HEART SCOTLAND

HCombo

Local / regional · RAJAR code 3470 · Half-yearly — 6-month rolling sample · Local

Part of: HEART BRAND (UK), TOTAL GLOBAL RADIO (UK), HEART NETWORK (UK)

Headline figures · MAR 2026

View quarter

Weekly reach

399k

▼ 13k vs prev. quarter

% reach

13.0%

▼ 1.0% vs prev. quarter

Total hours

1.9m

▼ 166k vs prev. quarter

Average hours

4.7

▼ 0.2 vs prev. quarter

Market share

3.9%

▬ 0.0% vs prev. quarter

TSA population 2.98m · unweighted sample 3,251

Weekly reach over time

All adults 15+, ’000s

Source: RAJAR — HEART SCOTLAND TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Total hours over time

All adults 15+, ’000s of hours

Source: RAJAR — HEART SCOTLAND TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Market share over time

Share of all-radio hours within the station’s TSA

Source: RAJAR — HEART SCOTLAND TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Audience profile · MAR 2026

By age	Reach	% reach	Avg hrs	% of audience
ALL ADULTS 15+	399k	13.0%	4.7	100.0%
ADULTS 15-24	56k	13.0%	6.9	14.0%
ADULTS 25-34	56k	11.0%	2.5	14.1%
ADULTS 35-44	88k	18.0%	4.9	21.9%
ADULTS 45-54	74k	17.0%	5.8	18.4%
ADULTS 55-64	62k	13.0%	3.0	15.5%
ADULTS 65-74	43k	10.0%	4.2	10.9%
ADULTS 75+	21k	9.0%	5.6	5.2%
ADULTS 15-34	112k	12.0%	4.7	28.1%
ADULTS 15-44	200k	14.0%	4.8	50.0%

Men	Reach	% reach	Avg hrs	% of audience
ALL MEN 15+	167k	12.0%	5.4	41.9%
MEN 15-24	20k	9.0%	14.9	5.1%
MEN 25-34	18k	7.0%	1.5	4.4%
MEN 35-44	36k	16.0%	6.0	9.1%
MEN 45-54	36k	17.0%	3.8	8.9%
MEN 55-64	26k	11.0%	1.7	6.5%
MEN 65-74	19k	10.0%	3.9	4.8%
MEN 75+	12k	12.0%	7.7	3.1%

Women	Reach	% reach	Avg hrs	% of audience
ALL WOMEN 15+	232k	15.0%	4.1	58.1%
WOMEN 15-24	35k	16.0%	2.3	8.9%
WOMEN 25-34	39k	15.0%	3.0	9.7%
WOMEN 35-44	51k	21.0%	4.1	12.9%
WOMEN 45-54	38k	17.0%	7.6	9.5%
WOMEN 55-64	36k	14.0%	3.9	9.0%
WOMEN 65-74	24k	10.0%	4.3	6.1%
WOMEN 75+	8,000	7.0%	2.5	2.0%

By social grade	Reach	% reach	Avg hrs	% of audience
ABC1 ADULTS	211k	13.0%	4.7	52.8%
C2DE ADULTS	189k	14.0%	4.7	47.2%
ABC1 MEN	84k	11.0%	6.1	21.0%
ABC1 WOMEN	127k	15.0%	3.7	31.7%
C2DE MEN	83k	13.0%	4.7	20.9%
C2DE WOMEN	105k	16.0%	4.7	26.4%

Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.

Source: RAJAR — HEART SCOTLAND TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Listening by daypart · MAR 2026

Monday–Friday	Share	Reach
06.30-10.00 ▸	4.2%	174k
10.00-13.00 ▸	3.4%	148k
13.00-16.00 ▸	4.5%	157k
16.00-19.00 ▸	4.5%	124k
19.00-22.00 ▸	4.2%	82k
22.00-01.00 ▸	2.2%	18k
01.00-04.00 ▸	0.5%	4,000
04.00-06.30 ▸	0.5%	7,000

Saturday	Share	Reach
06.00-09.00 ▸	2.3%	23k
09.00-12.00 ▸	2.4%	42k
12.00-16.00 ▸	4.4%	67k
16.00-19.00 ▸	4.0%	36k
19.00-23.00 ▸	5.1%	35k
23.00-01.00 ▸	5.0%	11k
01.00-06.00 ▸	1.2%	4,000

Sunday	Share	Reach
06.00-09.00 ▸	2.5%	17k
09.00-12.00 ▸	4.4%	50k
12.00-16.00 ▸	4.4%	56k
16.00-19.00 ▸	4.1%	38k
19.00-22.00 ▸	2.8%	11k
22.00-01.00 ▸	4.5%	8,000
01.00-06.00 ▸	1.1%	3,000

Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.

