RADIO MANSFIELD 103.2
YLocal / regional · RAJAR code 4041 · Yearly — 12-month rolling sample · Local
Headline figures · MAR 2026
TSA population 173k · unweighted sample 635
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — RADIO MANSFIELD 103.2 TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — RADIO MANSFIELD 103.2 TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — RADIO MANSFIELD 103.2 TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 26k | 15.0% | 8.3 | 100.0% |
| ADULTS 15-24 | 2,400 | 11.0% | 5.4 | 9.1% |
| ADULTS 25-34 | 4,800 | 18.0% | 3.3 | 18.6% |
| ADULTS 35-44 | 4,400 | 16.0% | 8.2 | 16.9% |
| ADULTS 45-54 | 3,700 | 15.0% | 3.5 | 14.1% |
| ADULTS 55-64 | 5,200 | 18.0% | 16.4 | 20.0% |
| ADULTS 65-74 | 5,200 | 22.0% | 9.8 | 20.3% |
| ADULTS 75+ | 200 | 1.0% | 3.0 | 0.8% |
| ADULTS 15-34 | 7,200 | 15.0% | 4.0 | 27.8% |
| ADULTS 15-44 | 12k | 15.0% | 5.6 | 44.7% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 14k | 17.0% | 8.5 | 54.5% |
| MEN 15-24 | 1,800 | 17.0% | 6.2 | 7.0% |
| MEN 25-34 | 2,600 | 19.0% | 5.4 | 10.0% |
| MEN 35-44 | 3,400 | 25.0% | 9.5 | 13.2% |
| MEN 45-54 | 2,200 | 18.0% | 1.8 | 8.4% |
| MEN 55-64 | 2,100 | 14.0% | 24.4 | 8.1% |
| MEN 65-74 | 1,800 | 14.0% | 3.8 | 7.0% |
| MEN 75+ | 200 | 4.0% | 3.0 | 0.8% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 12k | 13.0% | 8.0 | 45.5% |
| WOMEN 15-24 | 600 | 5.0% | 2.8 | 2.2% |
| WOMEN 25-34 | 2,200 | 16.0% | 0.9 | 8.6% |
| WOMEN 35-44 | 1,000 | 7.0% | 3.6 | 3.7% |
| WOMEN 45-54 | 1,500 | 12.0% | 5.9 | 5.8% |
| WOMEN 55-64 | 3,100 | 22.0% | 11.0 | 11.9% |
| WOMEN 65-74 | 3,400 | 31.0% | 12.9 | 13.2% |
| WOMEN 75+ | — | — | — | — |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 9,700 | 13.0% | 6.0 | 37.5% |
| C2DE ADULTS | 16k | 17.0% | 9.7 | 62.5% |
| ABC1 MEN | 6,000 | 15.0% | 7.6 | 23.0% |
| ABC1 WOMEN | 3,700 | 10.0% | 3.4 | 14.4% |
| C2DE MEN | 8,200 | 18.0% | 9.2 | 31.5% |
| C2DE WOMEN | 8,000 | 16.0% | 10.2 | 31.0% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — RADIO MANSFIELD 103.2 TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-10.00 | 6.1% | 12k |
06.00-06.00 | 6.9% | 24k |
06.00-12.00 | 6.6% | 14k |
06.00-18.00 | 6.0% | 23k |
06.00-24.00 | 6.6% | 24k |
10.00-14.00 | 6.9% | 14k |
14.00-17.00 | 4.6% | 9,400 |
17.00-18.00 | 5.2% | 5,000 |
