BAUER (WEST YORKSHIRE) (EXC PARTNERS)
HGroupAggregate / network · RAJAR code 4845 · Half-yearly — 6-month rolling sample · Local
Headline figures · MAR 2026
TSA population 1.92m · unweighted sample 2,083
Weekly reach over time
All adults 15+, ’000s
Source: RAJAR — BAUER (WEST YORKSHIRE) (EXC PARTNERS) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Total hours over time
All adults 15+, ’000s of hours
Source: RAJAR — BAUER (WEST YORKSHIRE) (EXC PARTNERS) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Market share over time
Share of all-radio hours within the station’s TSA
Source: RAJAR — BAUER (WEST YORKSHIRE) (EXC PARTNERS) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Audience profile · MAR 2026
| By age | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL ADULTS 15+ | 305k | 16.0% | 7.6 | 100.0% |
| ADULTS 15-24 | 38k | 12.0% | 2.5 | 12.5% |
| ADULTS 25-34 | 69k | 21.0% | 3.9 | 22.7% |
| ADULTS 35-44 | 37k | 12.0% | 4.9 | 12.3% |
| ADULTS 45-54 | 36k | 13.0% | 8.9 | 11.9% |
| ADULTS 55-64 | 64k | 23.0% | 12.8 | 21.1% |
| ADULTS 65-74 | 46k | 20.0% | 11.3 | 15.2% |
| ADULTS 75+ | 13k | 8.0% | 7.2 | 4.2% |
| ADULTS 15-34 | 107k | 16.0% | 3.4 | 35.2% |
| ADULTS 15-44 | 145k | 15.0% | 3.8 | 47.5% |
| Men | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL MEN 15+ | 162k | 17.0% | 8.4 | 53.2% |
| MEN 15-24 | 21k | 13.0% | 3.1 | 7.0% |
| MEN 25-34 | 34k | 21.0% | 4.9 | 11.1% |
| MEN 35-44 | 17k | 11.0% | 3.3 | 5.4% |
| MEN 45-54 | 17k | 12.0% | 10.9 | 5.7% |
| MEN 55-64 | 35k | 25.0% | 16.0 | 11.4% |
| MEN 65-74 | 27k | 23.0% | 9.1 | 8.7% |
| MEN 75+ | 12k | 18.0% | 7.4 | 3.9% |
| Women | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ALL WOMEN 15+ | 143k | 14.0% | 6.7 | 46.8% |
| WOMEN 15-24 | 17k | 11.0% | 1.7 | 5.5% |
| WOMEN 25-34 | 35k | 21.0% | 2.9 | 11.6% |
| WOMEN 35-44 | 21k | 12.0% | 6.2 | 6.8% |
| WOMEN 45-54 | 19k | 14.0% | 7.1 | 6.3% |
| WOMEN 55-64 | 30k | 21.0% | 9.1 | 9.7% |
| WOMEN 65-74 | 20k | 16.0% | 14.2 | 6.5% |
| WOMEN 75+ | 1,000 | 1.0% | 5.8 | 0.4% |
| By social grade | Reach | % reach | Avg hrs | % of audience |
|---|---|---|---|---|
| ABC1 ADULTS | 147k | 15.0% | 6.6 | 48.3% |
| C2DE ADULTS | 158k | 17.0% | 8.5 | 51.7% |
| ABC1 MEN | 69k | 14.0% | 6.1 | 22.7% |
| ABC1 WOMEN | 78k | 15.0% | 7.1 | 25.7% |
| C2DE MEN | 93k | 21.0% | 10.1 | 30.5% |
| C2DE WOMEN | 65k | 14.0% | 6.2 | 21.2% |
Reach, % reach and average hours per demographic. “% of audience” is the demographic’s share of the station’s total weekly reach.