Source: RAJAR — HEART SCOTLAND TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Stations in this survey area · MAR 2026

Station	Reach	% reach	Hours	Avg hrs	Share
BBC RADIO 2	498k	17.0%	4.4m	8.8	9.1%
HEART SCOTLAND Combothis station	399k	13.0%	1.9m	4.7	3.9%
BBC RADIO 4	319k	11.0%	2.9m	9.1	6.0%
BBC RADIO 1	281k	9.0%	1.3m	4.5	2.6%
GREATEST HITS RADIO	259k	9.0%	2.1m	8.1	4.3%
BBC RADIO 5 LIVE	220k	7.0%	1.1m	4.9	2.2%
CLASSIC FM	196k	7.0%	1.8m	9.1	3.7%
BBC 6 MUSIC	150k	5.0%	1.7m	11.1	3.4%
TALKSPORT	144k	5.0%	1.0m	7.1	2.1%
HITS RADIO	125k	4.0%	137k	1.1	0.3%
ABSOLUTE 80S	115k	4.0%	516k	4.5	1.1%
ABSOLUTE RADIO	108k	4.0%	657k	6.1	1.4%
HEART 80S	100k	3.0%	419k	4.2	0.9%
GOLD RADIO UK	84k	3.0%	341k	4.0	0.7%
ABSOLUTE RADIO COUNTRY	74k	2.0%	537k	7.2	1.1%
PLANET ROCK	71k	2.0%	689k	9.8	1.4%
BBC RADIO 3	70k	2.0%	613k	8.8	1.3%
MAGIC	69k	2.0%	197k	2.9	0.4%
HEART DANCE	63k	2.0%	196k	3.1	0.4%
BBC WORLD SERVICE	55k	2.0%	252k	4.6	0.5%
ABSOLUTE RADIO 00S	52k	2.0%	191k	3.7	0.4%
ABSOLUTE RADIO 90S	52k	2.0%	123k	2.4	0.3%
CAPITAL XTRA (UK)	52k	2.0%	105k	2.0	0.2%
VIRGIN RADIO	52k	2.0%	186k	3.6	0.4%
HEART 90S	48k	2.0%	125k	2.6	0.3%
CAPITAL DANCE	47k	2.0%	216k	4.5	0.4%
KISSTORY	47k	2.0%	93k	2.0	0.2%
BBC RADIO 5 SPORTS EXTRA	46k	2.0%	139k	3.0	0.3%
ABSOLUTE CLASSIC ROCK	45k	2.0%	380k	8.4	0.8%
BBC RADIO 4 EXTRA	42k	1.0%	211k	5.0	0.4%
HEART 70S	42k	1.0%	101k	2.4	0.2%
KERRANG!	40k	1.0%	300k	7.5	0.6%
VIRGIN RADIO 80S	39k	1.0%	102k	2.6	0.2%
VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS)	38k	1.0%	69k	1.8	0.1%
KISS	33k	1.0%	86k	2.6	0.2%
GB NEWS RADIO	27k	1.0%	82k	3.0	0.2%
HITS RADIO PRIDE	27k	1.0%	62k	2.3	0.1%
SMOOTH RELAX	27k	1.0%	64k	2.4	0.1%
TALK (WAS TALKRADIO)	26k	1.0%	437k	16.6	0.9%
BOOM RADIO	25k	1.0%	159k	6.3	0.3%
VIRGIN RADIO CHILLED	24k	1.0%	46k	1.9	0.1%
TALKSPORT2	22k	1.0%	41k	1.8	0.1%
TIMES RADIO	21k	1.0%	306k	14.3	0.6%
ABSOLUTE RADIO 10S	20k	1.0%	31k	1.5	0.1%
RADIO X CLASSIC ROCK	20k	1.0%	105k	5.2	0.2%
SMOOTH CHILL	20k	1.0%	191k	9.7	0.4%
BBC ASIAN NETWORK UK	18k	1.0%	99k	5.5	0.2%
JAZZ FM	15k	0.0%	94k	6.4	0.2%
KISSTORY R&B	15k	0.0%	44k	3.0	0.1%
ABSOLUTE RADIO 70S	14k	0.0%	20k	1.4	0.0%
BBC RADIO 1XTRA	14k	0.0%	118k	8.2	0.2%
HEAT	14k	0.0%	11k	0.8	0.0%
NATION 80S	14k	0.0%	31k	2.3	0.1%
MAGIC CLASSICAL	13k	0.0%	165k	12.8	0.3%
MELLOW MAGIC	13k	0.0%	51k	3.8	0.1%
CAPITAL CHILL	12k	0.0%	45k	3.7	0.1%
HITS RADIO CHILLED	11k	0.0%	10k	0.9	0.0%
MAGIC SOUL	11k	0.0%	19k	1.8	0.0%
SMOOTH COUNTRY	11k	0.0%	8,000	0.8	0.0%
CAPITAL XTRA RELOADED	8,000	0.0%	10k	1.2	0.0%
KISS XTRA	4,000	0.0%	4,000	1.0	0.0%
BLOOMBERG RADIO	—	—	—	—	—

Weekly reach, hours and share for every station RAJAR reports within HEART SCOTLAND’s Total Survey Area (RAJAR Table 7), all adults 15+.

Source: RAJAR — HEART SCOTLAND TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)