)