18.00-22.00 | 9.2% | 4,800 |
22.00-02.00 | 15.6% | 2,000 |
02.00-06.00 | 10.1% | 1,900 |
| Saturday | Share | Reach |
|---|---|---|
06.00-12.00 | 5.2% | 5,700 |
06.00-18.00 | 4.8% | 8,100 |
06.00-24.00 | 4.3% | 8,800 |
06.00-06.00 | 4.1% | 8,800 |
07.00-10.00 | 5.2% | 3,100 |
10.00-14.00 | 5.1% | 5,500 |
14.00-18.00 | 3.7% | 3,400 |
18.00-20.00 | 2.1% | 1,100 |
20.00-22.00 | — | — |
22.00-24.00 | — | — |
24.00-06.00 | 14.8% | 1,600 |
| Sunday | Share | Reach |
|---|---|---|
06.00-12.00 | 6.8% | 6,000 |
06.00-18.00 | 5.4% | 8,200 |
06.00-24.00 | 5.1% | 9,200 |
06.00-06.00 | 5.1% | 9,200 |
07.00-10.00 | 7.2% | 3,300 |
10.00-13.00 | 5.6% | 5,100 |
13.00-17.00 | 4.7% | 4,900 |
17.00-19.00 | 1.1% | 1,300 |
19.00-21.00 | 4.7% | 700 |
21.00-23.00 | — | — |
24.00-06.00 | 1.9% | 800 |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — RADIO MANSFIELD 103.2 TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| CAPITAL EAST MIDLANDS - NOTTINGHAMSHIRE | 40k | 23.0% | 299k | 7.4 | 8.8% |
| BBC RADIO 2 | 40k | 23.0% | 531k | 13.2 | 15.7% |
| RADIO MANSFIELD 103.2 this station | 26k | 15.0% | 215k | 8.3 | 6.3% |
| BBC RADIO 1 | 20k | 12.0% | 135k | 6.7 | 4.0% |
| GREATEST HITS RADIO (EAST MIDLANDS) | 14k | 8.0% | 82k | 5.8 | 2.4% |
| MAGIC | 12k | 7.0% | 141k | 11.5 | 4.2% |
| GOLD RADIO UK | 12k | 7.0% | 88k | 7.2 | 2.6% |
| CLASSIC FM | 12k | 7.0% | 120k | 10.4 | 3.5% |
| TALKSPORT | 10k | 6.0% | 46k | 4.5 | 1.3% |
| BBC RADIO 4 | 9,700 | 6.0% | 62k | 6.4 | 1.8% |
| ABSOLUTE RADIO | 9,500 | 5.0% | 56k | 5.9 | 1.7% |
| BBC RADIO 5 LIVE | 8,200 | 5.0% | 31k | 3.8 | 0.9% |
| KISSTORY | 7,900 | 5.0% | 82k | 10.4 | 2.4% |
| HEART 80S | 7,800 | 5.0% | 31k | 4.0 | 0.9% |
| HITS RADIO (EAST MIDLANDS) (WAS GEM) | 7,700 | 4.0% | 52k | 6.8 | 1.5% |
| HEART DANCE | 7,400 | 4.0% | 78k | 10.5 | 2.3% |
| CAPITAL DANCE | 5,500 | 3.0% | 14k | 2.5 | 0.4% |
| KISS | 5,000 | 3.0% | 15k | 3.0 | 0.4% |
| HEART 90S | 4,600 | 3.0% | 18k | 3.9 | 0.5% |
| ABSOLUTE RADIO 90S | 4,400 | 3.0% | 11k | 2.5 | 0.3% |
| ABSOLUTE 80S | 4,100 | 2.0% | 15k | 3.7 | 0.4% |
| PLANET ROCK | 4,100 | 2.0% | 49k | 11.9 | 1.4% |
| BBC 6 MUSIC | 3,900 | 2.0% | 10k | 2.6 | 0.3% |
| KERRANG! | 3,700 | 2.0% | 38k | 10.2 | 1.1% |
| CAPITAL XTRA (UK) | 3,600 | 2.0% | 14k | 3.9 | 0.4% |
| BOOM RADIO | 3,000 | 2.0% | 19k | 6.5 | 0.6% |