Source: RAJAR — BAUER (WEST YORKSHIRE) (EXC PARTNERS) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Listening by daypart · MAR 2026
| Monday–Friday | Share | Reach |
|---|---|---|
06.00-06.00 | 7.4% | 268k |
06.00-09.00 | 5.2% | 94k |
06.00-12.00 | 8.0% | 186k |
06.00-18.00 | 8.3% | 254k |
06.00-24.00 | 7.5% | 265k |
09.00-12.00 | 10.2% | 170k |
12.00-15.00 | 9.0% | 163k |
15.00-18.00 | 8.3% | 120k |
18.00-21.00 | 3.2% | 61k |
21.00-24.00 | 1.7% | 20k |
24.00-06.00 | 5.2% | 26k |
| Saturday | Share | Reach |
|---|---|---|
06.00-09.00 | 7.2% | 35k |
06.00-12.00 | 8.3% | 70k |
06.00-18.00 | 8.8% | 113k |
06.00-24.00 | 8.4% | 123k |
06.00-06.00 | 8.1% | 125k |
09.00-12.00 | 8.8% | 61k |
12.00-15.00 | 9.0% | 67k |
15.00-18.00 | 9.6% | 49k |
18.00-21.00 | 7.8% | 28k |
21.00-24.00 | 3.5% | 10k |
24.00-06.00 | 3.4% | 7,000 |
| Sunday | Share | Reach |
|---|---|---|
06.00-09.00 | 4.5% | 20k |
06.00-12.00 | 7.3% | 60k |
06.00-18.00 | 7.7% | 92k |
06.00-24.00 | 7.3% | 100k |
06.00-06.00 | 7.4% | 103k |
09.00-12.00 | 8.6% | 53k |
12.00-15.00 | 7.8% | 52k |
15.00-18.00 | 8.4% | 38k |
18.00-21.00 | 6.8% | 19k |
21.00-24.00 | 2.6% | 6,000 |
24.00-06.00 | 8.1% | 14k |
Share of listening and weekly reach in each time band, all adults 15+. RAJAR aligns daypart boundaries to each station’s own schedule, so the bands are not comparable between stations.
Source: RAJAR — BAUER (WEST YORKSHIRE) (EXC PARTNERS) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)
Stations in this survey area · MAR 2026
| Station | Reach | % reach | Hours | Avg hrs | Share |
|---|---|---|---|---|---|
| BBC RADIO 2 | 430k | 22.0% | 5.4m | 12.6 | 17.5% |
| BAUER (WEST YORKSHIRE) (EXC PARTNERS) Groupthis station | 305k | 16.0% | 2.3m | 7.6 | 7.5% |
| BBC RADIO 4 | 241k | 13.0% | 2.9m | 12.1 | 9.4% |
| GREATEST HITS RADIO | 218k | 11.0% | 1.9m | 8.7 | 6.2% |
| BBC RADIO 1 | 192k | 10.0% | 1.1m | 6.0 | 3.7% |
| BBC RADIO 5 LIVE | 161k | 8.0% | 1.0m | 6.5 | 3.4% |
| CLASSIC FM | 116k | 6.0% | 1.2m | 10.2 | 3.8% |
| HITS RADIO | 109k | 6.0% | 412k | 3.8 | 1.3% |
| TALKSPORT | 107k | 6.0% | 627k | 5.9 | 2.0% |
| BBC 6 MUSIC | 82k | 4.0% | 846k | 10.3 | 2.7% |
| ABSOLUTE RADIO | 70k | 4.0% | 606k | 8.7 | 2.0% |
| KISSTORY | 64k | 3.0% | 414k | 6.5 | 1.3% |
| BBC RADIO 3 | 58k | 3.0% | 327k | 5.7 | 1.1% |
| BBC RADIO 4 EXTRA | 54k | 3.0% | 438k | 8.2 | 1.4% |
| CAPITAL XTRA (UK) | 52k | 3.0% | 262k | 5.1 | 0.8% |
| HEART 80S | 51k | 3.0% | 151k | 3.0 | 0.5% |
| ABSOLUTE 80S | 49k | 3.0% | 343k | 7.0 | 1.1% |
| MAGIC | 47k | 2.0% | 205k | 4.4 | 0.7% |
