Stations in BAUER (EDINBURGH) (EXC PARTNERS)’s survey area
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BAUER (EDINBURGH) (EXC PARTNERS) Groupthis station | 391k | 32.0% | 3.8m | 9.8 | 21.9% |
| BBC RADIO 2 | 195k | 16.0% | 1.8m | 9.0 | 10.1% |
| BBC RADIO 4 | 139k | 11.0% | 1.1m | 8.1 | 6.5% |
| BBC RADIO 5 LIVE | 114k | 9.0% | 561k | 4.9 | 3.2% |
| GREATEST HITS RADIO | 110k | 9.0% | 975k | 8.9 | 5.6% |
| BBC RADIO 1 | 101k | 8.0% | 381k | 3.8 | 2.2% |
| CLASSIC FM | 89k | 7.0% | 814k | 9.1 | 4.7% |
| BBC 6 MUSIC | 68k | 6.0% | 803k | 11.8 | 4.6% |
| TALKSPORT | 53k | 4.0% | 324k | 6.1 | 1.9% |
| ABSOLUTE RADIO | 48k | 4.0% | 334k | 6.9 | 1.9% |
| ABSOLUTE 80S | 42k | 3.0% | 214k | 5.2 | 1.2% |
| GOLD RADIO UK | 41k | 3.0% | 173k | 4.2 | 1.0% |
| HITS RADIO | 40k | 3.0% | 57k | 1.4 | 0.3% |
| BBC RADIO 3 | 34k | 3.0% | 267k | 7.8 | 1.5% |
| HEART 80S | 33k | 3.0% | 123k | 3.7 | 0.7% |
| MAGIC | 32k | 3.0% | 88k | 2.7 | 0.5% |
| HEART DANCE | 24k | 2.0% | 102k | 4.2 | 0.6% |
| BBC RADIO 5 SPORTS EXTRA | 23k | 2.0% | 114k | 5.0 | 0.7% |
| CAPITAL XTRA (UK) | 22k | 2.0% | 27k | 1.2 | 0.2% |
| ABSOLUTE RADIO 90S | 21k | 2.0% | 47k | 2.3 | 0.3% |
| BBC WORLD SERVICE | 20k | 2.0% | 103k | 5.3 | 0.6% |
| ABSOLUTE RADIO COUNTRY | 18k | 1.0% | 170k | 9.5 | 1.0% |
| PLANET ROCK | 17k | 1.0% | 132k | 7.8 | 0.8% |
| CAPITAL DANCE | 16k | 1.0% | 83k | 5.3 | 0.5% |
| BBC RADIO 4 EXTRA | 15k | 1.0% | 42k | 2.8 | 0.2% |
| GB NEWS RADIO | 15k | 1.0% | 43k | 2.9 | 0.2% |
| KISS | 15k | 1.0% | 64k | 4.2 | 0.4% |
| HEART 90S | 14k | 1.0% | 57k | 4.2 | 0.3% |
| TALKSPORT2 | 14k | 1.0% | 29k | 2.2 | 0.2% |
| VIRGIN RADIO | 13k | 1.0% | 41k | 3.2 | 0.2% |
| ABSOLUTE RADIO 00S | 12k | 1.0% | 82k | 6.7 | 0.5% |
| HEART 70S | 12k | 1.0% | 32k | 2.8 | 0.2% |
| KISSTORY | 12k | 1.0% | 25k | 2.1 | 0.1% |
| SMOOTH CHILL | 12k | 1.0% | 169k | 13.9 | 1.0% |
| TALK (WAS TALKRADIO) | 12k | 1.0% | 155k | 13.3 | 0.9% |
| VIRGIN RADIO 80S | 12k | 1.0% | 78k | 6.4 | 0.4% |
| ABSOLUTE CLASSIC ROCK | 11k | 1.0% | 176k | 15.8 | 1.0% |
| KERRANG! | 11k | 1.0% | 135k | 12.0 | 0.8% |
| TIMES RADIO | 11k | 1.0% | 129k | 12.3 | 0.7% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 11k | 1.0% | 12k | 1.1 | 0.1% |
| JAZZ FM | 10k | 1.0% | 85k | 8.8 | 0.5% |
| SMOOTH RELAX | 10k | 1.0% | 36k | 3.8 | 0.2% |
| ABSOLUTE RADIO 10S | 8,000 | 1.0% | 7,000 | 0.8 | 0.0% |
| MELLOW MAGIC | 8,000 | 1.0% | 25k | 3.3 | 0.1% |
| NATION 80S | 6,000 | 1.0% | 21k | 3.3 | 0.1% |
| RADIO X CLASSIC ROCK | 6,000 | 0.0% | 22k | 3.8 | 0.1% |
| VIRGIN RADIO CHILLED | 6,000 | 0.0% | 12k | 2.0 | 0.1% |
| BOOM RADIO | 5,000 | 0.0% | 16k | 3.0 | 0.1% |
| CAPITAL XTRA RELOADED | 5,000 | 0.0% | 5,000 | 1.0 | 0.0% |
| HITS RADIO CHILLED | 5,000 | 0.0% | 5,000 | 1.0 | 0.0% |
| HITS RADIO PRIDE | 5,000 | 0.0% | 3,000 | 0.6 | 0.0% |
| BBC RADIO 1XTRA | 4,000 | 0.0% | 3,000 | 0.8 | 0.0% |
| CAPITAL CHILL | 4,000 | 0.0% | 34k | 7.7 | 0.2% |
| MAGIC SOUL | 4,000 | 0.0% | 4,000 | 1.1 | 0.0% |
| ABSOLUTE RADIO 70S | 2,000 | 0.0% | 8,000 | 3.0 | 0.0% |
| KISS XTRA | 2,000 | 0.0% | 3,000 | 1.8 | 0.0% |
| MAGIC CLASSICAL | 2,000 | 0.0% | 34k | 13.6 | 0.2% |
| HEAT | 1,000 | 0.0% | 1,000 | 0.6 | 0.0% |
| KISSTORY R&B | 1,000 | 0.0% | 1,000 | 0.8 | 0.0% |
| BBC ASIAN NETWORK UK | — | — | — | — | — |
| BLOOMBERG RADIO | — | — | — | — | — |
| SMOOTH COUNTRY | 0 | 0.0% | 0 | 0.5 | 0.0% |
Source: RAJAR — BAUER (EDINBURGH) (EXC PARTNERS) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)