
GREATEST HITS RADIO (YORKSHIRE COAST)
YThe Good Times Sound Like This
Local / regional · RAJAR code 4220 · Yearly — 12-month rolling sample · Local
Headline figures · MAR 2026
TSA population 131k · unweighted sample 718
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — GREATEST HITS RADIO (YORKSHIRE COAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — GREATEST HITS RADIO (YORKSHIRE COAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — GREATEST HITS RADIO (YORKSHIRE COAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 35k | 27.0% | 9.8 | 100.0% |
| ADULTS 15-24 | 4,500 | 32.0% | 12.2 | 12.9% |
| ADULTS 25-34 | 1,500 | 10.0% | 0.4 | 4.2% |
| ADULTS 35-44 | 4,300 | 28.0% | 9.0 | 12.4% |
| ADULTS 45-54 | 6,800 | 39.0% | 5.9 | 19.5% |
| ADULTS 55-64 | 9,300 | 39.0% | 13.8 | 26.7% |
| ADULTS 65-74 | 6,000 | 24.0% | 9.5 | 17.0% |
| ADULTS 75+ | 2,500 | 12.0% | 8.1 | 7.2% |
| ADULTS 15-34 | 6,000 | 21.0% | 9.3 | 17.2% |
| ADULTS 15-44 | 10k | 23.0% | 9.2 | 29.6% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 15k | 24.0% | 11.6 | 42.8% |
| MEN 15-24 | 2,000 | 26.0% | 26.0 | 5.7% |
| MEN 25-34 | — | — | — | — |
| MEN 35-44 | 1,400 | 19.0% | 16.8 | 4.1% |
| MEN 45-54 | 2,300 | 28.0% | 1.4 | 6.6% |
| MEN 55-64 | 5,100 | 45.0% | 9.6 | 14.7% |
| MEN 65-74 | 2,300 | 20.0% | 12.2 | 6.4% |
| MEN 75+ | 1,800 | 19.0% | 9.3 | 5.2% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 20k | 30.0% | 8.4 | 57.2% |
| WOMEN 15-24 | 2,500 | 39.0% | 1.5 | 7.3% |
| WOMEN 25-34 | 1,500 | 20.0% | 0.4 | 4.2% |
| WOMEN 35-44 | 2,900 | 38.0% | 5.1 | 8.3% |
| WOMEN 45-54 | 4,500 | 50.0% | 8.2 | 12.9% |
| WOMEN 55-64 | 4,200 | 33.0% | 19.0 | 12.0% |
| WOMEN 65-74 | 3,700 | 28.0% | 7.9 | 10.6% |
| WOMEN 75+ | 700 | 7.0% | 4.9 | 2.0% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 16k | 29.0% | 9.7 | 45.7% |
| C2DE ADULTS | 19k | 25.0% | 9.8 | 54.3% |
| ABC1 MEN | 7,400 | 25.0% | 11.0 | 21.1% |
| ABC1 WOMEN | 8,600 | 33.0% | 8.6 | 24.6% |
| C2DE MEN | 7,600 | 22.0% | 12.1 | 21.6% |
| C2DE WOMEN | 11k | 28.0% | 8.2 | 32.6% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — GREATEST HITS RADIO (YORKSHIRE COAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-10.00 | 13.2% | 19k |
10.00-13.00 | 17.2% | 21k |
10.30-11.00 | 16.9% | 15k |
13.00-16.00 | 18.4% | 19k |
16.00-19.00 | 15.6% | 14k |
19.00-22.00 | 9.1% | 4,600 |
22.00-01.00 | 4.0% | 1,400 |
01.00-06.00 | 8.4% | 3,200 |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 | 6.1% | 2,600 |
09.00-13.00 | 9.2% | 6,600 |
13.00-17.00 | 7.3% | 4,600 |
17.00-19.00 | 11.4% | 2,700 |
19.00-22.00 | 5.9% | 1,100 |
22.00-01.00 | — | — |
01.00-06.00 | 0.9% | 200 |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 | 6.3% | 2,500 |
09.00-13.00 | 8.9% | 5,800 |
13.00-16.00 | 14.2% | 6,500 |
16.00-19.00 | 10.9% | 3,100 |
19.00-22.00 | 7.7% | 1,200 |
22.00-01.00 | 6.1% | 700 |
01.00-06.00 | 6.1% | 400 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — GREATEST HITS RADIO (YORKSHIRE COAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BBC RADIO 2 | 47k | 36.0% | 435k | 9.2 | 17.2% |
| BBC RADIO 4 | 16k | 12.0% | 240k | 15.2 | 9.5% |
| BBC RADIO 1 | 15k | 11.0% | 85k | 5.8 | 3.4% |
| CAPITAL YORKSHIRE | 12k | 9.0% | 88k | 7.6 | 3.5% |
| CLASSIC FM | 11k | 8.0% | 140k | 13.1 | 5.5% |