| GOLD RADIO UK | 45k | 2.0% | 242k | 5.4 | 0.8% |
| HEART DANCE | 43k | 2.0% | 170k | 4.0 | 0.5% |
| CAPITAL DANCE | 37k | 2.0% | 214k | 5.9 | 0.7% |
| PLANET ROCK | 37k | 2.0% | 319k | 8.5 | 1.0% |
| ABSOLUTE RADIO 90S | 35k | 2.0% | 138k | 3.9 | 0.4% |
| KISS | 33k | 2.0% | 165k | 5.0 | 0.5% |
| VIRGIN RADIO | 29k | 2.0% | 121k | 4.1 | 0.4% |
| ABSOLUTE RADIO 00S | 28k | 1.0% | 224k | 7.9 | 0.7% |
| BBC RADIO 1XTRA | 27k | 1.0% | 170k | 6.4 | 0.5% |
| HEART 90S | 25k | 1.0% | 91k | 3.6 | 0.3% |
| BBC WORLD SERVICE | 23k | 1.0% | 218k | 9.3 | 0.7% |
| HEART 70S | 23k | 1.0% | 85k | 3.8 | 0.3% |
| ABSOLUTE CLASSIC ROCK | 22k | 1.0% | 209k | 9.3 | 0.7% |
| BBC ASIAN NETWORK UK | 21k | 1.0% | 30k | 1.4 | 0.1% |
| KISSTORY R&B | 20k | 1.0% | 64k | 3.2 | 0.2% |
| TALKSPORT2 | 20k | 1.0% | 37k | 1.9 | 0.1% |
| BBC RADIO 5 SPORTS EXTRA | 19k | 1.0% | 31k | 1.6 | 0.1% |
| ABSOLUTE RADIO COUNTRY | 18k | 1.0% | 154k | 8.4 | 0.5% |
| HEAT | 18k | 1.0% | 21k | 1.2 | 0.1% |
| ABSOLUTE RADIO 70S | 16k | 1.0% | 74k | 4.6 | 0.2% |
| KERRANG! | 16k | 1.0% | 36k | 2.3 | 0.1% |
| TALK (WAS TALKRADIO) | 14k | 1.0% | 122k | 9.0 | 0.4% |
| TIMES RADIO | 14k | 1.0% | 141k | 10.1 | 0.5% |
| HITS RADIO PRIDE | 13k | 1.0% | 18k | 1.4 | 0.1% |
| MAGIC SOUL | 13k | 1.0% | 39k | 3.1 | 0.1% |
| GB NEWS RADIO | 12k | 1.0% | 41k | 3.4 | 0.1% |
| ABSOLUTE RADIO 10S | 11k | 1.0% | 20k | 1.9 | 0.1% |
| SMOOTH RELAX | 11k | 1.0% | 25k | 2.3 | 0.1% |
| BOOM RADIO | 10k | 1.0% | 211k | 21.7 | 0.7% |
| HITS RADIO CHILLED | 10k | 1.0% | 28k | 2.7 | 0.1% |
| MELLOW MAGIC | 10k | 1.0% | 25k | 2.5 | 0.1% |
| VIRGIN RADIO CHILLED | 10k | 1.0% | 13k | 1.3 | 0.0% |
| SMOOTH CHILL | 9,000 | 0.0% | 62k | 6.6 | 0.2% |
| CAPITAL XTRA RELOADED | 7,000 | 0.0% | 27k | 3.6 | 0.1% |
| JAZZ FM | 5,000 | 0.0% | 24k | 4.7 | 0.1% |
| VIRGIN RADIO LEGENDS (WAS VIRGIN RADIO ANTHEMS) | 5,000 | 0.0% | 14k | 3.0 | 0.0% |
| CAPITAL CHILL | 4,000 | 0.0% | 33k | 8.6 | 0.1% |
| RADIO X CLASSIC ROCK | 4,000 | 0.0% | 36k | 8.1 | 0.1% |
| KISS XTRA | 3,000 | 0.0% | 2,000 | 0.6 | 0.0% |
| MAGIC CLASSICAL | 2,000 | 0.0% | 6,000 | 2.9 | 0.0% |
| VIRGIN RADIO 80S | 2,000 | 0.0% | 1,000 | 0.6 | 0.0% |
| BLOOMBERG RADIO | — | — | — | — | — |
| NATION 80S | 0 | 0.0% | 0 | 0.5 | 0.0% |
| SMOOTH COUNTRY | — | — | — | — | — |
Weekly reach, hours and share for every station RAJAR reports within BAUER (WEST YORKSHIRE) (EXC PARTNERS)’s Total Survey Area (RAJAR Table 7), all adults 15+.
Source: RAJAR — BAUER (WEST YORKSHIRE) (EXC PARTNERS) TSA, MAR 2026 (H) · WEEKS 38 2025 - 13 2026 (15th SEPTEMBER '25 - 5th APRIL '26)