RAJAR Dashboard

HEART EAST MIDLANDS - DERBYSHIRE

H

Local / regional · RAJAR code 6570 · Half-yearly — 6-month rolling sample · Local

Headline figures · MAR 2026

Weekly reach
38k
4,000 vs prev. quarter
% reach
6.0%
0.0% vs prev. quarter
Total hours
115k
75k vs prev. quarter
Average hours
3.0
2.6 vs prev. quarter
Market share
1.2%
0.6% vs prev. quarter

TSA population 591k · unweighted sample 877

Weekly reach over time

All adults 15+, ’000s

Source: RAJAR — HEART EAST MIDLANDS - DERBYSHIRE TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Total hours over time

All adults 15+, ’000s of hours

Source: RAJAR — HEART EAST MIDLANDS - DERBYSHIRE TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Market share over time

Share of all-radio hours within the station’s TSA

Source: RAJAR — HEART EAST MIDLANDS - DERBYSHIRE TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Audience profile · MAR 2026

By ageReach% reachAvg hrs% of audience
ALL ADULTS 15+38k6.0%3.0100.0%
ADULTS 15-244,0005.0%1.411.7%
ADULTS 25-3410k11.0%2.526.4%
ADULTS 35-445,0005.0%2.613.3%
ADULTS 45-544,0005.0%2.610.9%
ADULTS 55-649,00010.0%5.323.7%
ADULTS 65-745,0007.0%2.712.3%
ADULTS 75+1,0001.0%0.51.7%
ADULTS 15-3415k8.0%2.138.1%
ADULTS 15-4420k7.0%2.251.4%
MenReach% reachAvg hrs% of audience
ALL MEN 15+15k5.0%1.738.6%
MEN 15-242,0004.0%0.84.7%
MEN 25-344,0009.0%1.311.6%
MEN 35-442,0005.0%0.96.0%
MEN 45-542,0005.0%3.16.0%
MEN 55-643,0007.0%2.98.0%
MEN 65-7401.0%0.90.6%
MEN 75+1,0002.0%0.51.7%
WomenReach% reachAvg hrs% of audience
ALL WOMEN 15+23k8.0%3.861.4%
WOMEN 15-243,0007.0%1.87.1%
WOMEN 25-346,00012.0%3.414.8%
WOMEN 35-443,0006.0%3.97.3%
WOMEN 45-542,0004.0%1.94.9%
WOMEN 55-646,00012.0%6.515.7%
WOMEN 65-744,00011.0%2.811.7%
WOMEN 75+
By social gradeReach% reachAvg hrs% of audience
ABC1 ADULTS20k7.0%2.153.5%
C2DE ADULTS18k6.0%4.046.5%
ABC1 MEN9,0007.0%1.523.4%
ABC1 WOMEN11k7.0%2.630.1%
C2DE MEN6,0004.0%2.115.3%
C2DE WOMEN12k9.0%5.031.3%

Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.

Source: RAJAR — HEART EAST MIDLANDS - DERBYSHIRE TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Listening by daypart · MAR 2026

Monday–FridayShareReach
06.00-06.00
1.0%32k
06.00-09.00
0.9%16k
06.00-12.00
1.3%19k
06.00-18.00
1.1%27k
06.00-24.00
1.1%32k
09.00-12.00
1.7%12k
12.00-15.00
1.1%10k
15.00-18.00
0.6%10k
18.00-21.00
0.9%8,000
21.00-24.00
0.4%2,000
24.00-06.00
SaturdayShareReach
06.00-09.00
1.4%3,000
06.00-12.00
2.2%7,000
06.00-18.00
2.1%13k
06.00-24.00
2.0%15k
06.00-06.00
1.9%15k
09.00-12.00
2.6%7,000
12.00-15.00
2.6%7,000
15.00-18.00
1.5%4,000
18.00-21.00
1.6%3,000
21.00-24.00
0.6%0
24.00-06.00
0.7%0
SundayShareReach
06.00-09.00
0.7%1,000
06.00-12.00
0.7%3,000
06.00-18.00
1.5%8,000
06.00-24.00
1.3%8,000
06.00-06.00
1.2%9,000
09.00-12.00
0.7%2,000
12.00-15.00
1.5%4,000
15.00-18.00
3.5%4,000
18.00-21.00
0.2%0
21.00-24.00
24.00-06.00
0.4%0

Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.