| BBC RADIO 5 LIVE | 10k | 8.0% | 37k | 3.6 | 1.5% |
| HEART 80S | 8,100 | 6.0% | 27k | 3.4 | 1.1% |
| KISSTORY | 7,900 | 6.0% | 74k | 9.4 | 2.9% |
| GOLD RADIO UK | 7,500 | 6.0% | 30k | 4.0 | 1.2% |
| ABSOLUTE RADIO | 6,800 | 5.0% | 27k | 4.0 | 1.1% |
| BBC 6 MUSIC | 6,600 | 5.0% | 94k | 14.3 | 3.7% |
| HITS RADIO | 5,800 | 4.0% | 45k | 7.8 | 1.8% |
| TALKSPORT | 5,700 | 4.0% | 24k | 4.2 | 0.9% |
| HEART DANCE | 5,600 | 4.0% | 39k | 7.0 | 1.5% |
| BBC RADIO 4 EXTRA | 4,900 | 4.0% | 54k | 10.9 | 2.1% |
| CAPITAL DANCE | 4,600 | 3.0% | 22k | 4.9 | 0.9% |
| GB NEWS RADIO | 4,200 | 3.0% | 48k | 11.4 | 1.9% |
| KISS | 4,100 | 3.0% | 9,900 | 2.4 | 0.4% |
| BBC RADIO 3 | 3,600 | 3.0% | 37k | 10.2 | 1.4% |
| BBC WORLD SERVICE | 3,200 | 2.0% | 11k | 3.4 | 0.4% |
| ABSOLUTE 80S | 2,900 | 2.0% | 23k | 7.7 | 0.9% |
| MAGIC | 2,600 | 2.0% | 8,400 | 3.2 | 0.3% |
| HEART 90S | 2,100 | 2.0% | 5,400 | 2.5 | 0.2% |
| SMOOTH CHILL | 1,800 | 1.0% | 5,200 | 2.9 | 0.2% |
| HEART 70S | 1,600 | 1.0% | 14k | 8.7 | 0.5% |
| KISSTORY R&B | 1,600 | 1.0% | 1,500 | 0.9 | 0.1% |
| SMOOTH RELAX | 1,600 | 1.0% | 8,000 | 5.1 | 0.3% |
| PLANET ROCK | 1,500 | 1.0% | 13k | 8.3 | 0.5% |
| ABSOLUTE CLASSIC ROCK | 1,400 | 1.0% | 5,400 | 3.7 | 0.2% |
| ABSOLUTE RADIO 70S | 1,400 | 1.0% | 8,400 | 5.9 | 0.3% |
| BOOM RADIO | 1,400 | 1.0% | 16k | 11.4 | 0.6% |
| TALK (WAS TALKRADIO) | 1,400 | 1.0% | 49k | 35.3 | 1.9% |
| BBC RADIO 1XTRA | 1,200 | 1.0% | 1,700 | 1.4 | 0.1% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 1,100 | 1.0% | 3,300 | 2.9 | 0.1% |
| VIRGIN RADIO | 1,000 | 1.0% | 6,200 | 6.0 | 0.2% |
| CAPITAL XTRA (UK) | 900 | 1.0% | 1,200 | 1.3 | 0.0% |
| KERRANG! | 800 | 1.0% | 1,600 | 1.9 | 0.1% |
| ABSOLUTE RADIO 00S | 700 | 1.0% | 500 | 0.7 | 0.0% |
| ABSOLUTE RADIO COUNTRY | 700 | 1.0% | 3,000 | 4.2 | 0.1% |
| ABSOLUTE RADIO 10S | 600 | 0.0% | 6,600 | 11.8 | 0.3% |
| BBC RADIO 5 SPORTS EXTRA | 500 | 0.0% | 600 | 1.2 | 0.0% |
| JAZZ FM | 500 | 0.0% | 500 | 1.0 | 0.0% |
| ABSOLUTE RADIO 90S | 400 | 0.0% | 300 | 0.7 | 0.0% |
| HITS RADIO PRIDE | 400 | 0.0% | 200 | 0.6 | 0.0% |
| MAGIC SOUL | 400 | 0.0% | 500 | 1.0 | 0.0% |
| MELLOW MAGIC | 400 | 0.0% | 1,700 | 4.2 | 0.1% |
| SMOOTH COUNTRY | 400 | 0.0% | 600 | 1.5 | 0.0% |
| TALKSPORT2 | 400 | 0.0% | 300 | 0.8 | 0.0% |
| VIRGIN RADIO CHILLED | 400 | 0.0% | 200 | 0.7 | 0.0% |
| HEAT | 300 | 0.0% | 200 | 0.9 | 0.0% |
| KISS XTRA | 300 | 0.0% | 400 | 1.4 | 0.0% |
| MAGIC CLASSICAL | 300 | 0.0% | 6,900 | 22.5 | 0.3% |
| TIMES RADIO | 300 | 0.0% | 200 | 0.6 | 0.0% |
| VIRGIN RADIO 80S | 300 | 0.0% | 200 | 0.7 | 0.0% |
| HITS RADIO CHILLED | 200 | 0.0% | 100 | 0.6 | 0.0% |
| NATION 80S | 200 | 0.0% | 100 | 0.7 | 0.0% |
| CAPITAL XTRA RELOADED | 100 | 0.0% | 100 | 0.5 | 0.0% |
| BBC ASIAN NETWORK UK | — | — | — | — | — |
| BLOOMBERG RADIO | — | — | — | — | — |
| CAPITAL CHILL | — | — | — | — | — |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | — | — | — | — | — |
| RADIO X CLASSIC ROCK | — | — | — | — | — |
Weekly reach, hours and share for every station RAJAR reports within GREATEST HITS RADIO (YORKSHIRE COAST)’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — GREATEST HITS RADIO (YORKSHIRE COAST) TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)