| SMOOTH RELAX | 2,900 | 2.0% | 23k | 7.8 | 0.7% |
| HEAT | 2,400 | 1.0% | 4,800 | 2.0 | 0.1% |
| VIRGIN RADIO | 2,300 | 1.0% | 6,800 | 2.9 | 0.2% |
| ABSOLUTE CLASSIC ROCK | 2,200 | 1.0% | 7,200 | 3.2 | 0.2% |
| GB NEWS RADIO | 2,200 | 1.0% | 8,300 | 3.8 | 0.2% |
| SMOOTH COUNTRY | 2,100 | 1.0% | 9,500 | 4.5 | 0.3% |
| BBC RADIO 4 EXTRA | 1,900 | 1.0% | 1,900 | 1.0 | 0.1% |
| SMOOTH CHILL | 1,900 | 1.0% | 9,500 | 4.9 | 0.3% |
| BBC RADIO 3 | 1,500 | 1.0% | 2,000 | 1.4 | 0.1% |
| BBC RADIO 5 SPORTS EXTRA | 1,500 | 1.0% | 3,600 | 2.3 | 0.1% |
| TALK (WAS TALKRADIO) | 1,400 | 1.0% | 8,200 | 6.0 | 0.2% |
| TIMES RADIO | 1,400 | 1.0% | 9,100 | 6.4 | 0.3% |
| HITS RADIO PRIDE | 1,300 | 1.0% | 1,100 | 0.9 | 0.0% |
| VIRGIN RADIO 80S | 1,300 | 1.0% | 600 | 0.4 | 0.0% |
| MELLOW MAGIC | 1,100 | 1.0% | 6,500 | 6.1 | 0.2% |
| TALKSPORT2 | 1,100 | 1.0% | 1,300 | 1.2 | 0.0% |
| ABSOLUTE RADIO 00S | 1,000 | 1.0% | 2,500 | 2.5 | 0.1% |
| CAPITAL CHILL | 900 | 1.0% | 2,600 | 3.0 | 0.1% |
| BBC RADIO 1XTRA | 800 | 0.0% | 700 | 0.8 | 0.0% |
| ABSOLUTE RADIO 10S | 700 | 0.0% | 500 | 0.8 | 0.0% |
| BBC WORLD SERVICE | 600 | 0.0% | 300 | 0.6 | 0.0% |
| CAPITAL XTRA RELOADED | 600 | 0.0% | 2,100 | 3.6 | 0.1% |
| JAZZ FM | 600 | 0.0% | 1,600 | 2.5 | 0.0% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 600 | 0.0% | 400 | 0.6 | 0.0% |
| KISS XTRA | 500 | 0.0% | 1,800 | 3.4 | 0.1% |
| RADIO X CLASSIC ROCK | 500 | 0.0% | 6,100 | 12.9 | 0.2% |
| ABSOLUTE RADIO COUNTRY | 400 | 0.0% | 1,100 | 2.9 | 0.0% |
| HEART 70S | 400 | 0.0% | 900 | 2.0 | 0.0% |
| KISSTORY R&B | 300 | 0.0% | 300 | 1.1 | 0.0% |
| MAGIC SOUL | 300 | 0.0% | 200 | 0.8 | 0.0% |
| VIRGIN RADIO CHILLED | 300 | 0.0% | 200 | 0.6 | 0.0% |
| ABSOLUTE RADIO 70S | 200 | 0.0% | 100 | 0.9 | 0.0% |
| HITS RADIO CHILLED | 200 | 0.0% | 100 | 0.5 | 0.0% |
| NATION 80S | 200 | 0.0% | 100 | 0.5 | 0.0% |
| BBC ASIAN NETWORK UK | — | — | — | — | — |
| BLOOMBERG RADIO | — | — | — | — | — |
| COUNTRYLINE RADIO (WAS CHRIS COUNTRY RADIO) | — | — | — | — | — |
| MAGIC CLASSICAL | — | — | — | — | — |
Weekly reach, hours and share for every station RAJAR reports within RADIO MANSFIELD 103.2’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — RADIO MANSFIELD 103.2 TSA, MAR 2026 (Y) · WEEKS 14 2025 - 13 2026 (31st MARCH '25 - 5th APRIL '26)