Source: RAJAR — HEART EAST MIDLANDS - DERBYSHIRE TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)

Stations in this survey area · MAR 2026

StationReach% reachHoursAvg hrsShare
BBC RADIO 2 123k21.0%1.5m12.415.4%
BBC RADIO 4 68k12.0%739k10.97.5%
BBC RADIO 1 60k10.0%448k7.54.5%
GREATEST HITS RADIO 56k10.0%427k7.64.3%
HEART EAST MIDLANDS - DERBYSHIRE this station38k6.0%115k3.01.2%
BBC RADIO 5 LIVE 32k5.0%326k10.03.3%
CLASSIC FM 32k5.0%184k5.81.9%
BBC ASIAN NETWORK UK 27k5.0%610k22.96.2%
HITS RADIO 25k4.0%160k6.41.6%
GOLD RADIO UK 23k4.0%127k5.51.3%
TALKSPORT 20k3.0%161k8.21.6%
ABSOLUTE RADIO 19k3.0%164k8.81.7%
HEART 80S 19k3.0%64k3.30.7%
ABSOLUTE 80S 17k3.0%71k4.10.7%
BBC 6 MUSIC 17k3.0%306k17.73.1%
PLANET ROCK 15k3.0%305k20.43.1%
MAGIC 13k2.0%48k3.60.5%
KISSTORY 12k2.0%70k6.00.7%
BBC WORLD SERVICE 10k2.0%49k4.80.5%
VIRGIN RADIO 10k2.0%51k5.30.5%
BBC RADIO 4 EXTRA 9,0002.0%99k10.71.0%
CAPITAL XTRA (UK) 9,0002.0%43k4.70.4%
ABSOLUTE CLASSIC ROCK 8,0001.0%31k3.80.3%
ABSOLUTE RADIO 90S 7,0001.0%40k5.60.4%
BBC RADIO 3 7,0001.0%73k10.10.7%
BOOM RADIO 7,0001.0%116k16.51.2%
GB NEWS RADIO 7,0001.0%55k7.50.6%
HEART 90S 7,0001.0%49k7.00.5%
KERRANG! 7,0001.0%26k3.90.3%
KISS 7,0001.0%40k5.50.4%
TALKSPORT2 7,0001.0%23k3.30.2%
BBC RADIO 1XTRA 6,0001.0%23k3.90.2%
CAPITAL DANCE 6,0001.0%9,0001.60.1%
HEART DANCE 6,0001.0%27k4.20.3%
KISSTORY R&B 6,0001.0%26k4.30.3%
SMOOTH CHILL 6,0001.0%51k8.10.5%
TALK (WAS TALKRADIO) 6,0001.0%51k8.80.5%
ABSOLUTE RADIO 00S 5,0001.0%17k3.30.2%
BBC RADIO 5 SPORTS EXTRA 5,0001.0%12k2.20.1%
MELLOW MAGIC 5,0001.0%15k3.30.2%
SMOOTH COUNTRY 5,0001.0%25k5.00.3%
ABSOLUTE RADIO COUNTRY 4,0001.0%18k4.30.2%
CAPITAL XTRA RELOADED 4,0001.0%36k8.10.4%
HEAT 4,0001.0%5,0001.20.0%
HITS RADIO CHILLED 3,0000.0%5,0001.60.0%
JAZZ FM 3,0001.0%5,0001.60.0%
VIRGIN RADIO 80S 3,0001.0%3,0001.10.0%
VIRGIN RADIO CHILLED 3,0000.0%2,0000.90.0%
VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) 3,0001.0%18k6.10.2%
ABSOLUTE RADIO 10S 2,0000.0%1,0000.60.0%
HEART 70S 2,0000.0%20k12.10.2%
HITS RADIO PRIDE 2,0000.0%1,0000.70.0%
RADIO X CLASSIC ROCK 2,0000.0%16k8.80.2%
TIMES RADIO 2,0000.0%13k6.30.1%
ABSOLUTE RADIO 70S 1,0000.0%1,0000.80.0%
KISS XTRA 1,0000.0%1,0001.00.0%
MAGIC SOUL 1,0000.0%1,0001.00.0%
NATION 80S 1,0000.0%1,0001.30.0%
SMOOTH RELAX 1,0000.0%1,0000.60.0%
BLOOMBERG RADIO
CAPITAL CHILL 00.0%01.30.0%
MAGIC CLASSICAL

Weekly reach, hours and share for every station RAJAR reports within HEART EAST MIDLANDS - DERBYSHIRE’s Total Survey Area (RAJAR Table 7), all adults 15+.

Source: RAJAR — HEART EAST MIDLANDS - DERBYSHIRE TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)